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title: Advertising Inventory Management Data Model
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locale: en-us
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canonical_url: https://developer.salesforce.com/docs/platform/data-models/guide/advertising-inventory-management.html
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content_type: documentation
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---
# Advertising Inventory Management Data Model

Entities and relationships for pitching, reserving, releasing, and canceling advertising inventory slots.

![Data model diagram for Advertising Inventory Management](https://developer.salesforce.com/media/media-cloud-advertising-inventory-management-042826.png)

_To view a higher-resolution version of this diagram, right-click (or Control-click on Mac) and select "Open Image in New Tab."_

[Customizable Lucidchart Template](https://lucid.app/lucidchart/editNewOrRegister/592ae54e-af95-449b-9dfb-390e4938b468)

## Entities/Objects Included

Ad Space, Ad Space Capacity, Ad Space Capacity Allocation, Location, Unit of Measure

## More Info

- [Advertising Inventory Management](https://help.salesforce.com/s/articleView?id=ind.media_ad_inventory_management.htm&type=5)

## How Do I Read These Diagrams?

See [Salesforce Data Model Notation](/docs/platform/data-models/guide/salesforce-data-model-notation.md).