---
schema_version: "1"
id: 1643112fd40ddd747c27ca39e8193bbab5f835ca53454895b4d1897cd9e82827
title: Key Account Management - Account Plan Data Model
collection: developer
version: current
locale: en-us
portal_url: https://docs.salesforce.com/developer/current/en-us/diagrams/guides/data-models/life-sciences-cloud/key-account-management-account-plan.md
canonical_url: https://developer.salesforce.com/docs/platform/data-models/guide/key-account-management-account-plan.html
source_site: developer.salesforce.com
content_type: documentation
content_hash: bb8e37c699d55bf8ac7cb64870092941b74a6b5f11ba0993b665b3c4cd56a94f
products:
  - Data Model Gallery
  - Salesforce Diagrams
---
# Key Account Management - Account Plan Data Model

Entities and relationships for defining, tracking, and managing account plans, objectives, and tactics across levels.

![Data model diagram for Key Account Management - Account Plan](https://developer.salesforce.com/media/life-sciences-key-account-management-account-plan-042826.png)

_To view a higher-resolution version of this diagram, right-click (or Control-click on Mac) and select "Open Image in New Tab."_

[Customizable Lucidchart Template](https://lucid.app/lucidchart/editNewOrRegister/40e93de1-377b-49c6-9b46-83e35bf06e81)

## Entities/Objects Included

Account, Account Plan, Account Plan Objective, Account Plan Participant, Account Plan Participant Stakeholder, Account Plan Product, Account Plan Relationship, Account Plan Related Object Analysis, Account Plan Stakeholder, Account Plan Stakeholder Action, Account Plan Stakeholder Product, Action Plan, Action Plan Item, Action Plan Template, Action Plan Template Assignment, Action Plan Template Item, Action Plan Template Item Value, Action Plan Template Version, Assessment Task, Contact, Goal Definition, Goal Definition Product, Life Science Marketable Product, Product2, Provider Account Product Information, Sprint, User, User Group, Visit

## More Info

- [Life Sciences Data Model](https://developer.salesforce.com/docs/atlas.en-us.life_sciences_dev_guide.meta/life_sciences_dev_guide/life_sciences_sforce_api_objects.htm)

## How Do I Read These Diagrams?

See [Salesforce Data Model Notation](/docs/platform/data-models/guide/salesforce-data-model-notation.md).