---
schema_version: "1"
id: 0f5f0622faf17b7cb368305d3c4971f7d8a5dc1220d19e90f9ae18d936e0c072
title: AI Functions
collection: developer
version: current
locale: en-us
portal_url: https://docs.salesforce.com/developer/current/en-us/data-cloud/data-cloud-query-guide/references/data-cloud-sql-reference/scalar-func/ai-func/ai-funcs.md
canonical_url: https://developer.salesforce.com/docs/data/data-cloud-query-guide/references/dc-sql-reference/ai-funcs.html
source_site: developer.salesforce.com
content_type: documentation
content_hash: ccca7817459d41c32d52797be1c3b6e70061687e58cbdb5a426b67d278d4cc18
products:
  - Data 360 Query Guide
  - Data 360 Developer Documentation
---
# AI Functions

These functions enable text processing by using machine learning or generative AI.

AI functions are essential tools for data transformation and analysis. Use them to:

- Analyze text sentiment to gauge emotional tone.
- Classify text into predefined categories for reporting and segmentation.
- Generate or summarize text inline by calling a large language model.
- Integrate sophisticated AI/ML capabilities directly into your SQL queries for interactive analysis.

## Functions

- [`AI_SENTIMENT`](https://developer.salesforce.com/docs/data/data-cloud-query-guide/references/dc-sql-reference/ai-sentiment.md): Analyzes text and returns a sentiment label.
- [`AI_CLASSIFY`](https://developer.salesforce.com/docs/data/data-cloud-query-guide/references/dc-sql-reference/ai-classify.md): Classifies text into user-defined categories.
- [`AI_GENERATE_TEXT`](https://developer.salesforce.com/docs/data/data-cloud-query-guide/references/dc-sql-reference/ai-generate-text.md): Generates or summarizes text by calling a large language model.

## Related Topics

- [String Functions and Operators](https://developer.salesforce.com/docs/data/data-cloud-query-guide/references/string-func/string-func.md): traditional functions for concatenation, trimming, and case conversion.
- [String Types](https://developer.salesforce.com/docs/data/data-cloud-query-guide/datatype/string.md): understanding text and character data types.