---
schema_version: "1"
id: 97652429af7e5df881794f9a89fbbe9d6767a65ce52c71896dc24d7f076cd5ae
title: TikTok Ads Field Mapping
collection: developer
version: current
locale: en-us
portal_url: https://docs.salesforce.com/developer/current/en-us/data-cloud/data-cloud-int/guides/tiktokadsemi/c360-a-tiktokadsemi-fieldmapping.md
canonical_url: https://developer.salesforce.com/docs/data/data-cloud-int/guide/c360-a-tiktokadsemi-fieldmapping.html
source_site: developer.salesforce.com
content_type: documentation
content_hash: c869e181a4318ec79fe013bd2fd2bff62af1c79dc5b5ea017466f8527710be2f
products:
  - Data 360 Integration Guide
  - Data 360 Developer Documentation
---
# TikTok Ads Field Mapping

## Media Delivery

**note:** Unmapped fields can be manually assigned by selecting Custom in the Mapping section. [Learn more](https://help.salesforce.com/s/articleView?id=mktg.mc_mi_pipelines_api_connectors.htm&type=5)

| API Source Field Name | Displayed Field Name     | Type     |
| --------------------- | ------------------------ | -------- |
| Age                   | Engaged Audience Age     | Text     |
| Gender                | Engaged Audience Gender  | Text     |
| ad_id                 | Ad Id                    | Text     |
| ad_name               | Ad Name                  | Text     |
| ad_text               | Ad Creative Text         | Text     |
| ad_url                | Ad Creative Url          | Text     |
| adgroup_id            | Media Buy Id             | Text     |
| adgroup_name          | Media Buy Name           | Text     |
| advertiser_id         | Advertiser ID            | Text     |
| advertiser_name       | Advertiser Name          | Text     |
| objective_type        | Campaign Method          | Text     |
| age_groups            | Targeted Segment Age     | Text     |
| budget                | Campaign Budget          | Number   |
| campaign_id           | Campaign Id              | Text     |
| campaign_name         | Campaign Name            | Text     |
| create_time           | Campaign Start Date      | Date     |
| currency              | Currency                 | Currency |
| country_code          | Engaged Audience Country | Text     |
| gender                | Targeted Segment Gender  | Text     |
| landing_page_url      | Ad Creative Click Url    | Text     |
| province_id           | Engaged Audience Region  | Text     |
| statTimeDay           | Date Time                | DateTime |
| frequency             | Frequency                | Number   |
| comments              | Paid Comment             | Number   |
| follows               | Social Follows           | Number   |
| likes                 | Paid Likes               | Number   |
| shares                | Paid Shares              | Number   |
| profile_visits        | Unmapped                 | Number   |
| profile_visits_rate   | Unmapped                 | Number   |
| reach                 | Reach                    | Number   |
| clicks                | Clicks                   | Number   |
| video_watched_2s      | Video Views 2S           | Number   |
| video_watched_6s      | Video Views 6S           | Number   |
| video_views_p25       | Video Completions 25     | Number   |
| video_views_p50       | Video Completions 50     | Number   |
| video_views_p75       | Video Completions 75     | Number   |
| video_views_p100      | Video Fully Played       | Number   |
| impressions           | Impressions              | Number   |
| spend                 | Spend                    | Number   |
| video_play_actions    | Video Views              | Number   |
| engaged_view          | Unmapped                 | Number   |
| engaged_view_15s      | Unmapped                 | Number   |

---

## Media Conversion

**note:** Unmapped fields can be manually assigned by selecting Custom in the Mapping section. [Learn more](https://help.salesforce.com/s/articleView?id=mktg.mc_mi_pipelines_api_connectors.htm&type=5)

| API Source Field Name   | Displayed Field Name    | Type     |
| ----------------------- | ----------------------- | -------- |
| ad_id                   | Ad Id                   | Text     |
| ad_name                 | Ad Name                 | Text     |
| ad_text                 | Creative Text           | Text     |
| ad_url                  | Ad Creative Url         | Text     |
| adgroup_id              | Media Buy Id            | Text     |
| adgroup_name            | Media Buy Name          | Text     |
| advertiser_id           | Advertiser ID           | Text     |
| advertiser_name         | Advertiser Name         | Text     |
| objective_type          | Campaign Method         | Text     |
| age (age_groups)        | Targeted Segment Age    | Text     |
| budget                  | Campaign Budget         | Number   |
| campaign_id             | Campaign Id             | Text     |
| campaign_name           | Campaign Name           | Text     |
| create_time             | Campaign Start Date     | Date     |
| currency                | Currency                | Currency |
| gender                  | Targeted Segment Gender | Text     |
| stat_datetime           | Date Time               | DateTime |
| conversion_tag_category | Conversion Tag Category | Text     |
| conversion_tag_name     | Conversion Tag Name     | Text     |
| totalEventsCount        | Conversions             | Number   |
| totalEventsValue        | Revenue                 | Number   |
| uniqueEvents            | Post Click Conversions  | Number   |