--- schema_version: "1" id: 2957f1e1d33484623febc25868481ccad241a6088dae996a9345f15de19c763f title: Reddit Ads Field Mapping collection: developer version: current locale: en-us portal_url: https://docs.salesforce.com/developer/current/en-us/data-cloud/data-cloud-int/guides/redditadsmi/c360-a-redditadsmi-fieldmapping.md canonical_url: https://developer.salesforce.com/docs/data/data-cloud-int/guide/c360-a-redditadsmi-fieldmapping.html source_site: developer.salesforce.com content_type: documentation content_hash: 6ae6f3caa8d16b1e4ad47043f243b97ef19b79b63555453413a2daade37422d4 products: - Data 360 Integration Guide - Data 360 Developer Documentation --- # Reddit Ads Field Mapping ## Media Delivery **note:** Unmapped fields can be manually assigned by selecting Custom in the Mapping section. [Learn more](https://help.salesforce.com/s/articleView?id=mktg.mc_mi_pipelines_api_connectors.htm&type=5) | API Source Field Name | Displayed Field Name | Type | |------------------------------|---------------------------------------|-----------| | Date | Delivery Engagement Summary Date Time | DateTime | | Conversion Engagement Summary Date Time | *Unmapped* | Text | | currency | Currency | Text | | account_id | Advertiser Id | Text | | account_name | Advertiser Name | Text | | campaign_id | Campaign Id | Text | | campaign_name | Name | Text | | campaign_objective_type | Campaign Method | Text | | Campaign.goal_value | *Unmapped* | Text | | Campaign.goal_type | *Unmapped* | Text | | spend_cap | Budgeted Cost Amount | Number | | configured_status | Campaign Status | Text | | special_ad_categories | Campaign Group | Text | | get | Media Buy Id | Text | | name | Media Buy Name | Text | | configured_status | Media Buy Status | Text | | optimization_strategy_type | Media Buy Type | Text | | optimization_goal | Media Buy Category | Text | | start_time | Start Date | DateTime | | end_time | End Date | DateTime | | bid_type | Ad Strategy Group | Text | | bid_strategy | Name | Text | | bid_type_bid_strategy | Ad Strategy Id | Text | | Ad.id | Ad Id | Text | | name | Name | Text | | type | Ad Creative Type | Text | | click_url | Ad Creative Click Url | Text | | configured_status | Ad Creative Status | Text | | preview_url | Ad Creative Url | Text | | preview_expiry | *Unmapped* | Text | | post_id | Primary Ad Creative Id | Text | | call_to_action | Ad Creative Call To Action | Text | | headline | Ad Creative Title Name | Text | | destination_url | *Unmapped* | Text | | second_line_cta | *Unmapped* | Text | | profile_id | *Unmapped* | Text | | profile_username | *Unmapped* | Text | | thumbnail_url | Ad Creative Image Name | Text | | type | Ad Format | Text | | clicks | clicks | Number | | impressions | impressions | Number | | spend | spend | Number | | video_fully_viewable_impressions | *Unmapped* | Number | | video_plays_expanded | Full Screen Video Plays | Number | | video_plays_with_sound | *Unmapped* | Number | | video_started | Video Plays | Number | | video_viewable_impressions | *Unmapped* | Number | | video_watched_100_percent | Video Fully Played | Number | | video_watched_10_seconds | Video Views 10S | Number | | video_watched_25_percent | Video Completions 25 | Number | | video_watched_3_seconds | Video Views 3S | Number | | video_watched_50_percent | Video Completions 50 | Number | | video_watched_5_seconds | *Unmapped* | Number | | video_watched_75_percent | Video Completions 75 | Number | | video_watched_95_percent | *Unmapped* | Number | --- ## Media Conversion **note:** Unmapped fields can be manually assigned by selecting Custom in the Mapping section. [Learn more](https://help.salesforce.com/s/articleView?id=mktg.mc_mi_pipelines_api_connectors.htm&type=5) | API Source Field Name | Displayed Field Name | Type | |------------------------------|---------------------------------------|-----------| | Conversion Engagement Summary Date Time | *Unmapped* | Text | | currency | Currency | Text | | account_id | Advertiser Id | Text | | account_name | Advertiser Name | Text | | campaign_id | Campaign Id | Text | | campaign_name | Name | Text | | campaign_objective_type | Campaign Method | Text | | Campaign.goal_value | *Unmapped* | Text | | Campaign.goal_type | *Unmapped* | Text | | spend_cap | Budgeted Cost Amount | Number | | configured_status | Campaign Status | Text | | special_ad_categories | Campaign Group | Text | | get | Media Buy Id | Text | | name | Media Buy Name | Text | | configured_status | Media Buy Status | Text | | optimization_strategy_type | Media Buy Type | Text | | optimization_goal | Media Buy Category | Text | | start_time | Start Date | DateTime | | end_time | End Date | DateTime | | bid_type | Ad Strategy Group | Text | | bid_strategy | Name | Text | | bid_type_bid_strategy | Ad Strategy Id | Text | | Ad.id | Ad Id | Text | | name | Name | Text | | type | Ad Creative Type | Text | | click_url | Ad Creative Click Url | Text | | configured_status | Ad Creative Status | Text | | preview_url | Ad Creative Url | Text | | preview_expiry | *Unmapped* | Text | | post_id | Primary Ad Creative Id | Text | | call_to_action | Ad Creative Call To Action | Text | | headline | Ad Creative Title Name | Text | | destination_url | *Unmapped* | Text | | second_line_cta | *Unmapped* | Text | | profile_id | *Unmapped* | Text | | profile_username | *Unmapped* | Text | | thumbnail_url | Ad Creative Image Name | Text | | type | Ad Format | Text | | Conversion Tag Name | Ad Conversion Tag Id | Text | | Conversion Tag Name | Name | Text | | Conversion Tag Name | Primary Ad Conversion Tag Category | Text | | Post Impression Conversions + Post Click Conversions | Conversions | Number | | Post Impression Conversions | Post Impression Conversions | Number | | Post Click Conversions | Post Click Conversions | Number | | click_attribution_window_week | Post Clicks 7 days | Number | | click_attribution_window_month | Post Clicks 28 days | Number | | view_attribution_window_week | Post Impressions 7 days | Number | | view_attribution_window_month | Post Impressions 28 days | Number |