--- schema_version: "1" id: cd0773f8a732425647b81eae0980acdfac32c3fcc82d9cd411fcbf5579c69d47 title: Line Ads Field Mapping collection: developer version: current locale: en-us portal_url: https://docs.salesforce.com/developer/current/en-us/data-cloud/data-cloud-int/guides/lineadsmi/c360-a-lineadsmi-fieldmapping.md canonical_url: https://developer.salesforce.com/docs/data/data-cloud-int/guide/c360-a-lineadsmi-fieldmapping.html source_site: developer.salesforce.com content_type: documentation content_hash: a3248525eb8e932d7169c55a9e09886223f6e63426e262b2a0740df85c1b09be products: - Data 360 Integration Guide - Data 360 Developer Documentation --- # Line Ads Field Mapping ## Media Delivery **note:** Unmapped fields can be manually assigned by selecting Custom in the Mapping section. [Learn more](https://help.salesforce.com/s/articleView?id=mktg.mc_mi_pipelines_api_connectors.htm&type=5) | API Source Field Name | Displayed Field Name | Type | |------------------------|--------------------------------------|-----------| | Day | Delivery Engagement Summary Date Time | DateTime | | adaccountId | Advertiser Id | Text | | adaccountName | Advertiser Name | Text | | Campaign ID | Campaign Id | Text | | Campaign name | Name | Text | | Campaign objective | Campaign Method | Text | | Currency | Currency | Text | | configuredStatus | Campaign Status | Text | | startDate | Campaign Start Date | DateTime | | endDate | Campaign End Date | DateTime | | spendingLimitMicro | Budgeted Cost Amount | Number | | Ad group ID | Media Buy Id | Text | | Ad group name | Media Buy Name | Text | | mediaApp | Media Buy Format | Text | | configuredStatus | Media Buy Status | Text | | bidType | Media Buy Cost Model | Text | | bidStrategy | Media Buy Type | Text | | autoBidType | Media Buy Category | Text | | targetingMode + the ones selected | Targeting Id | Text | | targetingMode | Targeted Segment Type | Text | | genders | Gender | Text | | ageMin-ageMax | Age | Text | | country | Location | Text | | interests | Interests | Text | | behaviors | *Unmapped* | Text | | userOs | DeviceType | Text | | Ad ID | Ad Id | Text | | Ad name | Name | Text | | Title | Headline | Text | | longTitle | Ad Creative Title Name | Text | | Description | Ad Creative Text | Text | | mediaId | *Unmapped* | Text | | configuredStatus | Ad Creative Status | Text | | Creative Id | *Unmapped* | Text | | creativeFormat | creativeFormat | Text | | callToAction | Ad Creative Call To Action | Text | | Hash (For all formats) | Ad Creative Image Name | Text | | URL (For all formats) | Ad Creative Image | Text | | landingPageUrl | Ad Creative Url | Text | | clickUrl | Ad Creative Click Url | Text | | 3-second video views | Video Views 3S | Number | | Clicks | Clicks | Number | | Cost | Spend | Number | | Impressions | Impressions | Number | | Viewable Impressions | Clicks | Number | | reach | Reach | Number | | Frequency | Frequency | Number | | videoStart | Video Plays | Number | | Watches at 100% | Video Fully Played | Number | | Watches at 25% | Video Completions 25 | Number | | Watches at 50% | Video Completions 50 | Number | | Watches at 75% | Video Completions 75 | Number | | Watches at 95% | *Unmapped* | Number | ## Media Conversions **note:** Unmapped fields can be manually assigned by selecting Custom in the Mapping section. [Learn more](https://help.salesforce.com/s/articleView?id=mktg.mc_mi_pipelines_api_connectors.htm&type=5) | API Source Field Name | Displayed Field Name | Type | |------------------------|--------------------------------------|-----------| | Day | Conversion Engagement Summary Date Time | DateTime | | adaccountId | Advertiser Id | Text | | adaccountName | Advertiser Name | Text | | Campaign ID | Campaign Id | Text | | Campaign name | Name | Text | | Campaign objective | Campaign Method | Text | | Currency | Currency | Text | | configuredStatus | Campaign Status | Text | | startDate | Campaign Start Date | DateTime | | endDate | Campaign End Date | DateTime | | spendingLimitMicro | Budgeted Cost Amount | Number | | Ad group ID | Media Buy Id | Text | | Ad group name | Media Buy Name | Text | | mediaApp | Media Buy Format | Text | | configuredStatus | Media Buy Status | Text | | bidType | Media Buy Cost Model | Text | | bidStrategy | Media Buy Type | Text | | autoBidType | Media Buy Category | Text | | targetingMode + the ones selected | Targeting Id | Text | | targetingMode | Targeted Segment Type | Text | | genders | Gender | Text | | ageMin-ageMax | Age | Text | | country | Location | Text | | interests | Interests | Text | | behaviors | *Unmapped* | Text | | userOs | DeviceType | Text | | Ad ID | Ad Id | Text | | Ad name | Name | Text | | Title | Headline | Text | | longTitle | Ad Creative Title Name | Text | | Description | Ad Creative Text | Text | | mediaId | *Unmapped* | Text | | configuredStatus | Ad Creative Status | Text | | Creative Id | *Unmapped* | Text | | creativeFormat | creativeFormat | Text | | callToAction | Ad Creative Call To Action | Text | | Hash (For all formats) | Ad Creative Image Name | Text | | URL (For all formats) | Ad Creative Image | Text | | landingPageUrl | Ad Creative Url | Text | | clickUrl | Ad Creative Click Url | Text | | Installs, View home screen, Category view, View product, Search, Add-to-cart, Purchase, Level achieved, Tutorial complete | Conversion Tag Name | Text | | Installs, View home screen, Category view, View product, Search, Add-to-cart, Purchase, Level achieved, Tutorial complete | Ad Conversion Tag Id | Text | | Installs, View home screen, Category view, View product, Search, Add-to-cart, Purchase, Level achieved, Tutorial complete | Conversions | Number | | Installs (clicks) | Post click Conversion | Number | | Installs (views) | Post Impression Conversion | Number |