Google Analytics Connector Objects (GoogleAnalytics4 Schema)

note: This feature is a Beta Service. A customer may opt to try a Beta Service in its sole discretion. Any use of the Beta Service is subject to the applicable Beta Services Terms provided at Agreements and Terms. If you have questions or feedback about this Beta Service, contact the Data 360 Connector team at datacloud-connectors-beta@salesforce.com.

Objects Supported

Name Description
Accounts Lists all Accounts to which the user has access.
AccountSummaries Lists summaries of all Accounts to which the user has access.
Acquisitions A base view that retrieves Acquisitions data.
AcquisitionsFirstUserCampaignReport A predefined view that retrieves Acquisitions first user Campaign data.
AcquisitionsFirstUserGoogleAdsAdGroupNameReport A predefined view that retrieves user Acquisitions first user google ads ad group name data.
AcquisitionsFirstUserGoogleAdsNetworkTypeReport A predefined view that retrieves Acquisitions first user google ads ad network type platform data.
AcquisitionsFirstUserMediumReport A predefined view that retrieves Acquisitions first user medium data.
AcquisitionsFirstUserSourceMediumReport A predefined view that retrieves Acquisitions first user source medium data.
AcquisitionsFirstUserSourcePlatformReport A predefined view that retrieves Acquisitions first user source platform data.
AcquisitionsFirstUserSourceReport A predefined view that retrieves Acquisitions first user source data.
AcquisitionsSessionCampaignReport A predefined view that retrieves Acquisitions session campaign report data.
AcquisitionsSessionDefaultChannelGroupingReport A predefined view that retrieves Acquisitions session default channel grouping report data.
AcquisitionsSessionMediumReport A predefined view that retrieves Acquisitions session medium report data.
AcquisitionsSessionSourceMediumReport A predefined view that retrieves Acquisitions session source medium report data.
AcquisitionsSessionSourcePlatformReport A predefined view that retrieves Acquisitions session source platform report data.
AcquisitionsSessionSourceReport A predefined view that retrieves Acquisitions session source report data.
ActiveUsers A base view that retrieves Active Users data.
DemographicAgeReport A predefined view that retrieves Demographics UserAgeBracket data.
DemographicCityReport A predefined view that retrieves Demographics City data.
DemographicCountryReport A predefined view that retrieves Demographics Country data.
DemographicGenderReport A predefined view that retrieves Demographics UserGender data.
DemographicInterestsReport A predefined view that retrieves Demographics BrandingInterest data.
DemographicLanguageReport A predefined view that retrieves Demographics Language data.
DemographicRegionReport A predefined view that retrieves Demographics Region data.
Demographics A base view that retrieves Demographics data.
EcommPurchasesItemBrandReport A predefined view that retrieves Ecommerce purchase item brand data.
EcommPurchasesItemCategory2Report A predefined view that retrieves Ecommerce purchase item category data.
EcommPurchasesItemCategory3Report A predefined view that retrieves Ecommerce purchase item category data.
EcommPurchasesItemCategory4Report A predefined view that retrieves Ecommerce purchase item category data.
EcommPurchasesItemCategory5Report A predefined view that retrieves Ecommerce purchase item category data.
EcommPurchasesItemCategoryReport A predefined view that retrieves Ecommerce purchase item category data.
EcommPurchasesItemCategoryReportCombined A predefined view that retrieves Ecommerce purchase item category data.
EcommPurchasesItemIdReport A predefined view that retrieves Ecommerce purchase item data.
EcommPurchasesItemNameReport A predefined view that retrieves Ecommerce purchase item data.
Engagement A base view that retrieves Engagement data
EngagementContentGroupReport A predefined view that retrieves Engagement Content Group Report data.
EngagementConversionsReport A predefined view that retrieves Engagement conversions data.
EngagementEventsReport A predefined view that retrieves Engagement events data.
EngagementPagesPathReport A predefined view that retrieves Engagement Pages path report data.
EngagementPagesTitleAndScreenClassReport A predefined view that retrieves Engagement Pages title and screen class data.
EngagementPagesTitleAndScreenNameReport A predefined view that retrieves Engagement Pages Title And ScreenName data.
Events A base view that retrieves Event data
GamesReporting A base view that retrieves Games Reporting data.
GlobalAccessObject Retrieves data for all the available dimensions and metrics.
KeyEvents A base view that retrieves KeyEvents data
MetaData Retrieves metadata information for standard and custom dimensions / metrics.
Monetization A base view that retrieves Monetization data.
MonetizationPublisherAdsAdFormatReport A predefined view that retrieves publisher ads page ad format data.
MonetizationPublisherAdsAdSourceReport A predefined view that retrieves publisher ads ad source data.
MonetizationPublisherAdsAdUnitReport A predefined view that retrieves publisher ads ad unit data.
MonetizationPublisherAdsPagePathReport A predefined view that retrieves publisher ads page path data.
Properties Lists all Properties to which the user has access.
PropertiesAccessBindings Lists all access bindings on an account or property. Requires one of the following OAuth scopes: https://www.googleapis.com/auth/analytics.manage.users.readonly https://www.googleapis.com/auth/analytics.manage.users
PropertiesAudiences Lists Audiences on a property.
PropertiesDataStreams Lists all data streams under a property to which the user has access. Attribute Parent (e.g: 'properties/123') or Name (e.g: 'properties/123/webDataStreams/456') is required to query the table.
PropertiesFireBaseLinks Lists all FirebaseLinks on a property to which the user has access.
PropertiesGoogleAdsLinks Lists all GoogleAdsLinks on a property to which the user has access.
PropertiesKeyEvents Returns a list of Key Events in the specified parent property.
ScreenPageViews A base view that retrieves ScreenPage data
Tech A base view that retrieves Tech data.
TechAppVersionReport A predefined view that retrieves Tech App Version data.
TechBrowserReport A predefined view that retrieves Tech Browser data.
TechDeviceCategoryReport A predefined view that retrieves Tech Device Category data.
TechDeviceModelReport A predefined view that retrieves Tech Device Model data.
TechOSSystemReport A predefined view that retrieves Tech os system data.
TechOSVersionReport A predefined view that retrieves Tech Os version data.
TechPlatformDeviceCategoryReport A predefined view that retrieves Tech platform device category data.
TechPlatformReport A predefined view that retrieves Tech platform data.
TechScreenResolutionReport A predefined view that retrieves Tech Screen Resolution data.

Accounts

Name Type ReadOnly References FilterOnly Description
CreateTime Datetime True No Time the account was created.
DisplayName String True No display name for the account.
Name String True No Account name.
RegionCode String True No Country for the account.
UpdateTime Datetime True No Time the account was last modified.
Deleted Boolean True No Indicates whether this Account is soft-deleted or not.

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AccountSummaries

Name Type ReadOnly References FilterOnly Description
Account String True No Account name referred to by this account summary.
DisplayName String True No display name for the account referred to by this account summary.
Name String True No Account summary name.
Propertysummaries String True No Summaries for child accounts of the specific account.

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Acquisitions

Name Type ReadOnly References FilterOnly Description
Date Date True No The date of the session formatted as YYYYMMDD.
Year Integer True No The year of the session. A four-digit year from 2005 to the current year.
Month Integer True No The month of the session. An integer from 01 to 12.
Week Integer True No The week of the session. A number from 01 to 53. Each week starts on Sunday.
Day Integer True No The day of the month. A number from 01 to 31.
DayOfWeekName String True No The day of the week in English. This dimension has values of Sunday, Monday, etc.
IsoWeek Integer True No ISO week number, where each week starts on Monday Example values include 01, 02, 53.
IsoYear Integer True No The ISO year of the event. For details, see Example values include 2022 2023.
IsoYearIsoWeek Integer True No The combined values of isoWeek and isoYear. Example values include 201652 and 201701.
YearMonth Integer True No The combined values of year and month. Example values include 202212 or 202301.
YearWeek Integer True No The combined values of year and week. Example values include 202253 or 202301.
Hour Integer True No An hour of the day ranging from 00-23 in the timezone configured for the account. This value is also corrected for daylight savings time.
FirstUserGoogleAdsAdGroupName String True No The Ad Group Name in Google Ads that first acquired the user.
FirstUserGoogleAdsAdNetworkType String True No The advertising network that first acquired the user.
FirstUserCampaignName String True No Name of the marketing campaign that first acquired the user.
FirstUserGoogleAdsCreativeId String True No The campaign creative ID that first acquired the users.
FirstUserMedium String True No The medium that first acquired the user to the website or app.
FirstUserSource String True No The source that first acquired the user to the website or app.
SessionCampaignName String True No Campaign that referred the user's session.
SessionDefaultChannelGroup String True No Channel groupings are rule-based definitions of your traffic sources. These default system definitions reflect Analytics' current view of what constitutes each channel.
SessionMedium String True No Channel that referred the user's session.
SessionSource String True No The source that initiated a session on your website or app.
EventName String True No The name of the event.
BrandingInterest String True No Interests demonstrated by users who are higher in the shopping funnel. Users can be counted in multiple interest categories.
Country String True No Country from which user activity originated.
City String True No City from which user activity originated.
Language String True No Language setting for the device from which activity originated.
UserAgeBracket String True No User age brackets.
UserGender String True No User gender.
Region String True No Geographic region from which activity originated.
UnifiedScreenClass String True No The page title (web) or screen class (app) on which the event was logged.
PagePath String True No The portion of the URL between the hostname and query string for web.
Conversions Decimal True No The count of conversion events.
EngagementRate Decimal True No The percentage of engaged sessions.
EngagedSessions Integer True No The number of sessions that lasted longer than 10 seconds, or had a conversion event, or had 2 or more screen views.
EngagedSessionsPerUser Decimal True No Average number of engaged sessions per user.
EventCount Integer True No The count of events.
EventsPerSession Decimal True No The average number of events per session.
NewUsers Integer True No The number of users who interacted with the site or launched the app for the first time.
Sessions Integer True No The number of sessions that began on the site or app.
TotalRevenue Integer True No The sum of revenue from purchases, subscriptions, and advertising.
TotalUsers Integer True No The total number of users.
UserEngagementDuration Bigint True No The total amount of time (in seconds) the website or app was in the foreground of users device.
ScreenPageViews Integer True No The number of app screens or web pages the users viewed. Repeated views of a single page or screen are counted.
EventCountPerUser Decimal True No Average number of events triggered by each user.
SessionsPerUser Decimal True No The average number of sessions per user (Sessions divided by Active Users).
StartDate String True No Start date for fetching Analytics data. Either a date string or a relative date (e.g., today, yesterday, or #daysAgo).
EndDate String True No End date for fetching Analytics data. Either a date string or a relative date (e.g., today, yesterday, or #daysAgo).
PropertyId String False Yes Property ID value to be used when querying this table.

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AcquisitionsFirstUserCampaignReport

Name Type ReadOnly References FilterOnly Description
FirstUserCampaignName String True No Name of the marketing campaign that first acquired the user.
Date Date True No The date of the session formatted as YYYYMMDD.
NewUsers Integer True No The number of users who interacted with the site or launched the app for the first time.
Conversions Decimal True No The count of conversion events.
EngagementRate Decimal True No The percentage of engaged sessions.
EngagedSessions Integer True No The number of sessions that lasted longer than 10 seconds, or had a conversion event, or had 2 or more screen views.
EventCount Integer True No The count of events.
TotalRevenue Integer True No The sum of revenue from purchases, subscriptions, and advertising.
TotalUsers Integer True No The total number of users.
UserEngagementDuration Bigint True No The total amount of time (in seconds) the website or app was in the foreground of users
PropertyId String False Yes Property ID value to be used when querying this table.

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AcquisitionsFirstUserGoogleAdsAdGroupNameReport

Name Type ReadOnly References FilterOnly Description
FirstUserGoogleAdsAdGroupName String True No The Ad Group Name in Google Ads that first acquired the user.
Date Date True No The date of the session formatted as YYYYMMDD.
NewUsers Integer True No The number of users who interacted with the site or launched the app for the first time.
Conversions Decimal True No The count of conversion events.
EngagementRate Decimal True No The percentage of engaged sessions.
EngagedSessions Integer True No The number of sessions that lasted longer than 10 seconds, or had a conversion event, or had 2 or more screen views.
EventCount Integer True No The count of events.
TotalRevenue Integer True No The sum of revenue from purchases, subscriptions, and advertising.
TotalUsers Integer True No The total number of users.
UserEngagementDuration Bigint True No The total amount of time (in seconds) the website or app was in the foreground of users
PropertyId String False Yes Property ID value to be used when querying this table.

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AcquisitionsFirstUserGoogleAdsNetworkTypeReport

Name Type ReadOnly References FilterOnly Description
FirstUserGoogleAdsAdNetworkType String True No The source platform that first acquired the user.
Date Date True No The date of the session formatted as YYYYMMDD.
NewUsers Integer True No The number of users who interacted with the site or launched the app for the first time.
Conversions Decimal True No The count of conversion events.
EngagementRate Decimal True No The percentage of engaged sessions.
EngagedSessions Integer True No The number of sessions that lasted longer than 10 seconds, or had a conversion event, or had 2 or more screen views.
EventCount Integer True No The count of events.
TotalRevenue Integer True No The sum of revenue from purchases, subscriptions, and advertising.
TotalUsers Integer True No The total number of users.
UserEngagementDuration Bigint True No The total amount of time (in seconds) the website or app was in the foreground of users
PropertyId String False Yes Property ID value to be used when querying this table.

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AcquisitionsFirstUserMediumReport

Name Type ReadOnly References FilterOnly Description
FirstUserMedium String True No The medium that first acquired the user to the website or app.
Date Date True No The date of the session formatted as YYYYMMDD.
NewUsers Integer True No The number of users who interacted with the site or launched the app for the first time.
Conversions Decimal True No The count of conversion events.
EngagementRate Decimal True No The percentage of engaged sessions.
EngagedSessions Integer True No The number of sessions that lasted longer than 10 seconds, or had a conversion event, or had 2 or more screen views.
EventCount Integer True No The count of events.
TotalRevenue Integer True No The sum of revenue from purchases, subscriptions, and advertising.
TotalUsers Integer True No The total number of users.
UserEngagementDuration Bigint True No The total amount of time (in seconds) the website or app was in the foreground of users
PropertyId String False Yes Property ID value to be used when querying this table.

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AcquisitionsFirstUserSourceMediumReport

Name Type ReadOnly References FilterOnly Description
FirstUserSource String True No The source that first acquired the user to the website or app.
FirstUserMedium String True No The medium that first acquired the user to the website or app.
Date Date True No The date of the session formatted as YYYYMMDD.
NewUsers Integer True No The number of users who interacted with the site or launched the app for the first time.
Conversions Decimal True No The count of conversion events.
EngagementRate Decimal True No The percentage of engaged sessions.
EngagedSessions Integer True No The number of sessions that lasted longer than 10 seconds, or had a conversion event, or had 2 or more screen views.
EventCount Integer True No The count of events.
TotalRevenue Integer True No The sum of revenue from purchases, subscriptions, and advertising.
TotalUsers Integer True No The total number of users.
UserEngagementDuration Bigint True No The total amount of time (in seconds) the website or app was in the foreground of users
PropertyId String False Yes Property ID value to be used when querying this table.

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AcquisitionsFirstUserSourcePlatformReport

Name Type ReadOnly References FilterOnly Description
FirstUserSourcePlatform String True No The source platform that first acquired the user.
Date Date True No The date of the session formatted as YYYYMMDD.
NewUsers Integer True No The number of users who interacted with the site or launched the app for the first time.
Conversions Decimal True No The count of conversion events.
EngagementRate Decimal True No The percentage of engaged sessions.
EngagedSessions Integer True No The number of sessions that lasted longer than 10 seconds, or had a conversion event, or had 2 or more screen views.
EventCount Integer True No The count of events.
TotalRevenue Integer True No The sum of revenue from purchases, subscriptions, and advertising.
TotalUsers Integer True No The total number of users.
UserEngagementDuration Bigint True No The total amount of time (in seconds) the website or app was in the foreground of users
PropertyId String False Yes Property ID value to be used when querying this table.

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AcquisitionsFirstUserSourceReport

Name Type ReadOnly References FilterOnly Description
FirstUserSource String True No The source that first acquired the user to the website or app.
Date Date True No The date of the session formatted as YYYYMMDD.
NewUsers Integer True No The number of users who interacted with the site or launched the app for the first time.
Conversions Decimal True No The count of conversion events.
EngagementRate Decimal True No The percentage of engaged sessions.
EngagedSessions Integer True No The number of sessions that lasted longer than 10 seconds, or had a conversion event, or had 2 or more screen views.
EventCount Integer True No The count of events.
TotalRevenue Integer True No The sum of revenue from purchases, subscriptions, and advertising.
TotalUsers Integer True No The total number of users.
UserEngagementDuration Bigint True No The total amount of time (in seconds) the website or app was in the foreground of users
PropertyId String False Yes Property ID value to be used when querying this table.

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AcquisitionsSessionCampaignReport

Name Type ReadOnly References FilterOnly Description
SessionCampaignName String True No Campaign that referred the user
Date Date True No The date of the session formatted as YYYYMMDD.
Sessions Integer True No The number of sessions that began on the site or app.
EventsPerSession Decimal True No The average number of events per session.
Conversions Decimal True No The count of conversion events.
EngagementRate Decimal True No The percentage of engaged sessions.
EngagedSessions Integer True No The number of sessions that lasted longer than 10 seconds, or had a conversion event, or had 2 or more screen views.
EventCount Integer True No The count of events.
TotalRevenue Integer True No The sum of revenue from purchases, subscriptions, and advertising.
TotalUsers Integer True No The total number of users.
UserEngagementDuration Bigint True No The total amount of time (in seconds) the website or app was in the foreground of users
PropertyId String False Yes Property ID value to be used when querying this table.

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AcquisitionsSessionDefaultChannelGroupingReport

Name Type ReadOnly References FilterOnly Description
SessionDefaultChannelGroup String True No Channel groupings are rule-based definitions of your traffic sources. These default system definitions reflect Analytics current view of what constitutes each channel.
Date Date True No The date of the session formatted as YYYYMMDD.
Conversions Decimal True No The count of conversion events.
EventsPerSession Decimal True No The average number of events per session.
EngagementRate Decimal True No The percentage of engaged sessions.
EngagedSessions Integer True No The number of sessions that lasted longer than 10 seconds, or had a conversion event, or had 2 or more screen views.
EventCount Integer True No The count of events.
TotalRevenue Integer True No The sum of revenue from purchases, subscriptions, and advertising.
TotalUsers Integer True No The total number of users.
UserEngagementDuration Bigint True No The total amount of time (in seconds) the website or app was in the foreground of users
PropertyId String False Yes Property ID value to be used when querying this table.

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AcquisitionsSessionMediumReport

Name Type ReadOnly References FilterOnly Description
SessionMedium String True No Channel that referred the user
Date Date True No The date of the session formatted as YYYYMMDD.
Sessions Integer True No The number of sessions that began on the site or app.
EventsPerSession Decimal True No The average number of events per session.
Conversions Decimal True No The count of conversion events.
EngagementRate Decimal True No The percentage of engaged sessions.
EngagedSessions Integer True No The number of sessions that lasted longer than 10 seconds, or had a conversion event, or had 2 or more screen views.
EventCount Integer True No The count of events.
TotalRevenue Integer True No The sum of revenue from purchases, subscriptions, and advertising.
TotalUsers Integer True No The total number of users.
UserEngagementDuration Bigint True No The total amount of time (in seconds) the website or app was in the foreground of users
PropertyId String False Yes Property ID value to be used when querying this table.

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AcquisitionsSessionSourceMediumReport

Name Type ReadOnly References FilterOnly Description
SessionMedium String True No Channel that referred the user
SessionSource String True No The source that initiated a session on your website or app.
Date Date True No The date of the session formatted as YYYYMMDD.
Sessions Integer True No The number of sessions that began on the site or app.
EventsPerSession Decimal True No The average number of events per session.
Conversions Decimal True No The count of conversion events.
EngagementRate Decimal True No The percentage of engaged sessions.
EngagedSessions Integer True No The number of sessions that lasted longer than 10 seconds, or had a conversion event, or had 2 or more screen views.
EventCount Integer True No The count of events.
TotalRevenue Integer True No The sum of revenue from purchases, subscriptions, and advertising.
TotalUsers Integer True No The total number of users.
UserEngagementDuration Bigint True No The total amount of time (in seconds) the website or app was in the foreground of users
PropertyId String False Yes Property ID value to be used when querying this table.

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AcquisitionsSessionSourcePlatformReport

Name Type ReadOnly References FilterOnly Description
SessionSourcePlatform String True No The source platform of the session
Date Date True No The date of the session formatted as YYYYMMDD.
Conversions Decimal True No The count of conversion events.
EventsPerSession Decimal True No The average number of events per session.
EngagementRate Decimal True No The percentage of engaged sessions.
EngagedSessions Integer True No The number of sessions that lasted longer than 10 seconds, or had a conversion event, or had 2 or more screen views.
EventCount Integer True No The count of events.
TotalRevenue Integer True No The sum of revenue from purchases, subscriptions, and advertising.
TotalUsers Integer True No The total number of users.
UserEngagementDuration Bigint True No The total amount of time (in seconds) the website or app was in the foreground of users
PropertyId String False Yes Property ID value to be used when querying this table.

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AcquisitionsSessionSourceReport

Name Type ReadOnly References FilterOnly Description
SessionSource String True No The source that initiated a session on your website or app.
Date Date True No The date of the session formatted as YYYYMMDD.
Sessions Integer True No The number of sessions that began on the site or app.
EventsPerSession Decimal True No The average number of events per session.
Conversions Decimal True No The count of conversion events.
EngagementRate Decimal True No The percentage of engaged sessions.
EngagedSessions Integer True No The number of sessions that lasted longer than 10 seconds, or had a conversion event, or had 2 or more screen views.
EventCount Integer True No The count of events.
TotalRevenue Integer True No The sum of revenue from purchases, subscriptions, and advertising.
TotalUsers Integer True No The total number of users.
UserEngagementDuration Bigint True No The total amount of time (in seconds) the website or app was in the foreground of users
PropertyId String False Yes Property ID value to be used when querying this table.

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ActiveUsers

Name Type ReadOnly References FilterOnly Description
AppVersion String True No The app's versionName (Android) or short bundle version (iOS).
City String True No The city from which the user activity originated.
Country String True No The country from which the user activity originated.
DeviceCategory String True No The type of device: Desktop, Tablet, or Mobile.
Platform String True No The platform on which your app or website ran.
AudienceName String True No The given name of an Audience.
UnifiedScreenName String True No The page title (web) or screen name (app) on which the event was logged.
ActiveUsers Integer True No The total number of active users.
AudienceId Long True No The numeric identifier of an Audience.
AudienceResourceName String True No The resource name of this audience.
CityId Integer True No The geographic ID of the city from which the user activity originated, derived from their IP address.
CountryId String True No The geographic ID of the country from which the user activity originated, derived from their IP address.
MinutesAgo Integer True No The number of minutes ago that an event was collected. 00 is the current minute, and 01 means the previous minute.
StreamId Long True No The numeric data stream identifier for your app or website.
StreamName String True No The data stream name for your app or website.
EventName String True No The name of the event
PropertyId String False Yes Property ID value to be used when querying this table.

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DemographicAgeReport

Name Type ReadOnly References FilterOnly Description
UserAgeBracket String True No User age brackets.
Date Date True No The date of the session formatted as YYYYMMDD.
Conversions Decimal True No The count of conversion events.
EngagementRate Decimal True No The percentage of engaged sessions.
EngagedSessions Integer True No The number of sessions that lasted longer than 10 seconds, or had a conversion event, or had 2 or more screen views.
NewUsers Integer True No The number of users who interacted with the site or launched the app for the first time.
TotalRevenue Integer True No The sum of revenue from purchases, subscriptions, and advertising.
TotalUsers Integer True No The total number of users.
PropertyId String False Yes Property ID value to be used when querying this table.

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DemographicCityReport

Name Type ReadOnly References FilterOnly Description
City String True No City from which user activity originated.
Date Date True No The date of the session formatted as YYYYMMDD.
Conversions Decimal True No The count of conversion events.
EngagementRate Decimal True No The percentage of engaged sessions.
EngagedSessions Integer True No The number of sessions that lasted longer than 10 seconds, or had a conversion event, or had 2 or more screen views.
NewUsers Integer True No The number of users who interacted with the site or launched the app for the first time.
TotalRevenue Integer True No The sum of revenue from purchases, subscriptions, and advertising.
TotalUsers Integer True No The total number of users.
PropertyId String False Yes Property ID value to be used when querying this table.

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DemographicCountryReport

Name Type ReadOnly References FilterOnly Description
Country String True No Country from which user activity originated.
Date Date True No The date of the session formatted as YYYYMMDD.
Conversions Decimal True No The count of conversion events.
EngagementRate Decimal True No The percentage of engaged sessions.
EngagedSessions Integer True No The number of sessions that lasted longer than 10 seconds, or had a conversion event, or had 2 or more screen views.
NewUsers Integer True No The number of users who interacted with the site or launched the app for the first time.
TotalRevenue Integer True No The sum of revenue from purchases, subscriptions, and advertising.
TotalUsers Integer True No The total number of users.
PropertyId String False Yes Property ID value to be used when querying this table.

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DemographicGenderReport

Name Type ReadOnly References FilterOnly Description
UserGender String True No User gender.
Date Date True No The date of the session formatted as YYYYMMDD.
Conversions Decimal True No The count of conversion events.
EngagementRate Decimal True No The percentage of engaged sessions.
EngagedSessions Integer True No The number of sessions that lasted longer than 10 seconds, or had a conversion event, or had 2 or more screen views.
NewUsers Integer True No The number of users who interacted with the site or launched the app for the first time.
TotalRevenue Integer True No The sum of revenue from purchases, subscriptions, and advertising.
TotalUsers Integer True No The total number of users.
PropertyId String False Yes Property ID value to be used when querying this table.

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DemographicInterestsReport

Name Type ReadOnly References FilterOnly Description
BrandingInterest String True No Interests demonstrated by users who are higher in the shopping funnel. Users can be counted in multiple interest categories.
Date Date True No The date of the session formatted as YYYYMMDD.
Conversions Decimal True No The count of conversion events.
EngagementRate Decimal True No The percentage of engaged sessions.
EngagedSessions Integer True No The number of sessions that lasted longer than 10 seconds, or had a conversion event, or had 2 or more screen views.
NewUsers Integer True No The number of users who interacted with the site or launched the app for the first time.
TotalRevenue Integer True No The sum of revenue from purchases, subscriptions, and advertising.
TotalUsers Integer True No The total number of users.
PropertyId String False Yes Property ID value to be used when querying this table.

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DemographicLanguageReport

Name Type ReadOnly References FilterOnly Description
Language String True No Language setting for the device from which activity originated.
Date Date True No The date of the session formatted as YYYYMMDD.
Conversions Decimal True No The count of conversion events.
EngagementRate Decimal True No The percentage of engaged sessions.
EngagedSessions Integer True No The number of sessions that lasted longer than 10 seconds, or had a conversion event, or had 2 or more screen views.
NewUsers Integer True No The number of users who interacted with the site or launched the app for the first time.
TotalRevenue Integer True No The sum of revenue from purchases, subscriptions, and advertising.
TotalUsers Integer True No The total number of users.
PropertyId String False Yes Property ID value to be used when querying this table.

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DemographicRegionReport

Name Type ReadOnly References FilterOnly Description
Region String True No Geographic region from which activity originated.
Date Date True No The date of the session formatted as YYYYMMDD.
Conversions Decimal True No The count of conversion events.
EngagementRate Decimal True No The percentage of engaged sessions.
EngagedSessions Integer True No The number of sessions that lasted longer than 10 seconds, or had a conversion event, or had 2 or more screen views.
NewUsers Integer True No The number of users who interacted with the site or launched the app for the first time.
TotalRevenue Integer True No The sum of revenue from purchases, subscriptions, and advertising.
TotalUsers Integer True No The total number of users.
PropertyId String False Yes Property ID value to be used when querying this table.

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Demographics

Name Type ReadOnly References FilterOnly Description
Date Date True No The date of the session formatted as YYYYMMDD.
Year Integer True No The year of the session. A four-digit year from 2005 to the current year.
Month Integer True No The month of the session. An integer from 01 to 12.
Week Integer True No The week of the session. A number from 01 to 53. Each week starts on Sunday.
Day Integer True No The day of the month. A number from 01 to 31.
DayOfWeekName String True No The day of the week in English. This dimension has values of Sunday, Monday, etc.
IsoWeek Integer True No ISO week number, where each week starts on Monday. Example values include 01, 02, 53.
IsoYear Integer True No The ISO year of the event.Example values include 2022 2023.
IsoYearIsoWeek Integer True No The combined values of isoWeek and isoYear. Example values include 201652 and 201701.
YearMonth Integer True No The combined values of year and month. Example values include 202212 or 202301.
YearWeek Integer True No The combined values of year and week. Example values include 202253 or 202301.
Hour Integer True No An hour of the day ranging from 00-23 in the timezone configured for the account. This value is also corrected for daylight savings time.
BrandingInterest String True No Interests demonstrated by users who are higher in the shopping funnel. Users can be counted in multiple interest categories.
Country String True No Country from which user activity originated.
City String True No City from which user activity originated.
Language String True No Language setting for the device from which activity originated.
UserAgeBracket String True No User age brackets.
UserGender String True No User gender.
Region String True No Geographic region from which activity originated.
Conversions Decimal True No The count of conversion events.
EngagementRate Decimal True No The percentage of engaged sessions.
EngagedSessions Integer True No The number of sessions that lasted longer than 10 seconds, or had a conversion event, or had 2 or more screen views.
EngagedSessionsPerUser Decimal True No Average number of engaged sessions per user.
EventCount Integer True No The count of events.
NewUsers Integer True No The number of users who interacted with the site or launched the app for the first time.
TotalRevenue Integer True No The sum of revenue from purchases, subscriptions, and advertising.
TotalUsers Integer True No The total number of users.
StartDate String True No Start date for fetching Analytics data. Either a date string or a relative date (e.g., today, yesterday, or #daysAgo).
EndDate String True No End date for fetching Analytics data. Either a date string or a relative date (e.g., today, yesterday, or #daysAgo).
PropertyId String False Yes Property ID value to be used when querying this table.

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EcommPurchasesItemBrandReport

Name Type ReadOnly References FilterOnly Description
ItemBrand String True No Brand name of the item.
Date Date True No The date of the session formatted as YYYYMMDD.
ItemsAddedToCart Integer True No The number of times users added items to their shopping carts. Since AddToCarts is not compatible with item-scoped dimensions, hence this is the replacement of the AddToCarts metric.
CartToViewRate Decimal True No The number of users who added a product(s) to their cart divided by the number of users who viewed the same product(s).
EcommercePurchases Integer True No The number of times users completed a purchase. This metric is not compatible with item-scoped dimensions.
PurchaseToViewRate Decimal True No The total cost of shipping.
ItemsPurchased Integer True No The total amount of tax. ItemPurchaseQuantity metric has been renamed to this metric.
ItemRevenue Decimal True No The total revenue from items only. Item revenue is the product of its price and quantity.
ItemsViewed Integer True No The number of units viewed for a single item. This metric counts the quantity of items in 'view_item' events.
PropertyId String False Yes Property ID value to be used when querying this table.

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EcommPurchasesItemCategory2Report

Name Type ReadOnly References FilterOnly Description
ItemCategory2 String True No Hierarchical category in which the item is classified. For example, in Apparel/Mens/Summer/Shirts/T-shirts, Mens is the item category2
Date Date True No The date of the session formatted as YYYYMMDD.
ItemsAddedToCart Integer True No The number of times users added items to their shopping carts. Since AddToCarts is not compatible with item-scoped dimensions, hence this is the replacement of the AddToCarts metric.
CartToViewRate Decimal True No The number of users who added a product(s) to their cart divided by the number of users who viewed the same product(s).
EcommercePurchases Integer True No The number of times users completed a purchase. This metric is not compatible with item-scoped dimensions.
PurchaseToViewRate Decimal True No The total cost of shipping.
ItemsPurchased Integer True No The total amount of tax. ItemPurchaseQuantity metric has been renamed to this metric.
ItemRevenue Decimal True No The total revenue from items only. Item revenue is the product of its price and quantity.
ItemsViewed Integer True No The number of units viewed for a single item. This metric counts the quantity of items in 'view_item' events.
PropertyId String False Yes Property ID value to be used when querying this table.

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EcommPurchasesItemCategory3Report

Name Type ReadOnly References FilterOnly Description
ItemCategory3 String True No Hierarchical category in which the item is classified. For example, in Apparel/Mens/Summer/Shirts/T-shirts, Summer is the item category3.
Date Date True No The date of the session formatted as YYYYMMDD.
ItemsAddedToCart Integer True No The number of times users added items to their shopping carts. Since AddToCarts is not compatible with item-scoped dimensions, hence this is the replacement of the AddToCarts metric.
CartToViewRate Decimal True No The number of users who added a product(s) to their cart divided by the number of users who viewed the same product(s).
EcommercePurchases Integer True No The number of times users completed a purchase. This metric is not compatible with item-scoped dimensions.
PurchaseToViewRate Decimal True No The total cost of shipping.
ItemsPurchased Integer True No The total amount of tax. ItemPurchaseQuantity metric has been renamed to this metric.
ItemRevenue Decimal True No The total revenue from items only. Item revenue is the product of its price and quantity.
ItemsViewed Integer True No The number of units viewed for a single item. This metric counts the quantity of items in 'view_item' events.
PropertyId String False Yes Property ID value to be used when querying this table.

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EcommPurchasesItemCategory4Report

Name Type ReadOnly References FilterOnly Description
ItemCategory4 String True No Hierarchical category in which the item is classified. For example, in Apparel/Mens/Summer/Shirts/T-shirts, Shirts is the item category4.
Date Date True No The date of the session formatted as YYYYMMDD.
ItemsAddedToCart Integer True No The number of times users added items to their shopping carts. Since AddToCarts is not compatible with item-scoped dimensions, hence this is the replacement of the AddToCarts metric.
CartToViewRate Decimal True No The number of users who added a product(s) to their cart divided by the number of users who viewed the same product(s).
EcommercePurchases Integer True No The number of times users completed a purchase. This metric is not compatible with item-scoped dimensions.
PurchaseToViewRate Decimal True No The total cost of shipping.
ItemsPurchased Integer True No The total amount of tax. ItemPurchaseQuantity metric has been renamed to this metric.
ItemRevenue Decimal True No The total revenue from items only. Item revenue is the product of its price and quantity.
ItemsViewed Integer True No The number of units viewed for a single item. This metric counts the quantity of items in 'view_item' events.
PropertyId String False Yes Property ID value to be used when querying this table.

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EcommPurchasesItemCategory5Report

Name Type ReadOnly References FilterOnly Description
ItemCategory5 String True No Hierarchical category in which the item is classified. For example, in Apparel/Mens/Summer/Shirts/T-shirts, T-shirts is the item category5.
Date Date True No The date of the session formatted as YYYYMMDD.
ItemsAddedToCart Integer True No The number of times users added items to their shopping carts. Since AddToCarts is not compatible with item-scoped dimensions, hence this is the replacement of the AddToCarts metric.
CartToViewRate Decimal True No The number of users who added a product(s) to their cart divided by the number of users who viewed the same product(s).
EcommercePurchases Integer True No The number of times users completed a purchase. This metric is not compatible with item-scoped dimensions.
PurchaseToViewRate Decimal True No The total cost of shipping.
ItemsPurchased Integer True No The total amount of tax. ItemPurchaseQuantity metric has been renamed to this metric.
ItemRevenue Decimal True No The total revenue from items only. Item revenue is the product of its price and quantity.
ItemsViewed Integer True No The number of units viewed for a single item. This metric counts the quantity of items in 'view_item' events.
PropertyId String False Yes Property ID value to be used when querying this table.

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EcommPurchasesItemCategoryReport

Name Type ReadOnly References FilterOnly Description
ItemCategory String True No Hierarchical category in which the item is classified. For example, in Apparel/Mens/Summer/Shirts/T-shirts, Apparel is the item category.
Date Date True No The date of the session formatted as YYYYMMDD.
ItemsAddedToCart Integer True No The number of times users added items to their shopping carts. Since AddToCarts is not compatible with item-scoped dimensions, hence this is the replacement of the AddToCarts metric.
CartToViewRate Decimal True No The number of users who added a product(s) to their cart divided by the number of users who viewed the same product(s).
EcommercePurchases Integer True No The number of times users completed a purchase. This metric is not compatible with item-scoped dimensions.
PurchaseToViewRate Decimal True No The total cost of shipping.
ItemsPurchased Integer True No The total amount of tax. ItemPurchaseQuantity metric has been renamed to this metric.
ItemRevenue Decimal True No The total revenue from items only. Item revenue is the product of its price and quantity.
ItemsViewed Integer True No The number of units viewed for a single item. This metric counts the quantity of items in 'view_item' events.
PropertyId String False Yes Property ID value to be used when querying this table.

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EcommPurchasesItemCategoryReportCombined

Name Type ReadOnly References FilterOnly Description
ItemCategory String True No Hierarchical category in which the item is classified. For example, in Apparel/Mens/Summer/Shirts/T-shirts, Apparel is the item category.
ItemCategory2 String True No Hierarchical category in which the item is classified. For example, in Apparel/Mens/Summer/Shirts/T-shirts, Mens is the item category2
ItemCategory3 String True No Hierarchical category in which the item is classified. For example, in Apparel/Mens/Summer/Shirts/T-shirts, Summer is the item category3.
ItemCategory4 String True No Hierarchical category in which the item is classified. For example, in Apparel/Mens/Summer/Shirts/T-shirts, Shirts is the item category4.
ItemCategory5 String True No Hierarchical category in which the item is classified. For example, in Apparel/Mens/Summer/Shirts/T-shirts, T-shirts is the item category5.
Date Date True No The date of the session formatted as YYYYMMDD.
ItemsAddedToCart Integer True No The number of times users added items to their shopping carts. Since AddToCarts is not compatible with item-scoped dimensions, hence this is the replacement of the AddToCarts metric.
CartToViewRate Decimal True No The number of users who added a product(s) to their cart divided by the number of users who viewed the same product(s).
EcommercePurchases Integer True No The number of times users completed a purchase. This metric is not compatible with item-scoped dimensions.
PurchaseToViewRate Decimal True No The total cost of shipping.
ItemsPurchased Integer True No The total amount of tax. ItemPurchaseQuantity metric has been renamed to this metric.
ItemRevenue Decimal True No The total revenue from items only. Item revenue is the product of its price and quantity.
ItemsViewed Integer True No The number of units viewed for a single item. This metric counts the quantity of items in 'view_item' events.
PropertyId String False Yes Property ID value to be used when querying this table.

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EcommPurchasesItemIdReport

Name Type ReadOnly References FilterOnly Description
ItemId String True No ID of the item.
Date Date True No The date of the session formatted as YYYYMMDD.
ItemsAddedToCart Integer True No The number of times users added items to their shopping carts. Since AddToCarts is not compatible with item-scoped dimensions, hence this is the replacement of the AddToCarts metric.
CartToViewRate Decimal True No The number of users who added a product(s) to their cart divided by the number of users who viewed the same product(s).
EcommercePurchases Integer True No The number of times users completed a purchase. This metric is not compatible with item-scoped dimensions.
PurchaseToViewRate Decimal True No The total cost of shipping.
ItemsPurchased Integer True No The total amount of tax. ItemPurchaseQuantity metric has been renamed to this metric.
ItemRevenue Decimal True No The total revenue from items only. Item revenue is the product of its price and quantity.
PropertyId String False Yes Property ID value to be used when querying this table.

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EcommPurchasesItemNameReport

Name Type ReadOnly References FilterOnly Description
ItemName String True No The name of the item.
Date Date True No The date of the session formatted as YYYYMMDD.
ItemsAddedToCart Integer True No The number of times users added items to their shopping carts. Since AddToCarts is not compatible with item-scoped dimensions, hence this is the replacement of the AddToCarts metric.
CartToViewRate Decimal True No The number of users who added a product(s) to their cart divided by the number of users who viewed the same product(s).
EcommercePurchases Integer True No The number of times users completed a purchase. This metric is not compatible with item-scoped dimensions.
PurchaseToViewRate Decimal True No The total cost of shipping.
ItemsPurchased Integer True No The total amount of tax. ItemPurchaseQuantity metric has been renamed to this metric.
ItemRevenue Decimal True No The total revenue from items only. Item revenue is the product of its price and quantity.
PropertyId String False Yes Property ID value to be used when querying this table.

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Engagement

Name Type ReadOnly References FilterOnly Description
Date Date True No The date of the session formatted as YYYYMMDD
Year Integer True No The year of the session. A four-digit year from 2005 to the current year.
Month Integer True No The month of the session. A two digit integer from 01 to 12.
Week Integer True No The week of the session. A two-digit number from 01 to 53. Each week starts on Sunday.
Day Integer True No The day of the month. A two-digit number from 01 to 31.
DayOfWeekName String True No The day of the week in English. This dimension has values of Sunday, Monday, etc.
IsoWeek Integer True No ISO week number, where each week starts on Monday. For details, see http://en.wikipedia.org/wiki/ISO_week_date. Example values include 01, 02, 53.
IsoYear Integer True No The ISO year of the event. For details, see http://en.wikipedia.org/wiki/ISO_week_date. Example values include 2022 2023.
IsoYearIsoWeek Integer True No The combined values of isoWeek and isoYear. Example values include 201652 and 201701.
YearMonth Integer True No The combined values of year and month. Example values include 202212 or 202301.
YearWeek Integer True No The combined values of year and week. Example values include 202253 or 202301.
Hour Integer True No A two-digit hour of the day ranging from 00-23 in the timezone configured for the account. This value is also corrected for daylight savings time.
ContentGroup String True No A category that applies to items of published content
EventName String True No The name of the event
UnifiedPageScreen String True No The page path (web) or screen class (app) on which the event was logged
UnifiedScreenClass String True No The page title (web) or screen class (app) on which the event was logged
UnifiedScreenName String True No The page title (web) or screen name (app) on which the event was logged
PagePath String True No The portion of the URL between the hostname and query string for web
PageTitle String True No The web page titles used on your site
Conversions Decimal True No The count of conversion events
EngagedSessionsPerUser Decimal True No Average number of engaged sessions per user
EventCount Integer True No The count of events
EventCountPerUser Decimal True No Average number of events triggered by each user
NewUsers Integer True No The number of users who interacted with the site or launched the app for the first time
ScreenPageViews Integer True No The number of app screens or web pages the users viewed. Repeated views of a single page or screen are counted.
TotalRevenue Integer True No The sum of revenue from purchases, subscriptions, and advertising
TotalUsers Integer True No The number of distinct users who visited the site or app
userEngagementDuration Bigint True No The total amount of time (in seconds) the website or app was in the foreground of users' device
ViewsPerUser Decimal True No Average number of screens viewed by each user
SessionsPerUser Decimal True No The average number of sessions per user (Sessions divided by Active Users).
StartDate String True No Start date for fetching Analytics data. Either a date string or a relative date (e.g., today, yesterday, or #daysAgo).
EndDate String True No End date for fetching Analytics data. Either a date string or a relative date (e.g., today, yesterday, or #daysAgo).
PropertyId String False Yes Property ID value to be used when querying this table

You must select a minimum of one and a maximum of nine of these fields:

  • Conversions
  • SessionsPerUser
  • EventCount
  • EventCountPerUser
  • NewUsers
  • ScreenPageViews
  • TotalRevenue
  • TotalUsers
  • userEngagementDuration
  • ViewsPerUser

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EngagementContentGroupReport

Name Type ReadOnly References FilterOnly Description
ContentGroup String True No A category that applies to items of published content.
Date Date True No The date of the session formatted as YYYYMMDD.
Conversions Decimal True No The count of conversion events.
EventCount Integer True No The count of events.
NewUsers Integer True No The number of users who interacted with the site or launched the app for the first time.
ScreenPageViews Integer True No The number of app screens or web pages the users viewed. Repeated views of a single page or screen are counted.
TotalRevenue Integer True No The sum of revenue from purchases, subscriptions, and advertising.
TotalUsers Integer True No The number of distinct users who visited the site or app.
UserEngagementDuration Bigint True No The total amount of time (in seconds) the website or app was in the foreground of users device.
PropertyId String False Yes Property ID value to be used when querying this table.

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EngagementConversionsReport

Name Type ReadOnly References FilterOnly Description
EventName String True No The name of the event.
Date Date True No The date of the session formatted as YYYYMMDD.
Conversions Decimal True No The count of conversion events.
EventCountPerUser Decimal True No Average number of events triggered by each user.
EventCount Integer True No The count of events.
TotalRevenue Integer True No The sum of revenue from purchases, subscriptions, and advertising.
TotalUsers Integer True No The number of distinct users who visited the site or app.
PropertyId String False Yes Property ID value to be used when querying this table.

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EngagementEventsReport

Name Type ReadOnly References FilterOnly Description
EventName String True No The name of the event.
Date Date True No The date of the session formatted as YYYYMMDD.
EventCountPerUser Decimal True No Average number of events triggered by each user.
EventCount Integer True No The count of events.
TotalRevenue Integer True No The sum of revenue from purchases, subscriptions, and advertising.
TotalUsers Integer True No The number of distinct users who visited the site or app.
PropertyId String False Yes The Property Id value to be used when querying this table.

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EngagementPagesPathReport

Name Type ReadOnly References FilterOnly Description
PagePath String True No The portion of the URL between the hostname and query string for web.
Date Date True No The date of the session formatted as YYYYMMDD.
Conversions Decimal True No The count of conversion events.
EventCount Integer True No The count of events.
NewUsers Integer True No The number of users who interacted with the site or launched the app for the first time.
ScreenPageViews Integer True No The number of app screens or web pages the users viewed. Repeated views of a single page or screen are counted.
TotalRevenue Integer True No The sum of revenue from purchases, subscriptions, and advertising.
TotalUsers Integer True No The number of distinct users who visited the site or app.
UserEngagementDuration Bigint True No The total amount of time (in seconds) the website or app was in the foreground of users device.
PropertyId String False Yes Property ID value to be used when querying this table.

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EngagementPagesTitleAndScreenClassReport

Name Type ReadOnly References FilterOnly Description
UnifiedScreenClass String True No The page title (web) or screen class (app) on which the event was logged.
Date Date True No The date of the session formatted as YYYYMMDD.
Conversions Decimal True No The count of conversion events.
EventCount Integer True No The count of events.
NewUsers Integer True No The number of users who interacted with the site or launched the app for the first time.
ScreenPageViews Integer True No The number of app screens or web pages the users viewed. Repeated views of a single page or screen are counted.
TotalRevenue Integer True No The sum of revenue from purchases, subscriptions, and advertising.
TotalUsers Integer True No The number of distinct users who visited the site or app.
UserEngagementDuration Bigint True No The total amount of time (in seconds) the website or app was in the foreground of users device.
PropertyId String False Yes Property ID value to be used when querying this table.

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EngagementPagesTitleAndScreenNameReport

Name Type ReadOnly References FilterOnly Description
UnifiedScreenName String True No The page title (web) or screen name (app) on which the event was logged.
Date Date True No The date of the session formatted as YYYYMMDD.
Conversions Decimal True No The count of conversion events.
EventCount Integer True No The count of events.
NewUsers Integer True No The number of users who interacted with the site or launched the app for the first time.
ScreenPageViews Integer True No The number of app screens or web pages the users viewed. Repeated views of a single page or screen are counted.
TotalRevenue Integer True No The sum of revenue from purchases, subscriptions, and advertising.
TotalUsers Integer True No The number of distinct users who visited the site or app.
UserEngagementDuration Bigint True No The total amount of time (in seconds) the website or app was in the foreground of users device.
PropertyId String False Yes Property ID value to be used when querying this table.

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Events

Name Type ReadOnly References FilterOnly Description
AppVersion String True No The application's versionName (Android) or short bundle version (iOS)
City String True No The city from which the user activity originated
Country String True No The country from which the user activity originated
DeviceCategory String True No The type of device: Desktop, Tablet, or Mobile
Platform String True No The platform on which your app or website ran
AudienceName String True No The given name of an Audience
UnifiedScreenName String True No The page title (web) or screen name (app) on which the event was logged
EventName String True No The name of the event
PagePath String True No The portion of the URL between the hostname and query string for web. This works when connection property ReportType=reports;.
PageTitle String True No The web page titles used on your site. This works when connection property ReportType=reports;
EventCount Integer True No Number of times an individual event was triggered
Conversions Decimal True No The count of conversion events
AudienceId Long True No The numeric identifier of an Audience.
AudienceResourceName String True No The resource name of this audience.
CityId Integer True No The geographic ID of the city from which the user activity originated, derived from their IP address.
CountryId String True No The geographic ID of the country from which the user activity originated, derived from their IP address.
MinutesAgo Integer True No The number of minutes ago that an event was collected. 00 is the current minute, and 01 means the previous minute.
StreamId Long True No The numeric data stream identifier for your app or website.
StreamName String True No The data stream name for your app or website.
PropertyId String False Yes Property ID value to be used when querying this table

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GamesReporting

Name Type ReadOnly References FilterOnly Description
Date Date True No The date of the session formatted as YYYYMMDD.
Year Integer True No The year of the session. A four-digit year from 2005 to the current year.
Month Integer True No The month of the session. A two digit integer from 01 to 12.
Week Integer True No The week of the session. A two-digit number from 01 to 53. Each week starts on Sunday.
Day Integer True No The day of the month. A two-digit number from 01 to 31.
DayOfWeekName String True No The day of the week in English. This dimension has values of Sunday, Monday, etc.
IsoWeek Integer True No ISO week number, where each week starts on Monday. Example values include 01, 02, 53.
IsoYear Integer True No The ISO year of the event. Example values include 2022 2023.
IsoYearIsoWeek Integer True No The combined values of isoWeek and isoYear. Example values include 201652 and 201701.
YearMonth Integer True No The combined values of year and month. Example values include 202212 or 202301.
YearWeek Integer True No The combined values of year and week. Example values include 202253 or 202301.
Hour Integer True No A two-digit hour of the day ranging from 00-23 in the timezone configured for the account. This value is also corrected for daylight savings time.
AudienceName String True No The given name of an Audience.
FirstUserCampaignName String True No Name of the marketing campaign that first acquired the user.
FirstUserGoogleAdsCreativeId String True No The campaign creative ID that first acquired the user.
FirstUserGoogleAdsAdGroupId String True No The Ad Group Id in Google Ads that first acquired the user.
FirstUserGoogleAdsAdGroupName String True No The Ad Group Name in Google Ads that first acquired the user.
FirstUserGoogleAdsAdNetworkType String True No The advertising network that first acquired the user.
FirstUserMedium String True No The medium that first acquired the user to the website or app.
FirstUserSource String True No The source that first acquired the user to the website or app.
AveragePurchaseRevenue Decimal True No The average purchase revenue in the transaction group of events.
AveragePurchaseRevenuePerPayingUser Decimal True No Average revenue per paying user (ARPPU) is the total purchase revenue per active user that logged a purchase event. The summary metric is for the time period selected.
AverageRevenuePerUser Decimal True No Average revenue per active user (ARPU). The summary metric is for the time period selected.
EngagedSessionsPerUser Decimal True No Average number of engaged sessions per user.
FirstTimeBuyersPerNewUsers Decimal True No Percentage of unique new users to the game who made their first in-app purchase.
FirstTimePurchasers Integer True No The number of users that completed their first purchase event.
NewUsers Integer True No The number of users who interacted with the site or launched the app for the first time.
StartDate String True No Start date for fetching Analytics data. Either a date string or a relative date (e.g., today, yesterday, or #daysAgo).
EndDate String True No End date for fetching Analytics data. Either a date string or a relative date (e.g., today, yesterday, or #daysAgo).
PropertyId String False Yes Property ID value to be used when querying this table.

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GlobalAccessObject

Name Type ReadOnly References FilterOnly Description
achievementId String True No The achievement Id in a game for an event. Populated by the event parameter achievementid.
adFormat String True No Describes the way ads looked and where they were located. Typical formats include Interstitial, Banner, Rewarded, and Native advanced.
adSourceName String True No The source network that served the ad. Typical sources include AdMob Network, Liftoff, Facebook Audience Network, and Mediated house ads.
adUnitName String True No The name you chose to describe this Ad unit. Ad units are containers you place in your apps to show ads to users.
appVersion String True No The apps versionName (Android) or short bundle version (iOS).
audienceId String True No The numeric identifier of an Audience. Users are reported in the audiences to which they belonged during the reports date range. Current user behavior does not affect historical audience membership in reports.
audienceName String True No The given name of an Audience. Users are reported in the audiences to which they belonged during the report's date range. Current user behavior does not affect historical audience membership in reports.
brandingInterest String True No Interests demonstrated by users who are higher in the shopping funnel. Users can be counted in multiple interest categories.
browser String True No The browsers used to view your website.
campaignId String True No The identifier of the marketing campaign. Present only for conversion events. Includes Google Ads Campaigns, Manual Campaigns, and other Campaigns.
campaignName String True No The name of the marketing campaign. Present only for conversion events. Includes Google Ads Campaigns, Manual Campaigns, and other Campaigns.
character String True No The player character in a game for an event. Populated by the event parameter character.
city String True No The city from which the user activity originated.
cityId String True No The geographic Id of the city from which the user activity originated, derived from their IP address.
cohort String True No The cohorts name in the request. A cohort is a set of users who started using your website or app in any consecutive group of days. If a cohort name is not specified in the request, cohorts are named by their zero based index: cohort_0, cohort_1, etc.
cohortNthDay String True No Day offset relative to the firstSessionDate for the users in the cohort. For example, if a cohort is selected with the start and end date of 2020-03-01, then for the date 2020-03-02, cohortNthDay is 0001.
cohortNthMonth String True No Month offset relative to the firstSessionDate for the users in the cohort. Month boundaries align with calendar month boundaries. For example, if a cohort is selected with the start and end date in March 2020, then for any date in April 2020, cohortNthMonth is 0001.
cohortNthWeek String True No Week offset relative to the firstSessionDate for the users in the cohort. Weeks start on Sunday and end on Saturday. For example, if a cohort is selected with the start and end date in the range 2020-11-08 to 2020-11-14, then for the dates in the range 2020-11-15 to 2020-11-21, cohortNthWeek is 0001.
contentGroup String True No A category that applies to items of published content. Populated by the event parameter content_group.
contentId String True No The identifier of the selected content. Populated by the event parameter content_id.
contentType String True No The category of the selected content. Populated by the event parameter content_type.
continent String True No The continent from which the user activity originated. For example, Americas or Asia.
continentId String True No The geographic Id of the continent from which the user activity originated, derived from their IP address.
country String True No The country from which the user activity originated.
countryId String True No The geographic Id of the country from which the user activity originated, derived from their IP address. Formatted according to ISO 3166-1 alpha-2 standard.
date String True No The date of the event, formatted as YYYYMMDD.
dateHour String True No The combined values of date and hour formatted as YYYYMMDDHH.
dateHourMinute String True No The combined values of date, hour, and minute formatted as YYYYMMDDHHMM.
day String True No The day of the month, a two-digit number from 01 to 31.
dayOfWeek String True No The integer day of the week. It returns values in the range [0,6] with Sunday as the first day of the week.
dayOfWeekName String True No The day of the week in English. This dimension has values of Sunday, Monday, etc.
defaultChannelGroup String True No The conversion's default channel group is based primarily on source and medium.
deviceCategory String True No The type of device: Desktop, Tablet, or Mobile.
deviceModel String True No The mobile device model (example: iPhone 10,6).
eventName String True No The name of the event.
fileExtension String True No The extension of the downloaded file (for example, pdf or txt). Automatically populated if Enhanced Measurement is enabled .
fileName String True No The page path of the downloaded file . Automatically populated if Enhanced Measurement is enabled.
firstSessionDate String True No The date the user's first session occurred, formatted as YYYYMMDD.
firstUserCampaignId String True No Identifier of the marketing campaign that first acquired the user. Includes Google Ads Campaigns, Manual Campaigns, and other Campaigns.
firstUserCampaignName String True No Name of the marketing campaign that first acquired the user. Includes Google Ads Campaigns, Manual Campaigns, and other Campaigns.
firstUserDefaultChannelGroup String True No The default channel group that first acquired the user. Default channel group is based primarily on source and medium.
firstUserGoogleAdsAccountName String True No The Account name from Google Ads that first acquired the user.
firstUserGoogleAdsAdGroupId String True No The Ad Group Id in Google Ads that first acquired the user.
firstUserGoogleAdsAdGroupName String True No The Ad Group Name in Google Ads that first acquired the user.
firstUserGoogleAdsAdNetworkType String True No The advertising network that first acquired the user.
firstUserGoogleAdsCampaignId String True No Identifier of the Google Ads marketing campaign that first acquired the user.
firstUserGoogleAdsCampaignName String True No Name of the Google Ads marketing campaign that first acquired the user.
firstUserGoogleAdsCampaignType String True No The campaign type of the Google Ads campaign that first acquired the user. Campaign types determine where customers see your ads and the settings and options available to you in Google Ads. Campaign type is an enumeration that includes: Search, Display, Shopping, Video, Discovery, App, Smart, Hotel, Local, and Performance Max.
firstUserGoogleAdsCreativeId String True No The Id of the Google Ads creative that first acquired the user. Creative IDs identify individual ads.
firstUserGoogleAdsCustomerId String True No The Customer Id from Google Ads that first acquired the user. Customer IDs in Google Ads uniquely identify Google Ads accounts.
firstUserGoogleAdsKeyword String True No The matched keyword that first acquired the user. Keywords are words or phrases describing your product or service that you choose to get your ad in front of the right customers.
firstUserGoogleAdsQuery String True No The search query that first acquired the user.
firstUserManualAdContent String True No The ad content that first acquired the user. Populated by the utm_content parameter.
firstUserManualTerm String True No The term that first acquired the user. Populated by the utm_term parameter.
firstUserMedium String True No The medium that first acquired the user to your website or app.
firstUserSource String True No The source that first acquired the user to your website or app.
firstUserSourceMedium String True No The combined values of the dimensions firstUserSource and firstUserMedium.
firstUserSourcePlatform String True No The source platform that first acquired the user. Please do not depend on this field returning Manual for traffic that uses UTMs; this field will update from returning Manual to returning (not set) for an upcoming feature launch.
fullPageUrl String True No The hostname, page path, and query string for web pages visited
googleAdsAccountName String True No The Account name from Google Ads for the campaign that led to the conversion event. Corresponds to customer.descriptive_name in the Google Ads API.
googleAdsAdGroupId String True No The ad group id attributed to the conversion event.
googleAdsAdGroupName String True No The ad group name attributed to the conversion event.
googleAdsAdNetworkType String True No The advertising network type of the conversion.
googleAdsCampaignId String True No The campaign Id for the Google Ads campaign attributed to the conversion event.
googleAdsCampaignName String True No The campaign name for the Google Ads campaign attributed to the conversion event.
googleAdsCampaignType String True No The campaign type for the Google Ads campaign attributed to the conversion event. Campaign types determine where customers see your ads and the settings and options available to you in Google Ads. Campaign type is an enumeration that includes: Search, Display, Shopping, Video, Discovery, App, Smart, Hotel, Local, and Performance Max.
googleAdsCreativeId String True No The Id of the Google Ads creative attributed to the conversion event. Creative IDs identify individual ads.
googleAdsCustomerId String True No The Customer Id from Google Ads for the campaign that led to conversion event. Customer IDs in Google Ads uniquely identify Google Ads accounts.
googleAdsKeyword String True No The matched keyword that led to the conversion event. Keywords are words or phrases describing your product or service that you choose to get your ad in front of the right customers.
googleAdsQuery String True No The search query that led to the conversion event.
groupId String True No The player group Id in a game for an event. Populated by the event parameter group_id.
hostName String True No Includes the subdomain and domain names of a URL; for example, the Host Name of www.example.com/contact.html is www.example.com.
hour String True No The two-digit hour of the day that the event was logged. This dimension ranges from 0-23 and is reported in your property's timezone.
isConversionEvent String True No The string 'true' if the event is a conversion. Events are marked as conversions at collection time; changes to an event's conversion marking apply going forward. You can mark any event as a conversion in Google Analytics, and some events (i.e. first_open, purchase) are marked as conversions by default.
isoWeek String True No ISO week number, where each week starts on Monday. Example values include 01, 02, and 53.
isoYear String True No The ISO year of the event. Example values include 2022 and 2023.
isoYearIsoWeek String True No The combined values of isoWeek and isoYear. Example values include 201652 and 201701.
itemAffiliation String True No The name or code of the affiliate (partner/vendor if any) associated with an individual item. Populated by the 'affiliation' item parameter.
itemBrand String True No Brand name of the item.
itemCategory String True No The hierarchical category in which the item is classified. For example, in Apparel/Mens/Summer/Shirts/T-shirts, Apparel is the item category.
itemCategory2 String True No The hierarchical category in which the item is classified. For example, in Apparel/Mens/Summer/Shirts/T-shirts, Mens is the item category 2.
itemCategory3 String True No The hierarchical category in which the item is classified. For example, in Apparel/Mens/Summer/Shirts/T-shirts, Summer is the item category 3.
itemCategory4 String True No The hierarchical category in which the item is classified. For example, in Apparel/Mens/Summer/Shirts/T-shirts, Shirts is the item category 4.
itemCategory5 String True No The hierarchical category in which the item is classified. For example, in Apparel/Mens/Summer/Shirts/T-shirts, T-shirts is the item category 5.
itemId String True No The Id of the item.
itemListId String True No The Id of the item list.
itemListName String True No The name of the item list.
itemListPosition String True No The position of an item (e.g., a product you sell) in a list. This dimension is populated in tagging by the index parameter in the items array.
itemLocationID String True No The physical location associated with the item (e.g. the physical store location). It is recommended to use the [Google Place ID] that corresponds to the associated item. A custom location Id can also be used. This field is populated in tagging by the location_id parameter in the items array.
itemName String True No The name of the item.
itemPromotionCreativeName String True No The name of the item-promotion creative.
itemPromotionCreativeSlot String True No The name of the promotional creative slot associated with the item. This dimension can be specified in tagging by the creative_slot parameter at the event or item level. If the parameter is specified at both the event and item level, the item-level parameter is used.
itemPromotionId String True No The Id of the item promotion.
itemPromotionName String True No The name of the promotion for the item.
itemVariant String True No The specific variation of a product. e.g., XS, S, M, L for size; or Red, Blue, Green, Black for color. Populated by the item_variant parameter.
landingPage String True No The page path associated with the first pageview in a session.
landingPagePlusQueryString String True No The page path + query string associated with the first pageview in a session.
language String True No The language setting of the user's browser or device. e.g. English
languageCode String True No The language setting (ISO 639) of the user's browser or device. e.g. en-us
level String True No The players level in a game. Populated by the event parameter level.
linkClasses String True No The HTML class attribute for an outbound link
StartDate String True No Start date for fetching Analytics data. Either a date string or a relative date (e.g., today, yesterday, or #daysAgo).
EndDate String True No End date for fetching Analytics data. Either a date string or a relative date (e.g., today, yesterday, or #daysAgo).

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KeyEvents

Name Type ReadOnly References FilterOnly Description
AppVersion String True No The application's versionName (Android) or short bundle version (iOS)
City String True No The city from which the user activity originated
Country String True No The country from which the user activity originated
DeviceCategory String True No The type of device: Desktop, Tablet, or Mobile
Platform String True No The platform on which your app or website ran
AudienceName String True No The given name of an Audience
UnifiedScreenName String True No The page title (web) or screen name (app) on which the event was logged
EventName String True No The name of the event
PagePath String True No The portion of the URL between the hostname and query string for web. This works when connection property ReportType=reports;.
PageTitle String True No The web page titles used on your site. This works when connection property ReportType=reports;
AudienceId Long True No The numeric identifier of an Audience.
AudienceResourceName String True No The resource name of this audience.
CityId Integer True No The geographic ID of the city from which the user activity originated, derived from their IP address.
CountryId String True No The geographic ID of the country from which the user activity originated, derived from their IP address.
MinutesAgo Integer True No The number of minutes ago that an event was collected. 00 is the current minute, and 01 means the previous minute.
StreamId Long True No The numeric data stream identifier for your app or website.
StreamName String True No The data stream name for your app or website.
KeyEvents String True No The count of key events.
PropertyId String False Yes Property ID value to be used when querying this table

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MetaData

Name Type ReadOnly References FilterOnly Description
ApiName String True No The API name for the dimension / metric.
CustomDefinition Boolean True No Whether the dimension / metric is custom or not.
Description String True No Description of how the dimension / metric is used and calculated.
Type String True No Datatype of the dimension / metric.
FieldType String True No Whether the field is a dimension or metric.
UIName String True No The dimension / metric name within the Google Analytics user interface.
DimensionDeprecatedAPINames String True No Returns the list of depricated names for this dimension but still usable.
MetricDeprecatedAPINames String True No Returns the list of depricated names for this metric but still usable.
Expressions String True No The mathematical expression for this derived metric.
BlockedReasons String True No Return the reasons why access to this metric is blocked for this property.
Category String True No The display name of the category that this dimension / metric belongs to.

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Monetization

Name Type ReadOnly References FilterOnly Description
Date Date True No The date of the session formatted as YYYYMMDD.
Year Integer True No The year of the session. A four-digit year from 2005 to the current year.
Month Integer True No The month of the session. An integer from 01 to 12.
Week Integer True No The week of the session. A number from 01 to 53. Each week starts on Sunday.
Day Integer True No The day of the month. A number from 01 to 31.
DayOfWeekName String True No The day of the week in English. This dimension has values of Sunday, Monday, etc.
IsoWeek Integer True No ISO week number, where each week starts on Monday. Example values include 01, 02, 53.
IsoYear Integer True No The ISO year of the event. Example values include 2022 2023.
IsoYearIsoWeek Integer True No The combined values of isoWeek and isoYear. Example values include 201652 and 201701.
YearMonth Integer True No The combined values of year and month. Example values include 202212 or 202301.
YearWeek Integer True No The combined values of year and week. Example values include 202253 or 202301.
Hour Integer True No An hour of the day ranging from 00-23 in the timezone configured for the account. This value is also corrected for daylight savings time.
Country String True No The country of users, derived from IP addresses.
City String True No The cities of property users, derived from IP addresses.
AdFormat String True No Format of the ad(e.g., text, image, video).
AdSourceName String True No Demand source that provided the ad.
AdUnitName String True No Space on the website or app that displayed the ad.
ItemBrand String True No Brand name of the item.
ItemCategory String True No Hierarchical category in which the item is classified. For example, in Apparel/Mens/Summer/Shirts/T-shirts, Apparel is the item category.
ItemCategory2 String True No Hierarchical category in which the item is classified. For example, in Apparel/Mens/Summer/Shirts/T-shirts, Mens is the item category2
ItemCategory3 String True No Hierarchical category in which the item is classified. For example, in Apparel/Mens/Summer/Shirts/T-shirts, Summer is the item category3.
ItemCategory4 String True No Hierarchical category in which the item is classified. For example, in Apparel/Mens/Summer/Shirts/T-shirts, Shirts is the item category4.
ItemCategory5 String True No Hierarchical category in which the item is classified. For example, in Apparel/Mens/Summer/Shirts/T-shirts, T-shirts is the item category5.
ItemId String True No ID of the item.
ItemListId String True No The ID of the item list.
ItemListName String True No The name of the item list.
ItemName String True No The name of the item.
ItemPromotionCreativeName String True No The name of the item-promotion creative.
ItemPromotionId String True No ID of the item promotion.
ItemPromotionName String True No Name of the promotion for the item.
OrderCoupon String True No Code for the order-level coupon.
UnifiedPageScreen String True No The page path (web) or screen class (app) on which the event was logged.
TransactionId String True No The ID of the ecommerce transaction.
adUnitExposure Integer True No The amount of time the ad unit was exposed to the user. This metric is not compatible with item-scoped dimensions.
ItemsAddedToCart Integer True No The number of times users added items to their shopping carts. Since AddToCarts is not compatible with item-scoped dimensions, hence this is the replacement of the AddToCarts metric.
CartToViewRate Decimal True No The number of users who added a product(s) to their cart divided by the number of users who viewed the same product(s).
ItemsCheckedOut Integer True No Number of times users started the checkout process. Since Checkouts is not compatible with item-scoped dimensions, hence this is the replacement of the Checkouts metric.
EcommercePurchases Integer True No The number of times users completed a purchase. This metric is not compatible with item-scoped dimensions.
EventCount Integer True No The count of events. This metric is not compatible with item-scoped dimensions. This metric is not compatible with item-scoped dimensions.
FirstTimePurchasers Integer True No The number of users that completed their first purchase event.
ItemsClickedInList Integer True No The number of times users clicked an item when it appeared in a list. Since ItemListClicks is not compatible with item-scoped dimensions, hence this is the replacement of the ItemListClicks metric.
ItemListClickThroughRate Decimal True No Rate at which users clicked the item in an item list to view the item details.
ItemsViewedInList Integer True No The number of times the item list was viewed. Since ItemListViews is not compatible with item-scoped dimensions, hence this is the replacement of the ItemListViews metric.
PromotionClicks Integer True No The number of times an item promotion was clicked. ItemPromotionClicks metric has been renamed to this metric.
ItemPromotionClickThroughRate Decimal True No The number of users who selected a promotion(s) divided by the number of users who viewed the same promotion(s).
PromotionViews Integer True No The number of times an item promotion was viewed. ItemPromotionViews metric has been renamed to this metric.
ItemsPurchased Integer True No The total amount of tax. ItemPurchaseQuantity metric has been renamed to this metric.
ItemRevenue Decimal True No The total revenue from items only. Item revenue is the product of its price and quantity.
ItemViewEvents Integer True No The number of times the item details were viewed. ItemViews metric has been renamed to this metric.
PublisherAdClicks Integer True No The number of times an ad was clicked on the publisher's site.
PublisherAdImpressions Integer True No The number of times an ad was displayed on the publisher's site.
PurchaseToViewRate Decimal True No The total cost of shipping.
TotalAdRevenue Integer True No Sum of all advertising revenue.
StartDate String True No Start date for fetching Analytics data. Either a date string or a relative date (e.g., today, yesterday, or #daysAgo).
EndDate String True No End date for fetching Analytics data. Either a date string or a relative date (e.g., today, yesterday, or #daysAgo).
PropertyId String False Yes Property ID value to be used when querying this table.

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MonetizationPublisherAdsAdFormatReport

Name Type ReadOnly References FilterOnly Description
AdFormat String True No Format of the ad(e.g., text, image, video).
Date Date True No The date of the session formatted as YYYYMMDD.
PublisherAdImpressions Integer True No The number of times an ad was displayed on the publishers site.
adUnitExposure Integer True No The amount of time the ad unit was exposed to the user.
PublisherAdClicks Integer True No The number of times an ad was clicked on the publisherss site.
TotalAdRevenue Integer True No Sum of all advertising revenue.
PropertyId String False Yes The Property Id value to be used when querying this table.

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MonetizationPublisherAdsAdSourceReport

Name Type ReadOnly References FilterOnly Description
AdSourceName String True No Demand source that provided the ad.
Date Date True No The date of the session formatted as YYYYMMDD.
PublisherAdImpressions Integer True No The number of times an ad was displayed on the publishers site.
adUnitExposure Integer True No The amount of time the ad unit was exposed to the user.
PublisherAdClicks Integer True No The number of times an ad was clicked on the publishers site.
TotalAdRevenue Integer True No Sum of all advertising revenue.
PropertyId String False Yes The Property Id value to be used when querying this table.

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MonetizationPublisherAdsAdUnitReport

Name Type ReadOnly References FilterOnly Description
AdUnitName String True No Space on the website or app that displayed the ad.
Date Date True No The date of the session formatted as YYYYMMDD.
PublisherAdImpressions Integer True No The number of times an ad was displayed on the publishers site.
adUnitExposure Integer True No The amount of time the ad unit was exposed to the user.
PublisherAdClicks Integer True No The number of times an ad was clicked on the publishers site.
TotalAdRevenue Integer True No Sum of all advertising revenue.
PropertyId String False Yes The Property Id value to be used when querying this table.

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MonetizationPublisherAdsPagePathReport

Name Type ReadOnly References FilterOnly Description
PagePath String True No The portion of the URL between the hostname and query string for web.
Date Date True No The date of the session formatted as YYYYMMDD.
PublisherAdImpressions Integer True No The number of times an ad was displayed on the publishers site.
adUnitExposure Integer True No The amount of time the ad unit was exposed to the user.
PublisherAdClicks Integer True No The number of times an ad was clicked on the publishers site.
TotalAdRevenue Integer True No Sum of all advertising revenue.
PropertyId String False Yes The Property Id value to be used when querying this table.

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Properties

Name Type ReadOnly References FilterOnly Description
CreateTime Datetime True No Time the property was created.
CurrencyCode String True No The currency type used in reports involving monetary values.
DisplayName String True No Display name for the property.
IndustryCategory String True No Industry associated with the property.
Id Integer True No Property Id.
Parent String True No Name of the property's logical parent.
TimeZone String True No Reporting Time Zone.
UpdateTime Datetime True No Time the property was last modified.
DeleteTime Datetime True No Time at which this property was trashed.

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PropertiesAccessBindings

Name Type ReadOnly References FilterOnly Description
Name [KEY] String True No Resource name of this binding. Format: accounts/{account}/accessBindings/{accessBinding} or properties/{property}/accessBindings/{accessBinding}
Parent String True No Name of the Access Binding's logical parent. Format: accounts/{account} or properties/{property}
User String True No The email address of the user to set roles for.
Roles String True No A list of roles for to grant to the parent resource.
PropertyId Integer True No Property ID value to be used when querying this table.

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PropertiesAudiences

Name Type ReadOnly References FilterOnly Description
Name [KEY] String True No The resource name for this Audience resource. Format: properties/{propertyId}/audiences/{audienceId}
Parent String True No Name of the Audiences's logical parent.
PropertyId Integer True No Property ID value to be used when querying this table.
DisplayName String True No The display name of the Audience.
Description String True No The description of the Audience.
MembershipDurationDays Integer True No The duration a user should stay in an Audience. It cannot be set to more than 540 days.
AdsPersonalizationEnabled Boolean True No It is automatically set by GA to false if this is an NPA Audience and is excluded from ads personalization.
EventTrigger String True No Specifies an event to log when a user joins the Audience. If not set, no event is logged when a user joins the Audience.
ExclusionDurationMode String True No Specifies how long an exclusion lasts for users that meet the exclusion filter. It is applied to all EXCLUDE filter clauses and is ignored when there is no EXCLUDE filter clause in the Audience.
FilterClauses String True No Filter clauses that define the Audience. All clauses will be AND’ed together.
CreateTime Datetime True No Time when the Audience was created.

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PropertiesDataStreams

Name Type ReadOnly References FilterOnly Description
CreateTime Datetime True No Time the stream was created.
DisplayName String True No Display name for the data stream.
Name String True No Web data stream name.
Parent String True No Name of the web data stream's logical parent.
Type String True No Name of the web data stream's logical parent.
webStreamData String True No Data specific to web streams.
androidAppStreamData String True No Data specific to Android app streams.
iosAppStreamData String True No Data specific to iOS app streams.
UpdateTime Datetime True No Time the stream was last modified.
PropertyId Integer True No The Property Id value to be used when querying this table.

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PropertiesFireBaseLinks

Name Type ReadOnly References FilterOnly Description
CreateTime Datetime True No Time the FirebaseLink was created.
MaximumUserAccess String True No Maximum user access to the property allowed to admins of the linked Firebase project.
Name String True No FirebaseLink name.
Parent String True No Name of the FirebaseLink's logical parent.
Project String True No Firebase project resource name.
PropertyId Integer True No The Property Id value to be used when querying this table.

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PropertiesGoogleAdsLinks

Name Type ReadOnly References FilterOnly Description
CanManageClients Boolean True No Whether the link if for a Google Ads manager account.
AdsPersonalizationEnabled Boolean True No Whether to enable personalized advertising.
CreateTime Datetime True No Time the link was created.
CustomerId String True No Google Ads customer ID.
EmailAddress String True No Email address of the user that created the link.
Name String True No GoogleAdsLinks name.
Parent String True No Name of the GoogleAdsLink's logical parent.
UpdateTime Datetime True No Time the link was last modified.
PropertyId Integer True No The Property Id value to be used when querying this table.

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PropertiesKeyEvents

Name Type ReadOnly References FilterOnly Description
Name [KEY] String True No Resource name of this key event. Format: properties/{property}/keyEvents/{keyEvent}
Parent String True No Name of the Key Events's logical parent.
PropertyId Integer True No Property ID value to be used when querying this table.
EventName String True No The event name for this key event. Examples: 'click', 'purchase'
CreateTime Datetime True No Time when this key event was created in the property.
Deletable Boolean True No Whether this event can be deleted.
Custom Boolean True No Whether this key event refers to a custom event.
CountingMethod String True No The method by which Key Events will be counted across multiple events within a session.
DefaultValue String True No Defines a default value/currency for a key event.

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ScreenPageViews

Name Type ReadOnly References FilterOnly Description
AppVersion String True No The application's versionName (Android) or short bundle version (iOS)
City String True No The city from which the user activity originated
Country String True No The country from which the user activity originated
DeviceCategory String True No The type of device: Desktop, Tablet, or Mobile
Platform String True No The platform on which your app or website ran
AudienceName String True No The given name of an Audience
UnifiedScreenName String True No The page title (web) or screen name (app) on which the event was logged
EventName String True No The name of the event
PagePath String True No The portion of the URL between the hostname and query string for web. This works when connection property ReportType=reports;.
PageTitle String True No The web page titles used on your site. This works when connection property ReportType=reports;
AudienceId Long True No The numeric identifier of an Audience.
AudienceResourceName String True No The resource name of this audience.
CityId Integer True No The geographic ID of the city from which the user activity originated, derived from their IP address.
CountryId String True No The geographic ID of the country from which the user activity originated, derived from their IP address.
MinutesAgo Integer True No The number of minutes ago that an event was collected. 00 is the current minute, and 01 means the previous minute.
StreamId Long True No The numeric data stream identifier for your app or website.
StreamName String True No The data stream name for your app or website.
ScreenPageViews String True No The number of app screens or web pages your users viewed. Repeated views of a single page or screen are counted.
PropertyId String False Yes Property ID value to be used when querying this table

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Tech

Name Type ReadOnly References FilterOnly Description
Date Date True No The date of the session formatted as YYYYMMDD.
Year Integer True No The year of the session. A four-digit year from 2005 to the current year.
Month Integer True No The month of the session. An integer from 01 to 12.
Week Integer True No The week of the session. A number from 01 to 53. Each week starts on Sunday.
Day Integer True No The day of the month. A number from 01 to 31.
DayOfWeekName String True No The day of the week in English. This dimension has values of Sunday, Monday, etc.
IsoWeek Integer True No ISO week number, where each week starts on Monday. Example values include 01, 02, 53.
IsoYear Integer True No The ISO year of the event. Example values include 2022 2023.
IsoYearIsoWeek Integer True No The combined values of isoWeek and isoYear. Example values include 201652 and 201701.
YearMonth Integer True No The combined values of year and month. Example values include 202212 or 202301.
YearWeek Integer True No The combined values of year and week. Example values include 202253 or 202301.
Hour Integer True No An hour of the day ranging from 00-23 in the timezone configured for the account. This value is also corrected for daylight savings time.
AppVersion String True No Version of the app.
Browser String True No Browser used to engage with the site.
DeviceCategory String True No Type of device used to engage with the site/app: Desktop, Tablet, or Mobile.
DeviceModel String True No Model of the device used to engage with the site/app.
OperatingSystem String True No Operating systems used by visitors to the app or website.
OperatingSystemVersion String True No Version of the operating systems used by visitors to the app or website.
OperatingSystemWithVersion String True No Operating system name and version.
Platform String True No Platform for the app or site (Android, iOS, Web).
ScreenResolution String True No Resolution of the screen used to engage with the site/app.
Conversions Decimal True No The count of conversion events.
EngagementRate Decimal True No The percentage of engaged sessions.
EngagedSessions Integer True No The number of sessions that lasted longer than 10 seconds, or had a conversion event, or had 2 or more screen views.
EventCount Integer True No The count of events.
NewUsers Integer True No The number of users who interacted with the site or launched the app for the first time.
TotalRevenue Integer True No The sum of revenue from purchases, subscriptions, and advertising.
TotalUsers Integer True No The total number of users.
StartDate String True No Start date for fetching Analytics data. Either a date string or a relative date (e.g., today, yesterday, or #daysAgo).
EndDate String True No End date for fetching Analytics data. Either a date string or a relative date (e.g., today, yesterday, or #daysAgo).
PropertyId String False Yes Property ID value to be used when querying this table.

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TechAppVersionReport

Name Type ReadOnly References FilterOnly Description
AppVersion String True No Version of the app.
Date Date True No The date of the session formatted as YYYYMMDD.
Conversions Decimal True No The count of conversion events.
EngagementRate Decimal True No The percentage of engaged sessions.
EngagedSessions Integer True No The number of sessions that lasted longer than 10 seconds, or had a conversion event, or had 2 or more screen views.
EventCount Integer True No The count of events.
NewUsers Integer True No The number of users who interacted with the site or launched the app for the first time.
TotalRevenue Integer True No The sum of revenue from purchases, subscriptions, and advertising.
TotalUsers Integer True No The total number of users.
PropertyId String False Yes Property ID value to be used when querying this table.

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TechBrowserReport

Name Type ReadOnly References FilterOnly Description
Browser String True No Browser used to engage with the site.
Date Date True No The date of the session formatted as YYYYMMDD.
Conversions Decimal True No The count of conversion events.
EngagementRate Decimal True No The percentage of engaged sessions.
EngagedSessions Integer True No The number of sessions that lasted longer than 10 seconds, or had a conversion event, or had 2 or more screen views.
EventCount Integer True No The count of events.
NewUsers Integer True No The number of users who interacted with the site or launched the app for the first time.
TotalRevenue Integer True No The sum of revenue from purchases, subscriptions, and advertising.
TotalUsers Integer True No The total number of users.
PropertyId String False Yes Property ID value to be used when querying this table.

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TechDeviceCategoryReport

Name Type ReadOnly References FilterOnly Description
DeviceCategory String True No Type of device used to engage with the site/app: Desktop, Tablet, or Mobile.
Date Date True No The date of the session formatted as YYYYMMDD.
Conversions Decimal True No The count of conversion events.
EngagementRate Decimal True No The percentage of engaged sessions.
EngagedSessions Integer True No The number of sessions that lasted longer than 10 seconds, or had a conversion event, or had 2 or more screen views.
EventCount Integer True No The count of events.
NewUsers Integer True No The number of users who interacted with the site or launched the app for the first time.
TotalRevenue Integer True No The sum of revenue from purchases, subscriptions, and advertising.
TotalUsers Integer True No The total number of users.
PropertyId String False Yes Property ID value to be used when querying this table.

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TechDeviceModelReport

Name Type ReadOnly References FilterOnly Description
DeviceModel String True No Model of the device used to engage with the site/app.
Date Date True No The date of the session formatted as YYYYMMDD.
Conversions Decimal True No The count of conversion events.
EngagementRate Decimal True No The percentage of engaged sessions.
EngagedSessions Integer True No The number of sessions that lasted longer than 10 seconds, or had a conversion event, or had 2 or more screen views.
EventCount Integer True No The count of events.
NewUsers Integer True No The number of users who interacted with the site or launched the app for the first time.
TotalRevenue Integer True No The sum of revenue from purchases, subscriptions, and advertising.
TotalUsers Integer True No The total number of users.
PropertyId String False Yes Property ID value to be used when querying this table.

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TechOSSystemReport

Name Type ReadOnly References FilterOnly Description
OperatingSystem String True No Operating systems used by visitors to the app or website.
Date Date True No The date of the session formatted as YYYYMMDD.
Conversions Decimal True No The count of conversion events.
EngagementRate Decimal True No The percentage of engaged sessions.
EngagedSessions Integer True No The number of sessions that lasted longer than 10 seconds, or had a conversion event, or had 2 or more screen views.
EventCount Integer True No The count of events.
NewUsers Integer True No The number of users who interacted with the site or launched the app for the first time.
TotalRevenue Integer True No The sum of revenue from purchases, subscriptions, and advertising.
TotalUsers Integer True No The total number of users.
PropertyId String False Yes Property ID value to be used when querying this table.

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TechOSVersionReport

Name Type ReadOnly References FilterOnly Description
OperatingSystemVersion String True No Version of the operating systems used by visitors to the app or website.
Date Date True No The date of the session formatted as YYYYMMDD.
Conversions Decimal True No The count of conversion events.
EngagementRate Decimal True No The percentage of engaged sessions.
EngagedSessions Integer True No The number of sessions that lasted longer than 10 seconds, or had a conversion event, or had 2 or more screen views.
EventCount Integer True No The count of events.
NewUsers Integer True No The number of users who interacted with the site or launched the app for the first time.
TotalRevenue Integer True No The sum of revenue from purchases, subscriptions, and advertising.
TotalUsers Integer True No The total number of users.
PropertyId String False Yes Property ID value to be used when querying this table.

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TechPlatformDeviceCategoryReport

Name Type ReadOnly References FilterOnly Description
DeviceCategory String True No Type of device used to engage with the site/app: Desktop, Tablet, or Mobile.
Platform String True No Platform for the app or site (Android, iOS, Web).
Date Date True No The date of the session formatted as YYYYMMDD.
Conversions Decimal True No The count of conversion events.
EngagementRate Decimal True No The percentage of engaged sessions.
EngagedSessions Integer True No The number of sessions that lasted longer than 10 seconds, or had a conversion event, or had 2 or more screen views.
EventCount Integer True No The count of events.
NewUsers Integer True No The number of users who interacted with the site or launched the app for the first time.
TotalRevenue Integer True No The sum of revenue from purchases, subscriptions, and advertising.
TotalUsers Integer True No The total number of users.
PropertyId String False Yes Property ID value to be used when querying this table.

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TechPlatformReport

Name Type ReadOnly References FilterOnly Description
Platform String True No Platform for the app or site (Android, iOS, Web).
Date Date True No The date of the session formatted as YYYYMMDD.
EngagementRate Decimal True No The percentage of engaged sessions.
EngagedSessions Integer True No The number of sessions that lasted longer than ten seconds, had a conversion event, or had two or more screen views.
EventCount Integer True No The count of events.
NewUsers Integer True No The number of users who interacted with the site or launched the app for the first time.
TotalRevenue Integer True No The sum of revenue from purchases, subscriptions, and advertising.
TotalUsers Integer True No The total number of users.
PropertyId String False Yes The Property Id value to be used when querying this table.

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TechScreenResolutionReport

Name Type ReadOnly References FilterOnly Description
ScreenResolution String True No Resolution of the screen used to engage with the site/app.
Date Date True No The date of the session formatted as YYYYMMDD.
Conversions Decimal True No The count of conversion events.
EngagementRate Decimal True No The percentage of engaged sessions.
EngagedSessions Integer True No The number of sessions that lasted longer than 10 seconds, or had a conversion event, or had 2 or more screen views.
EventCount Integer True No The count of events.
NewUsers Integer True No The number of users who interacted with the site or launched the app for the first time.
TotalRevenue Integer True No The sum of revenue from purchases, subscriptions, and advertising.
TotalUsers Integer True No The total number of users.
PropertyId String False Yes Property ID value to be used when querying this table.

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