--- schema_version: "1" id: 3974348395edb8af85900490aa9e19e1e974ffaec32d357c46364b8da898958c title: Google Ads Field Mapping collection: developer version: current locale: en-us portal_url: https://docs.salesforce.com/developer/current/en-us/data-cloud/data-cloud-int/guides/googleadsmi/c360-a-googleadsmi-fieldmapping.md canonical_url: https://developer.salesforce.com/docs/data/data-cloud-int/guide/c360-a-googleadsmi-fieldmapping.html source_site: developer.salesforce.com content_type: documentation content_hash: 2cc592d2a8e7e2316e37acb561dc04f707f3a302a9c9b97eb1bdfc922d86726f products: - Data 360 Integration Guide - Data 360 Developer Documentation --- # Google Ads Field Mapping ## Media Delivery **note:** Unmapped fields can be manually assigned by selecting Custom in the Mapping section. [Learn more](https://help.salesforce.com/s/articleView?id=mktg.mc_mi_pipelines_api_connectors.htm&type=5) | API Source Field Name | Displayed Field Name | Type | | ---------------------------- | ----------------------- | -------- | | currency | Currency | Currency | | campaign_id | Campaign Id | Text | | campaign_name | Campaign Name | Text | | campaign_status | Campaign Status | Text | | campaign.start_date | Campaign Start Date | DateTime | | campaign.end_date | Campaign End Date | DateTime | | ad_network_type | Site Name | Text | | ad_group_id | Media Buy Id | Text | | ad_group_name | Media Buy Name | Text | | ad_id | Ad Id | Text | | ad_name | Ad Name | Text | | description_2 | Ad Creative Text | Text | | Creative Title Name | Ad Creative Title Name | Text | | display_url | Ad Creative Url | Text | | final_urls | Ad Creative Click Url | Text | | type | Ad Format | Text | | description | Ad Creative Text | Text | | headline_part_1_or_headlines | Ad Headline | Text | | headline_part_2 | Ad Headline | Text | | path1 | Unmapped | Text | | path2 | Unmapped | Text | | label | Ad Group | Text | | campaign_billing_code | Campaign Billing Method | Text | | campaign_category | Campaign Method | Text | | campaign_advertiser_id | Advertiser Id | Text | | campaign_advertiser | Advertiser Name | Text | | budget | Budgeted Cost Amount | Number | | impressions | Impressions | Number | | clicks | Clicks | Number | | cost_micros | Spend | Number | | Engagements | Paid Engagements | Number | | interactions | Interactions | Number | | Formula | Market Segment ID | Text | | Formula | Name | Text | | Formula | Description | Text | | Formula | Segment Origin Source | Text | --- ## Media Conversion **note:** Unmapped fields can be manually assigned by selecting Custom in the Mapping section. [Learn more](https://help.salesforce.com/s/articleView?id=mktg.mc_mi_pipelines_api_connectors.htm&type=5) | API Source Field Name | Displayed Field Name | Type | | ---------------------------- | --------------------------- | -------- | | date_id | Date Time | DateTime | | currency | Currency | Currency | | campaign_id | Campaign Id | Text | | campaign_name | Campaign Name | Text | | campaign_status | Campaign Status | Text | | campaign.start_date | Campaign Start Date | DateTime | | campaign.end_date | Campaign End Date | DateTime | | ad_network_type | Site Name | Text | | ad_group_id | Media Buy Id | Text | | ad_group_name | Media Buy Name | Text | | ad_id | Ad Id | Text | | ad_name | Ad Name | Text | | Creative Title Name | Ad Creative Title Name | Text | | description_2 | Ad Creative Text | Text | | display_url | Ad Creative Url | Text | | final_urls | Ad Creative Click Url | Text | | type | Ad Format | Text | | description | Ad Creative Text | Text | | headline_part_1_or_headlines | Ad Headline | Text | | headline_part_2 | Ad Headline | Text | | path1 | Unmapped | Text | | path2 | Unmapped | Text | | label | Ad Group | Text | | conversion_action_name | Conversion Tag Name | Text | | conversion_action_category | Conversion Tag Category | Text | | campaign_billing_code | Campaign Billing Method | Text | | campaign_category | Campaign Method | Text | | campaign_advertiser_id | Advertiser ID | Text | | campaign_advertiser | Advertiser Name | Text | | budget | Campaign Budget | Number | | conversions_value | Revenue | Number | | view_through_conversions | Post Impression Conversions | Number | | conversions | Conversions | Number | | Formula | Market Segment ID | Text | | Formula | Name | Text | | Formula | Description | Text | | Formula | Segment Origin Source | Text | --- ## Keyword Delivery **note:** Unmapped fields can be manually assigned by selecting Custom in the Mapping section. [Learn more](https://help.salesforce.com/s/articleView?id=mktg.mc_mi_pipelines_api_connectors.htm&type=5) | API Source Field Name | Displayed Field Name | Type | | -------------------------------------------------------- | --------------------------- | ------ | | metrics.interactions | Interactions | Number | | metrics.search_top_impression_share | Search Keyword Rank | Number | | ad_group_criterion.criterion_id | Ad Keyword Id | Text | | ad_group_criterion.keyword.text | Name | Text | | ad_group_criterion.keyword.match_type | Ad Keyword Match Type | Text | | ad_group_criterion.status | Ad Keyword Status | Text | | ad_group_criterion.final_urls | Search URL | Text | | ad_group_criterion.quality_info.creative_quality_score | Quality Score | Text | | ad_group_criterion.quality_info.post_click_quality_score | Unmapped | Text | | conversion_action | Conversion Tag Id | Text | | conversion_action_name | Conversion Tag Name | Text | | conversion_action_category | Conversion Tag Category | Text | | conversions_value | Revenue | Number | | view_through_conversions | Post Impression Conversions | Number | | conversions | Conversions | Number |