---
schema_version: "1"
id: 905788ee22b9c1aa285c683ea51de58ee177713bd75e0eba08d22c6b7624b499
title: Google Ads Custom for MI Connector (Beta)
collection: developer
version: current
locale: en-us
portal_url: https://docs.salesforce.com/developer/current/en-us/data-cloud/data-cloud-int/guides/googleadsmi/c360-a-googleadsmi-custom-connector.md
canonical_url: https://developer.salesforce.com/docs/data/data-cloud-int/guide/c360-a-googleadsmi-custom-connector.html
source_site: developer.salesforce.com
content_type: documentation
content_hash: 3e33eb28d303e77051c389437a34b40a4eb1facc76d8f33c25b60cc8030067aa
products:
  - Data 360 Integration Guide
  - Data 360 Developer Documentation
---
# Google Ads Custom for MI Connector (Beta)

The Google Ads Custom connector lets you define and retrieve any metrics and dimensions from your Google Ads account by using the Custom Google Ads API. Unlike pre-built connectors with fixed schemas, you customize which data points to pull. Understand which campaigns and keywords drive the best ROI, compare performance across different ad formats and audience segments, and optimize your paid search strategy with actionable insights tailored to your business needs.

**note:** Not available in Government Cloud. See [Data 360 edition availability](https://help.salesforce.com/s/articleView?id=data.c360_a_dc_editions.htm&language=en_US&type=5).

## Data Type(s)

Structured

## Data Direction

The direction of available connection methods.

### Data In

Create a connection for ingesting data from external systems.

Supported connection method(s):

Batch

## What's New

**note:** This feature is a Beta Service. A customer may opt to try a Beta Service in its sole discretion. Any use of the Beta Service is subject to the applicable Beta Services Terms provided at Agreements and Terms. If you have questions or feedback about this Beta Service, contact the Data 360 Connector team at datacloud-connectors-beta@salesforce.com.

## Connector Setup

1. [Google Ads Custom Connector for MI](https://help.salesforce.com/s/articleView?id=mktg.mc_mi_pipelines_api_connectors.htm&type=5)

## Field Mapping

This is a custom connector. Fields are not mapped automatically. You need to map your fields manually during connector setup.