---
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title: Criteo Retail for MI Connector (Beta)
collection: developer
version: current
locale: en-us
portal_url: https://docs.salesforce.com/developer/current/en-us/data-cloud/data-cloud-int/guides/criteoretailmi/c360-a-criteoretailmi-connector.md
canonical_url: https://developer.salesforce.com/docs/data/data-cloud-int/guide/c360-a-criteoretailmi-connector.html
source_site: developer.salesforce.com
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content_hash: 09788bfa9ce0abf64a758c270c1b003676cf31b9ef7a103edcca82b746b460d5
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  - Data 360 Developer Documentation
---
# ![Criteo Retail for MI](https://developer.salesforce.com/media/data-cloud-int/icons/CriteoRetailMI.svg '{"class": "image-icon-lg", "title": "Criteo Retail for MI Connector"}') Criteo Retail for MI Connector (Beta)

The Criteo Retail connector for Marketing Intelligence (MI) retrieves performance data from your connected campaigns using the Criteo API. Helping retailers and e-commerce brands drive sales through personalized product recommendations and targeted advertising. Metrics include impressions, clicks, conversions, and revenue at both the campaign and product level. Identify top-performing products and campaigns, monitor trends, and optimize your retail advertising strategy with actionable insights.

**note:** Not available in Government Cloud. See [Data 360 edition availability](https://help.salesforce.com/s/articleView?id=data.c360_a_dc_editions.htm&language=en_US&type=5).

## Data Type(s)

- Structured

## Data Direction

The direction of available connection methods.

### Data In

Create a connection for ingesting data from external systems.

Supported connection method(s):

- Batch

## What’s New

**note:** This feature is a Beta Service. A customer may opt to try a Beta Service in its sole discretion. Any use of the Beta Service is subject to the applicable Beta Services Terms provided at [Agreements and Terms.](https://www.salesforce.com/company/legal/agreements/) If you have questions or feedback about this Beta Service, contact the Data 360 Connector team at [datacloud-connectors-beta@salesforce.com.](mailto:datacloud-connectors-beta@salesforce.com)

## Connector Setup

Instructions for adding and configuring your connector.

1. [Criteo Retail for MI Connector](https://help.salesforce.com/s/articleView?id=mc_mi_pipelines_api_connectors.htm)

## Field Mapping

[Field Mapping for Criteo Retail](/docs/data/data-cloud-int/guide/c360-a-criteoretailmi-fieldmapping.html)