--- schema_version: "1" id: f88530aad4cb56da34a52f62b80bf659a42895f436d46ff88cf642b45cf7429a title: Google Integration collection: developer version: current locale: en-us portal_url: https://docs.salesforce.com/developer/current/en-us/data-cloud/data-cloud-int/guides/c360-a-google-integration.md canonical_url: https://developer.salesforce.com/docs/data/data-cloud-int/guide/c360-a-google-integration.html source_site: developer.salesforce.com content_type: documentation content_hash: f95028ef7d73faaf1fcedc92810a42d952a92ffbd28ab97b87b0564f7a84e8d9 products: - Data 360 Integration Guide - Data 360 Developer Documentation --- # ![Google](https://developer.salesforce.com/docs/media/data-cloud-int/icons/Google.svg '{"class": "image-icon-lg", "title": "Google Integration"}') Google Integration Ingest, connect, and share your data between Google and Data 360. Data 360 offers these integrations with Google. ## Google Ad Manager Use the Google Ad Manager connector to ingest data into Data 360. - **Release Status**: Beta - **Data Flow**: Data In - **Data Type**: Structured - **Connection Method**: Batch Ingest, Zero Copy **Get Started**: [Google Ad Manager Connector](/docs/data/data-cloud-int/guide/c360-a-googleadmanager-connector.html) ## Google Ad Manager for MI Connector Google Ad Manager for Marketing Intelligence (MI) connector retrieves ad delivery and performance data from your campaigns. This data includes metrics such as impressions, clicks, CPM, and revenue. Use this data to analyze monetization performance, optimize ad placements, and make data-driven decisions to improve your advertising strategy. - **Release Status**: GA - **Data Flow**: Data In - **Data Type**: Structured - **Connection Method**: Batch Ingest **Get Started**: [Google Ad Manager for MI Connector](/docs/data/data-cloud-int/guide/c360-a-googleadmanager-mi-connector.html) ## Google Ads Use the Google Ads connector to retrieve delivery and conversion data for your media campaigns. This data includes metrics such as impressions, clicks, and conversions at both the campaign and ad group level. You can use this data to understand campaign performance and make data-driven decisions. - **Release Status**: GA - **Data Flow**: Bidirectional - **Data Type**: Structured - **Connection Method**: Batch Ingest **Get Started**: [Google Ads Connector](/docs/data/data-cloud-int/guide/c360-a-googleads-connector.html) ## Google Ads Activation Connector Create activation targets and activate your Data 360 segments to Google Ads for targeted advertising. - **Available with add-on license**: Ad Audiences - **Release Status**: GA - **Data Flow**: Data Out - **Data Type**: Structured - **Connection Method**: Incremental, Direct API **Get Started**: [Google Ads Activation Connector](/docs/data/data-cloud-int/guide/c360-a-googleadsadaudiences-connector.html) ## Google Ads for MI Connector Google Ads for Marketing Intelligence (MI) connector retrieves campaign performance data from Google’s advertising platform. This data includes metrics such as impressions, clicks, cost, conversions, and keyword performance across search, display, video, and app campaigns. Use this data to evaluate cross-channel ad effectiveness, optimize bidding and targeting strategies, and drive measurable results across your digital marketing efforts. - **Release Status**: GA - **Data Flow**: Data In - **Data Type**: Structured - **Connection Method**: Batch Ingest **Get Started**: [Google Ads for MI Connector](/docs/data/data-cloud-int/guide/c360-a-googleadsmi-connector.html) ## Google Analytics Use the Google Analytics connector to ingest data into Data 360. - **Release Status**: Beta - **Data Flow**: Data In - **Data Type**: Structured - **Connection Method**: Batch Ingest **Get Started**: [Google Analytics Connector](/docs/data/data-cloud-int/guide/c360-a-googleanalytics-connector.html) ## Google Analytics for MI Connector Google Analytics for Marketing Intelligence (MI) connector retrieves website event and pageview data for your digital campaigns. This data includes metrics such as sessions, users, and bounce rates at both the page and event levels. Use this data to understand website performance, track user engagement, and make data-driven decisions to optimize your marketing strategies. - **Release Status**: GA - **Data Flow**: Data In - **Data Type**: Structured - **Connection Method**: Batch Ingest **Get Started**: [Google Analytics for MI Connector](/docs/data/data-cloud-int/guide/c360-a-googleanalyticsemi-connector.html) ## Google BigQuery Use the Google Big Query connector to ingest data into Data 360. - **Release Status**: GA - **Data Flow**: Data In - **Data Type**: Structured - **Connection Method**: Zero Copy (Query Fed), Zero Copy (Data Share) **Get Started**: [Google BigQuery Connector](/docs/data/data-cloud-int/guide/c360-a-bigquery-connector.html) ## Google Campaign Manager Use the Google Campaign Manager connector to ingest data into Data 360. - **Release Status**: Beta - **Data Flow**: Data In - **Data Type**: Structured - **Connection Method**: Batch Ingest, Zero Copy **Get Started**: [Google Campaign Manager Connector](/docs/data/data-cloud-int/guide/c360-a-googlecampaignmanager-connector.html) ## Google Cloud Storage Google Cloud Storage (GCS) is an online file-based storage web service for storing and accessing data on Google Cloud Platform infrastructure. Data 360 reads from your GCS bucket and periodically performs an automated data transfer of active objects to a Data 360-owned staging environment for data consumption. Data records are then imported into Data 360 by way of the staging environment according to the data stream’s specifications or by file notifications for unstructured data. - **Release Status**: GA - **Data Flow**: Bidirectional - **Data Type**: Structured, Unstructured - **Connection Method**: Batch Ingest **Get Started**: [Google Cloud Storage Connector](/docs/data/data-cloud-int/guide/c360-a-gcs-connector.html) ## Google Campaign Manager 360 MI Connector Google Campaign Manager 360 for Marketing Intelligence (MI) connector retrieves campaign and ad performance data. This data includes metrics such as impressions, clicks, conversions, and cost at the campaign, ad group, and creative levels. Analyze ad performance, optimize targeting, and make data-driven decisions to enhance your digital advertising strategy. - **Release Status**: Beta - **Data Flow**: Data In - **Data Type**: Structured - **Connection Method**: Batch Ingest **Get Started**: [Google Campaign Manager 360 MI Connector](/docs/data/data-cloud-int/guide/c360-a-googlecm360mi-connector.html) ## Google Contacts Use the Google Contacts connector to ingest data into Data 360. - **Release Status**: Beta - **Data Flow**: Data In - **Data Type**: Structured - **Connection Method**: Batch Ingest, Zero Copy **Get Started**: [Google Contacts Connector](/docs/data/data-cloud-int/guide/c360-a-googlecontacts-connector.html) ## Google DV360 Activation Connector Create activation targets and activate your Data 360 segments to Google Display & Video 360 (DV360) for targeted advertising. - **Available with add-on license**: Ad Audiences - **Release Status**: GA - **Data Flow**: Data Out - **Data Type**: Structured - **Connection Method**: Incremental, Direct API **Get Started**: [Google DV360 Activation Connector](/docs/data/data-cloud-int/guide/c360-a-googledv360adaudiences-connector.html) ## Google DV 360 for MI Connector Google Display & Video 360 (DV360) for Marketing Intelligence (MI) connector retrieves delivery and conversion data for your media campaigns, including impressions, clicks, and conversions at the campaign and ad level. Gain insights into campaign performance, optimize audience targeting, and refine your advertising strategy with data-driven decisions. - **Release Status**: GA - **Data Flow**: Data In - **Data Type**: Structured - **Connection Method**: Batch Ingest, Activation **Get Started**: [Google DV 360 for MI Connector](/docs/data/data-cloud-int/guide/c360-a-googledvmi-connector.html?q=google%20display) ## Google Drive Structured Use the Google Drive Structured connector to ingest CSV files and spreadsheets from your Google Drive into Data 360. - **Release Status**: Beta - **Data Flow**: Data In - **Data Type**: Structured - **Connection Method**: Batch Ingest **Get Started**: [Google Drive Structured Connector](/docs/data/data-cloud-int/guide/c360-a-googledrive-structured-connector.html) ## Google Drive Unstructured Use the Google Drive Unstructured connector to ingest PDFs, Google Slides, Google Docs, or other supported file types from your Google Drive into Data 360. - **Release Status**: GA - **Data Flow**: Data In - **Data Type**: Unstructured - **Connection Method**: Batch Ingest **Get Started**: [Google Drive Unstructured Connector](/docs/data/data-cloud-int/guide/c360-a-googledrive-unstructured-connector.html) ## Google Search Ads 360 for MI Connector Google SA360 for Marketing Intelligence (MI) connector retrieves search campaign performance data across multiple search engines managed in SA360. This data includes metrics such as impressions, clicks, cost, conversions, and keyword-level performance. Use this data to analyze cross-engine campaign effectiveness, optimize bidding strategies, and measure ROI across your paid search marketing efforts. - **Release Status**: Beta - **Data Flow**: Data In - **Data Type**: Structured - **Connection Method**: Batch Ingest **Get Started**: [Google Search Ads 360 for MI Connector](/docs/data/data-cloud-int/guide/c360-a-googlesa360mi-connector.html) ## Google Search Console for MI Connector Google Search Console for Marketing Intelligence (MI) connector retrieves search performance data directly from your Google Search Console account, including impressions, clicks, CTR, and average position by query, page, device, and country. Gain insights into how your website content appears in Google Search results, identify top-performing pages and keywords, and optimize your SEO strategy with data-driven decisions. - **Release Status**: GA - **Data Flow**: Data In - **Data Type**: Structured - **Connection Method**: Batch Ingest **Get Started**: [Google Search Console for MI Connector](/docs/data/data-cloud-int/guide/c360-a-googlesearchconsole-connector.html) ## Google Sheets Use the Google Sheets connector to ingest CSV files and spreadsheets in Data 360. - **Release Status**: Beta - **Data Flow**: Data In - **Data Type**: Structured - **Connection Method**: Batch Ingest **Get Started**: [Google Sheets Connector](/docs/data/data-cloud-int/guide/c360-a-googlesheet-connector.html) ## Google Spanner Use the Google Spanner connector to ingest data into Data 360. - **Release Status**: Beta - **Data Flow**: Data In - **Data Type**: Structured - **Connection Method**: Batch Ingest, Zero Copy **Get Started**: [Google Spanner Connector](/docs/data/data-cloud-int/guide/c360-a-googlespanner-connector.html) ## See Also - [_Salesforce Help_: Create an External Platform Activation Target](https://help.salesforce.com/s/articleView?id=data.c360_a_create_external_activation_platform_activation_target.htm&type=5) - [_Salesforce Help_: Create a Google Ads Data Stream for Segment Intelligence](https://help.salesforce.com/s/articleView?id=data.c360_a_ai_byom_use_google_vertex_models.htm&type=5) - [_Salesforce Help_: Find Data 360 Segments in File Storage Platforms](https://help.salesforce.com/s/articleView?id=data.c360_a_find_segments_in_cloud_file_storage.htm&type=5) - [_Salesforce Help_: Google Audience Insights in Activation](https://help.salesforce.com/s/articleView?id=data.c360_a_google_insights.htm&type=5) - [_Salesforce Help_: Ingest Google Analytics into Data 360](https://help.salesforce.com/s/articleView?id=data.c360_a_ingest_google_analytics_data_into_datacloud.htm&type=5) - [_Salesforce Help_: Requirements for External Activation Targets](https://help.salesforce.com/s/articleView?id=data.c360_a_requirements_for_external_activation_targets.htm&type=5) - [_Salesforce Help_: Share Data with Google BigQuery](https://help.salesforce.com/s/articleView?id=data.c360_a_access_data_from_google_bigquery.htm&type=5) - [_Salesforce Help_: Set Up Connectors with Google OAuth](https://help.salesforce.com/s/articleView?id=data.c360_a_setup_oauth_google.htm&type=5) - [_Salesforce Help_: Set Up a Google Cloud Storage Target Connection](https://help.salesforce.com/s/articleView?id=data.c360_a_set_up_a_google_cloud_storage_target_connection.htm&type=5) - [_Salesforce Help_: Use Google Cloud Vertex AI Models](https://help.salesforce.com/s/articleView?id=data.c360_a_ai_byom_use_google_vertex_models.htm&type=5)