---
schema_version: "1"
id: ab32235d59707f330f1a937ebd901b5b4eb847f53611d010ba65e6cf2b05f4e6
title: Buyer Intent DMO
collection: developer
version: current
locale: en-us
portal_url: https://docs.salesforce.com/developer/current/en-us/data-cloud/data-cloud-dmo-mapping/guides/std_dmos/c360dm-si-buyerintentdmo-dmo.md
canonical_url: https://developer.salesforce.com/docs/data/data-cloud-dmo-mapping/guide/c360dm-si-buyerintentdmo-dmo.html
source_site: developer.salesforce.com
content_type: documentation
content_hash: 8ac52760dd921ff5be73aa0d07f7391f1ea89049b1586a92a0285dfe7dc0f677
products:
  - Data 360 DMO and Mapping Guide
  - Data 360 Developer Documentation
---
# Buyer Intent DMO

## Object Properties

**Object API Name:** `ssot__BuyerIntent__dlm`  
**Category:** Unassigned  
**Availability:** Available in 254 and later versions  
**Primary Key Field:** Id  

## Relationships

- **CreatedById** has a FOREIGNKEY relationship with the [User DMO](https://developer.salesforce.com/docs/data/data-cloud-dmo-mapping/guide/c360dm-si-userdmo-dmo.md) `Id` field.
- **AccountId** has a FOREIGNKEY relationship with the [Account DMO](https://developer.salesforce.com/docs/data/data-cloud-dmo-mapping/guide/c360dm-si-accountdmo-dmo.md) `Id` field.
- **PartyId** has a FOREIGNKEY relationship with the [Party DMO](https://developer.salesforce.com/docs/data/data-cloud-dmo-mapping/guide/c360dm-si-partydmo-dmo.md) `Id` field.
- **LeadId** has a FOREIGNKEY relationship with the [Lead DMO](https://developer.salesforce.com/docs/data/data-cloud-dmo-mapping/guide/c360dm-si-leaddmo-dmo.md) `Id` field.
- **LastModifiedById** has a FOREIGNKEY relationship with the [User DMO](https://developer.salesforce.com/docs/data/data-cloud-dmo-mapping/guide/c360dm-si-userdmo-dmo.md) `Id` field.


## Fields

- [AccountId](#accountid)
- [cdp_sys_record_currency](#cdp_sys_record_currency)
- [CreatedById](#createdbyid)
- [CreatedDate](#createddate)
- [DataSourceId](#datasourceid)
- [DataSourceObjectId](#datasourceobjectid)
- [ExternalRecordId](#externalrecordid)
- [ExternalSourceId](#externalsourceid)
- [Id](#id)
- [IntentDateTime](#intentdatetime)
- [IntentTopicName](#intenttopicname)
- [IntentTopicStrngScrText](#intenttopicstrngscrtext)
- [InternalOrganizationId](#internalorganizationid)
- [IsTrending](#istrending)
- [KQ_AccountId](#kq_accountid)
- [KQ_CreatedById](#kq_createdbyid)
- [KQ_Id](#kq_id)
- [KQ_LastModifiedById](#kq_lastmodifiedbyid)
- [KQ_LeadId](#kq_leadid)
- [KQ_PartyId](#kq_partyid)
- [LastModifiedById](#lastmodifiedbyid)
- [LastModifiedDate](#lastmodifieddate)
- [LeadId](#leadid)
- [PartyId](#partyid)
- [PeopleResearchingCount](#peopleresearchingcount)
- [SystemModstamp](#systemmodstamp)
- [ThirdPartyProviderName](#thirdpartyprovidername)
- [TrendDaysNumber](#trenddaysnumber)
- [TrendingScoreNumber](#trendingscorenumber)

### AccountId

- **Field API Name:** `ssot__AccountId__c`
- **Data Type:** TEXT
- **Description:** Account (For. For example, a company) for which the Buyer Intent is collected.

### cdp_sys_record_currency

- **Field API Name:** `ssot__cdp_sys_record_currency__c`
- **Data Type:** TEXT
- **Description:** System-generated metadata field that stores a 3-letter ISO currency code.

### CreatedById

- **Field API Name:** `ssot__CreatedById__c`
- **Data Type:** TEXT
- **Description:** The user who created the record.

### CreatedDate

- **Field API Name:** `ssot__CreatedDate__c`
- **Data Type:** DATETIME
- **Description:** The date and time when this record was created.

### DataSourceId

- **Field API Name:** `ssot__DataSourceId__c`
- **Data Type:** TEXT
- **Description:** A unique, system-generated identifier for this record.

### DataSourceObjectId

- **Field API Name:** `ssot__DataSourceObjectId__c`
- **Data Type:** TEXT
- **Description:** A unique, system-generated identifier for this record.

### ExternalRecordId

- **Field API Name:** `ssot__ExternalRecordId__c`
- **Data Type:** TEXT
- **Description:** The corresponding record Id from an external data source system.

### ExternalSourceId

- **Field API Name:** `ssot__ExternalSourceId__c`
- **Data Type:** TEXT
- **Description:** The system or org from which the record originated.

### Id

- **Field API Name:** `ssot__Id__c`
- **Data Type:** TEXT
- **Description:** Required. A unique, system-generated identifier for this BuyerIntent record. Maximum size is 15 characters.

### IntentDateTime

- **Field API Name:** `ssot__IntentDateTime__c`
- **Data Type:** DATETIME
- **Description:** Date when the Intent topic was collected/measured.

### IntentTopicName

- **Field API Name:** `ssot__IntentTopicName__c`
- **Data Type:** TEXT
- **Description:** The topic (or the keyword) for which the Intent data is collected.

### IntentTopicStrngScrText

- **Field API Name:** `ssot__IntentTopicStrngScrText__c`
- **Data Type:** TEXT
- **Description:** The score to measure Intent Intensity/propensity assigned by external data provider for the topic for the Account.

### InternalOrganizationId

- **Field API Name:** `ssot__InternalOrganizationId__c`
- **Data Type:** TEXT
- **Description:** A unique, system-generated identifier for this record.

### IsTrending

- **Field API Name:** `ssot__IsTrending__c`
- **Data Type:** BOOLEAN
- **Description:** Is Trending or Not (True/False).

### KQ_AccountId

- **Field API Name:** `KQ_AccountId__c`
- **Data Type:** TEXT
- **Description:** Key Qualifier system field for AccountId

### KQ_CreatedById

- **Field API Name:** `KQ_CreatedById__c`
- **Data Type:** TEXT
- **Description:** Key Qualifier system field for CreatedById

### KQ_Id

- **Field API Name:** `KQ_Id__c`
- **Data Type:** TEXT
- **Description:** Key Qualifier system field for Id

### KQ_LastModifiedById

- **Field API Name:** `KQ_LastModifiedById__c`
- **Data Type:** TEXT
- **Description:** Key Qualifier system field for LastModifiedById

### KQ_LeadId

- **Field API Name:** `KQ_LeadId__c`
- **Data Type:** TEXT
- **Description:** Key Qualifier system field for LeadId

### KQ_PartyId

- **Field API Name:** `KQ_PartyId__c`
- **Data Type:** TEXT
- **Description:** Key Qualifier system field for PartyId

### LastModifiedById

- **Field API Name:** `ssot__LastModifiedById__c`
- **Data Type:** TEXT
- **Description:** The user who most recently changed the record.

### LastModifiedDate

- **Field API Name:** `ssot__LastModifiedDate__c`
- **Data Type:** DATETIME
- **Description:** The date and time when a user last modified this record.

### LeadId

- **Field API Name:** `ssot__LeadId__c`
- **Data Type:** TEXT
- **Description:** Associated Lead (if any) of the Buyer Intent.

### PartyId

- **Field API Name:** `ssot__PartyId__c`
- **Data Type:** TEXT
- **Description:** Party showing the buyer Intent.

### PeopleResearchingCount

- **Field API Name:** `ssot__PeopleResearchingCount__c`
- **Data Type:** DOUBLE
- **Description:** Number of People researching.

### SystemModstamp

- **Field API Name:** `ssot__SystemModstamp__c`
- **Data Type:** DATETIME
- **Description:** The date and time when this record was last modified by a user or by an automated process.

### ThirdPartyProviderName

- **Field API Name:** `ssot__ThirdPartyProviderName__c`
- **Data Type:** TEXT
- **Description:** The third Party provider which provides Intent Topic data.

### TrendDaysNumber

- **Field API Name:** `ssot__TrendDaysNumber__c`
- **Data Type:** DOUBLE
- **Description:** Number of Trending Days.

### TrendingScoreNumber

- **Field API Name:** `ssot__TrendingScoreNumber__c`
- **Data Type:** DOUBLE
- **Description:** A score or classifier assigned to signify how much the intensity is for Trending topic.