---
schema_version: "1"
id: e1b2d3dfb5b2f8d29b7fba00908b681834216dc4d22eaaf4ff7b2dd69480b64e
title: Account Plan DMO
collection: developer
version: current
locale: en-us
portal_url: https://docs.salesforce.com/developer/current/en-us/data-cloud/data-cloud-dmo-mapping/guides/std_dmos/c360dm-si-accountplandmo-dmo.md
canonical_url: https://developer.salesforce.com/docs/data/data-cloud-dmo-mapping/guide/c360dm-si-accountplandmo-dmo.html
source_site: developer.salesforce.com
content_type: documentation
content_hash: 4ed638f86cf01471b4697e815342ce1059f5e9ba52e97bd9b8fbf507454d1531
products:
  - Data 360 DMO and Mapping Guide
  - Data 360 Developer Documentation
---
# Account Plan DMO

Represents a detailed strategic outline of the vital customer information used to effectively manage and expand customer relationships.

## Object Properties

**Object API Name:** `AccountPlan_std__dlm`  
**Category:** Unassigned  
**Availability:** Available in 252 and later versions  
**Primary Key Field:** Id  

## Relationships

- **AccountId** has a FOREIGNKEY relationship with the [Account DMO](https://developer.salesforce.com/docs/data/data-cloud-dmo-mapping/guide/c360dm-si-accountdmo-dmo.md) `Id` field.


## Fields

- [AccountChallengesText](#accountchallengestext)
- [AccountCmptvWeaknessesText](#accountcmptvweaknessestext)
- [AccountCompetitiveStrengthsText](#accountcompetitivestrengthstext)
- [AccountCompetitorsText](#accountcompetitorstext)
- [AccountId](#accountid)
- [AccountIndustryTrendsText](#accountindustrytrendstext)
- [AccountPrfmIndicatorsText](#accountprfmindicatorstext)
- [AccountStrategicPrioritiesText](#accountstrategicprioritiestext)
- [AccountVisionText](#accountvisiontext)
- [ActionPlanCompletedPct](#actionplancompletedpct)
- [cdp_sys_record_currency](#cdp_sys_record_currency)
- [DataSourceId](#datasourceid)
- [DataSourceObjectId](#datasourceobjectid)
- [EconomicalAnalysisInfoText](#economicalanalysisinfotext)
- [EndDate](#enddate)
- [EnvironmentalAnalysisInfoText](#environmentalanalysisinfotext)
- [Id](#id)
- [InternalOrganizationId](#internalorganizationid)
- [KQ_AccountId](#kq_accountid)
- [KQ_Id](#kq_id)
- [LegalAnalysisInfoText](#legalanalysisinfotext)
- [Notes](#notes)
- [PoliticalAnalysisInfoText](#politicalanalysisinfotext)
- [RelationshipOpportunitiesText](#relationshipopportunitiestext)
- [RelationshipStrengthsText](#relationshipstrengthstext)
- [RelationshipThreatsText](#relationshipthreatstext)
- [RelationshipWeaknessesText](#relationshipweaknessestext)
- [SocialAnalysisInfoText](#socialanalysisinfotext)
- [StartDate](#startdate)
- [Status](#status)
- [TechnologicalAnalysisInfoText](#technologicalanalysisinfotext)

### AccountChallengesText

- **Field API Name:** `AccountChallengesText__c`
- **Data Type:** TEXT
- **Description:** Alphanumeric string representing the account challenges text.

### AccountCmptvWeaknessesText

- **Field API Name:** `AccountCmptvWeaknessesText__c`
- **Data Type:** TEXT
- **Description:** Alphanumeric string representing the account cmptv weaknesses text.

### AccountCompetitiveStrengthsText

- **Field API Name:** `AccountCompetitiveStrengthsText__c`
- **Data Type:** TEXT
- **Description:** Alphanumeric string representing the account competitive strengths text.

### AccountCompetitorsText

- **Field API Name:** `AccountCompetitorsText__c`
- **Data Type:** TEXT
- **Description:** Alphanumeric string representing the account competitors text.

### AccountId

- **Field API Name:** `AccountId__c`
- **Data Type:** TEXT
- **Description:** The unique identifier for the related Account record.

### AccountIndustryTrendsText

- **Field API Name:** `AccountIndustryTrendsText__c`
- **Data Type:** TEXT
- **Description:** Alphanumeric string representing the account industry trends text.

### AccountPrfmIndicatorsText

- **Field API Name:** `AccountPrfmIndicatorsText__c`
- **Data Type:** TEXT
- **Description:** Alphanumeric string representing the account prfm indicators text.

### AccountStrategicPrioritiesText

- **Field API Name:** `AccountStrategicPrioritiesText__c`
- **Data Type:** TEXT
- **Description:** Alphanumeric string representing the account strategic priorities text.

### AccountVisionText

- **Field API Name:** `AccountVisionText__c`
- **Data Type:** TEXT
- **Description:** Alphanumeric string representing the account vision text.

### ActionPlanCompletedPct

- **Field API Name:** `ActionPlanCompletedPct__c`
- **Data Type:** PERCENT
- **Description:** Plain number percentage value representing the action plan completed pct.

### cdp_sys_record_currency

- **Field API Name:** `cdp_sys_record_currency__c`
- **Data Type:** TEXT
- **Description:** System-generated metadata field that stores a 3-letter ISO currency code.

### DataSourceId

- **Field API Name:** `DataSourceId__c`
- **Data Type:** TEXT
- **Description:** A unique, system-generated identifier for this record.

### DataSourceObjectId

- **Field API Name:** `DataSourceObjectId__c`
- **Data Type:** TEXT
- **Description:** A unique, system-generated identifier for this record.

### EconomicalAnalysisInfoText

- **Field API Name:** `EconomicalAnalysisInfoText__c`
- **Data Type:** TEXT
- **Description:** Alphanumeric string representing the economical analysis info text.

### EndDate

- **Field API Name:** `EndDate__c`
- **Data Type:** DATEONLY
- **Description:** Date and time when the record or activity ended.

### EnvironmentalAnalysisInfoText

- **Field API Name:** `EnvironmentalAnalysisInfoText__c`
- **Data Type:** TEXT
- **Description:** Alphanumeric string representing the environmental analysis info text.

### Id

- **Field API Name:** `Id__c`
- **Data Type:** TEXT
- **Description:** A unique, system-generated identifier for this record.

### InternalOrganizationId

- **Field API Name:** `InternalOrganizationId__c`
- **Data Type:** TEXT
- **Description:** A unique, system-generated identifier for this record.

### KQ_AccountId

- **Field API Name:** `KQ_AccountId__c`
- **Data Type:** TEXT
- **Description:** Key Qualifier system field for AccountId

### KQ_Id

- **Field API Name:** `KQ_Id__c`
- **Data Type:** TEXT
- **Description:** Key Qualifier system field for Id

### LegalAnalysisInfoText

- **Field API Name:** `LegalAnalysisInfoText__c`
- **Data Type:** TEXT
- **Description:** Alphanumeric string representing the legal analysis info text.

### Notes

- **Field API Name:** `Notes__c`
- **Data Type:** TEXT
- **Description:** Alphanumeric string representing the notes.

### PoliticalAnalysisInfoText

- **Field API Name:** `PoliticalAnalysisInfoText__c`
- **Data Type:** TEXT
- **Description:** Alphanumeric string representing the political analysis info text.

### RelationshipOpportunitiesText

- **Field API Name:** `RelationshipOpportunitiesText__c`
- **Data Type:** TEXT
- **Description:** Alphanumeric string representing the relationship opportunities text.

### RelationshipStrengthsText

- **Field API Name:** `RelationshipStrengthsText__c`
- **Data Type:** TEXT
- **Description:** Alphanumeric string representing the relationship strengths text.

### RelationshipThreatsText

- **Field API Name:** `RelationshipThreatsText__c`
- **Data Type:** TEXT
- **Description:** Alphanumeric string representing the relationship threats text.

### RelationshipWeaknessesText

- **Field API Name:** `RelationshipWeaknessesText__c`
- **Data Type:** TEXT
- **Description:** Alphanumeric string representing the relationship weaknesses text.

### SocialAnalysisInfoText

- **Field API Name:** `SocialAnalysisInfoText__c`
- **Data Type:** TEXT
- **Description:** Alphanumeric string representing the social analysis info text.

### StartDate

- **Field API Name:** `StartDate__c`
- **Data Type:** DATEONLY
- **Description:** Date and time when the record or activity began.

### Status

- **Field API Name:** `Status__c`
- **Data Type:** TEXT
- **Description:** The status of this record.

### TechnologicalAnalysisInfoText

- **Field API Name:** `TechnologicalAnalysisInfoText__c`
- **Data Type:** TEXT
- **Description:** Alphanumeric string representing the technological analysis info text.