---
schema_version: "1"
id: 7fa09a5c75560edc6bd5ba04677d27da686dc7f742bbbfc089bba3eef9551efb
title: Brand DMO
collection: developer
version: current
locale: en-us
portal_url: https://docs.salesforce.com/developer/current/en-us/data-cloud/data-cloud-dmo-mapping/guides/dmos/c360dm-brand-dmo.md
canonical_url: https://developer.salesforce.com/docs/data/data-cloud-dmo-mapping/guide/c360dm-brand-dmo.html
source_site: developer.salesforce.com
content_type: documentation
content_hash: f1389290097bebfa3e59c5b4ce7cc9ff6e4fbced61a81ac291fabfb8e7a88945
products:
  - Data 360 DMO and Mapping Guide
  - Data 360 Developer Documentation
---
# Brand DMO

The Brand DMO represents a product’s brand, such as Northern Trail Outfitters.

## Object API Name

`ssot__Brand__dlm`

## Category

Other

## Primary Subject Area

Product

## Primary Key

Brand ID (`ssot__Id__c`)

## Relationships

| Object                      | Field | Cardinality      | Related Object | Related Field |
| --------------------------- | ----- | ---------------- | -------------- | ------------- |
| Goods Product               | Brand | Many To One: N:1 | Brand          | Brand ID      |
| Bundle Product              | Brand | Many To One: N:1 | Brand          | Brand ID      |
| Master Product              | Brand | Many To One: N:1 | Brand          | Brand ID      |
| Loyalty Transaction Journal | Brand | Many To One: N:1 | Brand          | Brand ID      |

## All Fields

| Field Name            | Field API Name                    | Description                                                                                                                                                           | Data Type |
| --------------------- | --------------------------------- | --------------------------------------------------------------------------------------------------------------------------------------------------------------------- | --------- |
| Brand Grade           | `ssot__BrandGradeId__c`           | A reference ID to the brand’s grade, for example, premium or regular.                                                                                                 | text      |
| Brand ID              | `ssot__Id__c`                     | A unique ID used as primary key for the Brand DMO.                                                                                                                    | text      |
| Created Date          | `ssot__CreatedDate__c`            | The date the record was created.                                                                                                                                      | dateTime  |
| Data Source           | `ssot__DataSourceId__c`           | A reference ID for the logical name for a system that is the source of records identified by external record ID.                                                      | text      |
| Data Source Object    | `ssot__DataSourceObjectId__c`     | A reference ID for the logical name of the object where this record came from, whether that is a name of a cloud storage file or another connector’s external object. | text      |
| External Record ID    | `ssot__ExternalRecordId__c`       | A reference ID to an external data source system.                                                                                                                     | text      |
| External Source ID    | `ssot__ExternalSourceId__c`       | A reference ID for the system in which the external record ID was assigned.                                                                                           | text      |
| Internal Organization | `ssot__InternalOrganizationId__c` | A reference ID to the business unit or other internal organization that owns the business account.                                                                    | text      |
| Last Modified Date    | `ssot__LastModifiedDate__c`       | The date when a user last modified the record.                                                                                                                        | dateTime  |
| Name                  | `ssot__Name__c`                   | The brand name of a product, for example Northern Trail Outfitters.                                                                                                   | text      |
| Parent Brand          | `ssot__ParentBrandId__c`          | A reference ID to the parent brand.                                                                                                                                   | text      |