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title: Privacy Center Definitions
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version: current
locale: en-us
portal_url: https://docs.salesforce.com/admin/current/en-us/xcloud/264-0-0/privacy_center_definitions.md
canonical_url: https://help.salesforce.com/s/articleView?id=xcloud.privacy_center_definitions.htm&release=264.0.0&type=5
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content_type: documentation
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description: Keep these terms in mind when working with Privacy Center.
products:
  - Security
  - Cross Cloud
release: "264"
---
# Privacy Center Definitions

Keep these terms in mind when working with Privacy Center.

### Required Editions

<table class="slds-table slds-table_bordered slds-max-medium-table_stacked slds-m-bottom_small edition"><colgroup><col></colgroup><tbody><tr class=""><td class="slds-cell-wrap" style="vertical-align:top;">Available in: all editions</td></tr></tbody></table>

## Privacy Regulation Laws

California Consumer Privacy Act (CCPA)

Privacy law that regulates how businesses collect and process the personal information of Californians

California Online Privacy Protection Act (CalOPPA)

California privacy law that requires all commercial websites and online services that collect personally identifiable information from California consumers to conspicuously display a privacy policy that outlines how they collect, use, and share personal information

Children’s Online Privacy Protection Act (COPPA)

US privacy law that regulates commercial websites or online services that are directed at children under 13 or that knowingly collect children’s personal information and requires that operations of websites and online services obtain verifiable parental consent before collecting a child’s personal information

Federal Trade Commission

Government agency that serves as the primary authority regarding privacy issues in the USA and serves to prevent unfair or deceptive acts or practices in or affecting commerce

General Data Protection Regulation (GDPR)

Privacy law that regulates how businesses collect, store, and use personal information about European residents

Gramm-Leach-Bliley Act (GLBA)

US privacy law that regulates US companies and their affiliates engaged in providing financial products or services to consumers

Health Insurance Portability and Accountability Act (HIPAA)

US privacy law that limits the collection, use, disclosure, and protection of protected health information

Privacy Act

US privacy law that governs federal governmental agencies’ collection, maintenance, use, and disclosure of personally identifiable information stored in their records

Shine the Light Act

California privacy law that requires for-profit companies to disclose any personal information that they share with third parties and who those third parties are

## Data Subject Rights

Data Subject Rights

The broad range of rights provided to data subjects (“customers”) regarding their personal data

_Under the General Data Protection Regulation (GDPR)_

Anonymous data

Data that can’t ever be connected to an identified or identifiable person

Data Access

The right to confirm with a data controller whether the organization is processing their personal data and, if so, to be informed about how that information is processed, why it’s being processed, and what other parties the information has been shared with

Data Portability

The right to ask a controller to provide one’s own personal data in a structured, commonly used, and machine-readable format (for example, a .CSV file) so that the information can be transmitted to another company

Data Rectification

The right to request that a controller correct or complete personal data if the data is inaccurate or incomplete

Privacy by Default

The idea that organizations must always use the most “privacy friendly” default settings when collecting, processing, or storing data

Pseudonymous data

Personal data that can’t be tied to a specific data subject without additional information that is stored separately, with technological measures to ensure the data is not combined with that additional information

Restriction of Processing

The right to request that a controller stop access to and the modification of one’s personal data

Right to Erasure (or “Right to Be Forgotten”)

The right to request that a data controller delete or remove their personal data in situations when the data is no longer needed for the original purpose, when the data subject withdraws consent, or when the data subject objects to the processing and the controller has no overriding legitimate interest in the processing

Right to Object

The right to object at any time to the processing of one’s own personal data, in particular if the processing is for direct marketing purposes

_Under the California Consumer Privacy Act (CCPA)_

Right to Access

The right to request that a business disclose any or all of this information:

1. Categories of personal information collected about them
2. Categories of sources that personal information is collected from
3. Purpose that personal information is collected for
4. Third parties that the business shares personal information with
5. Specific personal information that the business holds about a consumer

Right to Equal Services and Pricing

The right of consumers to exercise their rights under the CCPA without a business reducing the quality of services or charging a higher price to that consumer

Right to Know (or “Right to Notice”)

The right of consumers to receive clear and transparent information about the categories and types of personal information businesses are collecting about them, as well as the purpose for the data collection and the identity of the third parties that their personal information is being shared with

Right to Opt Out

The right at any time to tell businesses to stop selling a customer’s personal information

Right to Request Deletion

The right to request that businesses delete their personal information when such information was collected from the consumer

## Privacy Center

Permission set

A convenient way to assign users specific settings and permission to use various tools and functions

Permission set license

A license that incrementally entitles users to access features that aren’t included in their user licenses; users can be assigned any number of permission set licenses

Personal data

Any data that relates to an identified or identifiable individual that’s generally used in and covered by EU privacy laws

Personally Identifiable Information (PII)

Information that can be used to identify a specific individual or that is particularly sensitive and that generally is used in and covered by US privacy laws

Salesforce Connect

A technology for exposing external data inside Salesforce as though it’s inside Salesforce (or, virtualized data)

## Heroku

Dyno

An isolated, virtualized, and dynamic Linux container designed to execute code based on a user-specified command

Heroku

A managed cloud platform that’s also known as a Platform as a Service (PaaS)

Heroku Connect

A means of communicating customer information between Salesforce and Heroku that provides bi-directional synchronization between Salesforce and Heroku Postgres to unify data in your Postgres database with the Contacts, Account, and other customer objects in the Salesforce database

Heroku Private Space

A dedicated environment with its own isolated network, routing layer, and control plan that isn’t shared with any other apps outside the space; used for running dynos and Heroku add-ons

Postgres Private 6

A secure, scalable, and fully managed open-source database provided by Heroku

Redis Private 7

A key-value data store provided by Heroku