Evaluate promotional campaign effectiveness, user engagement, and financial liabilities.
Filter performance views by program name, promotion name, and duration to isolate specific
datasets. Access a tabular view to inspect detailed campaign metrics, including start and end
dates, participant engagement, current liabilities, and promotion revenue.
Required Editions
| Available in: Lightning Experience |
| Available in: Enterprise, Performance, Unlimited,
and Developer Editions with Loyalty Management |
| Metric |
Description |
| Promotion Influenced Revenue |
The total revenue generated by loyalty promotions over the selected period. |
| Total Liability |
The total financial liability of rewards, such as points, vouchers, and discounts,
accrued from promotions. |
| Transactions |
The number of transactions attributed to promotions. |
| Orders |
The number of orders that used promotions. |
| Customer Participation |
The count of unique customers who participated in promotions. |
| Member Participation |
The count of unique loyalty program members who participated in promotions. |
