---
schema_version: "1"
id: 057464cb0d1cf4cce0c5cfebb75537500f545d5c1ee80f832fd4aaacd495a68c
title: Loyalty Management Limits and Considerations
collection: admin
version: current
locale: en-us
portal_url: https://docs.salesforce.com/admin/current/en-us/xcloud/264-0-0/loyalty_limits.md
canonical_url: https://help.salesforce.com/s/articleView?id=xcloud.loyalty_limits.htm&release=264.0.0&type=5
source_site: help.salesforce.com
content_type: documentation
content_hash: 3344c1d39d0742e85e287edde1ad3d8346d599a1ed3052cd5307d1ac7ecf2574
description: Loyalty Management provides a set of features and capabilities that enable companies to manage and run business processes related to their loyalty programs. Each of your business processes can use features such as Promotion Setup and Salesforce Flows, and different services such as business APIs, Data Processing Engine, and Business Rules Engine. When planning your implementation of Loyalty Management, make sure that you account for the Loyalty Management limits and considerations.
products:
  - Loyalty Management
release: "264"
---
# Loyalty Management Limits and Considerations

Loyalty Management provides a set of features and capabilities that enable companies to manage and run business processes related to their loyalty programs. Each of your business processes can use features such as Promotion Setup and Salesforce Flows, and different services such as business APIs, Data Processing Engine, and Business Rules Engine. When planning your implementation of Loyalty Management, make sure that you account for the Loyalty Management limits and considerations.

- **[Loyalty Events](https://help.salesforce.com/s/articleView?id=xcloud.loyalty_billable_usage_types.htm&release=264.0.0&type=5)**  
    When you purchase a Loyalty Management license, event entitlements are granted upon contract activation. You can use these granted events according to the contract length, without any daily or monthly limits.
- **[Feature Availability with Loyalty Management Licenses](https://help.salesforce.com/s/articleView?id=xcloud.loyalty_license.htm&release=264.0.0&type=5)**  
    Learn about the features that are available with each Loyalty Management license.
- **[Loyalty Management Standard Object Access](https://help.salesforce.com/s/articleView?id=xcloud.loyalty_limits_object.htm&release=264.0.0&type=5)**  
    The Loyalty Management data model comes with a set of objects and fields to manage information related to loyalty programs, rewards, members, and member activities. The objects and fields available in your org depend on the features included with your Loyalty Management license. Most of the objects can be customized and extended based on your company's requirements but there are a few objects that either can't be customized have restricted customization options.
- **[Loyalty Management Process and Configuration Limits](https://help.salesforce.com/s/articleView?id=xcloud.loyalty_limits_process.htm&release=264.0.0&type=5)**  
    Review the loyalty program-specific recurring process limits and loyalty program process rule configuration limits.
- **[Salesforce Platform and Common Feature Limits](https://help.salesforce.com/s/articleView?id=xcloud.loyalty_limits_other.htm&release=264.0.0&type=5)**  
    Learn about the various Salesforce Platform limits and common feature limits that can impact your Loyalty Management implementation.
- **[Loyalty Management Feature Limits](https://help.salesforce.com/s/articleView?id=xcloud.loyalty_limits_feature.htm&release=264.0.0&type=5)**  
    Learn about the limits that loyalty program managers, marketing managers, and sales reps come across while using Loyalty Management.
- **[Admin and Developer Resources with Loyalty Management Lite](https://help.salesforce.com/s/articleView?id=xcloud.loyalty_limits_lite_ia_api.htm&release=264.0.0&type=5)**  
    Learn about the developer resources that are included with Loyalty Management Lite license available with Partner Ecosystem Management.