---
schema_version: "1"
id: 8fad0d794219c9046f6e98a568323df51fdbe50ea0b31bdb8ca471be9e78223f
title: Design Promotions for Loyalty Management
collection: admin
version: current
locale: en-us
portal_url: https://docs.salesforce.com/admin/current/en-us/xcloud/264-0-0/loyalty_gpm_design_considerations.md
canonical_url: https://help.salesforce.com/s/articleView?id=xcloud.loyalty_gpm_design_considerations.htm&release=264.0.0&type=5
source_site: help.salesforce.com
content_type: documentation
content_hash: 7af38e8b477d366b3ad723d7b846c4b4f4cd50524ab84bf9bb13103a8acb6960
description: "Run two types of promotions by using Global Promotions Management with Loyalty Management: promotions within loyalty programs and promotions for your entire customer base outside the programs. Marketing managers use the Promotion Console app to design both these promotion types and perform day-to-day operational tasks. Loyalty program managers and marketing managers can also build loyalty-specific promotions from the Loyalty Management app."
products:
  - Loyalty Management
release: "264"
---
# Design Promotions for Loyalty Management

Run two types of promotions by using Global Promotions Management with Loyalty Management: promotions within loyalty programs and promotions for your entire customer base outside the programs. Marketing managers use the Promotion Console app to design both these promotion types and perform day-to-day operational tasks. Loyalty program managers and marketing managers can also build loyalty-specific promotions from the Loyalty Management app.

Before you [design promotions](https://help.salesforce.com/s/articleView?id=mktg.global_promotions_management_design_promotion.htm&type=5&language=en_US), review these additional requirements and capabilities for using Global Promotions Management with Loyalty Management.

- **[Map Loyalty Promotion Requirements to Global Promotions Management Features](https://help.salesforce.com/s/articleView?id=xcloud.loyalty_gpm_map_requirements.htm&release=264.0.0&type=5)**  
    In addition to standard capabilities, Global Promotions Management supports specific requirements for loyalty programs. Use this mapping to identify the features that help you meet your loyalty program business requirements.
- **[Reward Catalog in Loyalty Management](https://help.salesforce.com/s/articleView?id=xcloud.loyalty_gpm_reward_catalog.htm&release=264.0.0&type=5)**  
    Marketing managers can track loyalty promotion limits by using auto-generated engagement attributes.
- **[Quick Promotion Wizard in Loyalty Management](https://help.salesforce.com/s/articleView?id=xcloud.loyalty_gpm_creating_loyalty_promotions_considerations.htm&release=264.0.0&type=5)**  
    After admins turn on Global Promotions Management, the Quick Promotion wizard is enhanced to include Global Promotions Management templates and capabilities.
- **[Personalized Promotion Wizard in Loyalty Management](https://help.salesforce.com/s/articleView?id=xcloud.loyalty_personalized_promotion_wizard.htm&release=264.0.0&type=5)**  
    The Personalized Promotion Wizard follows the same flow as the Quick Promotion Wizard, with one extra step and personalized target values instead of hard-coded values.
- **[Considerations to Use Quick Promotions Wizard in Loyalty Management](https://help.salesforce.com/s/articleView?id=xcloud.loyalty_gpm_quick_promotion_wizard.htm&release=264.0.0&type=5)**  
    Each step of the Quick Promotion wizard provides marketing managers a set of options to design promotions based on your company’s marketing strategy. Here are the loyalty-specific considerations to use the various steps of the wizard.