---
schema_version: "1"
id: defb6b1b74ee06ad8a24a953426d1673ab8a1267aa17c65697b5c60a5292e4be
title: Offer Games to Members
collection: admin
version: current
locale: en-us
portal_url: https://docs.salesforce.com/admin/current/en-us/xcloud/264-0-0/loyalty_games.md
canonical_url: https://help.salesforce.com/s/articleView?id=xcloud.loyalty_games.htm&release=264.0.0&type=5
source_site: help.salesforce.com
content_type: documentation
content_hash: 444bc14199d4efee6aec96df038df5983d84e7a78646a46f9692773aba1c362d
description: Brands can keep its customers and loyalty program members engaged by offering them games as rewards. Use games to reward purchase-specific activities such as placing an order and non-purchase activities such as completing a survey.
products:
  - Loyalty Management
release: "264"
---
# Offer Games to Members

Brands can keep its customers and loyalty program members engaged by offering them games as rewards. Use games to reward purchase-specific activities such as placing an order and non-purchase activities such as completing a survey.

Watch this video to understand how to design and run games.

If you aren’t able to watch the video in full screen, open the video in a new tab: [![Watch video](https://sf-zdocs-cdn-prod.zoominsoftware.com/tdta-xcloud-loyalty_management-264-0-0-production-enus/0590ce3e-5a09-45ab-8e5e-68f359c35886/resources-global/_corporate/images/play_btn.png) Gamify Member Engagement with Loyalty Management](https://salesforce.vidyard.com/watch/gAWPGS6ZfmfPtNnjvc44Dy).

- **[Create Games and Add Rewards](https://help.salesforce.com/s/articleView?id=xcloud.loyalty_games_definition_reward.htm&release=264.0.0&type=5)**  
    Program managers can create games such as spin the wheel and scratchcard, and decide the rewards that customers receive after they play the games.
- **[Workflow for Offering Games to Members](https://help.salesforce.com/s/articleView?id=xcloud.loyalty_games_api_workflow.htm&release=264.0.0&type=5)**  
    After a program manager creates a game and adds its rewards, the game can be offered to customers in several ways. Admins can use Business APIs to enable customers to play games on external systems such as mobile apps or shopping sites. Program managers can also set up processes that assign games to members based on their loyalty activities. Customer service reps can assign games to customers and members as part of service recovery actions.