---
schema_version: "1"
id: 721c15603de37a2cf7c98fbeda9c6d7c2f67ded41b8732363edfc23d22eee407
title: Create a Loyalty Program Using Record Pages
collection: admin
version: current
locale: en-us
portal_url: https://docs.salesforce.com/admin/current/en-us/xcloud/264-0-0/loyalty_create_program_record_page.md
canonical_url: https://help.salesforce.com/s/articleView?id=xcloud.loyalty_create_program_record_page.htm&release=264.0.0&type=5
source_site: help.salesforce.com
content_type: documentation
content_hash: 49447b990f152ba55065110ea8750cd19bb3cdb700ec582f86530d5170764bc1
description: The Loyalty Management app lets you create and set up loyalty programs for your Salesforce organization. You can configure each component of your loyalty program from the respective record page.
products:
  - Loyalty Management
release: "264"
---
# Create a Loyalty Program Using Record Pages

The Loyalty Management app lets you create and set up loyalty programs for your Salesforce organization. You can configure each component of your loyalty program from the respective record page.

You can start by creating a loyalty program and then add tiers, tier groups, program currencies, members, partners, voucher definitions, benefits, and promotions for your organization. A loyalty program tracks and manages members’ activities, measures tier points, and assesses members for tier upgrades. The program rewards and recognizes members with points or vouchers.

## Explore and Learn

Watch this video to understand how to create a loyalty program and add its tiers and currencies.

If you aren’t able to watch the video in full screen, open the video on a new tab: [![Watch video](https://sf-zdocs-cdn-prod.zoominsoftware.com/tdta-xcloud-loyalty_management-264-0-0-production-enus/0590ce3e-5a09-45ab-8e5e-68f359c35886/resources-global/_corporate/images/play_btn.png) Design a Loyalty Program](https://salesforce.vidyard.com/watch/yHgRuc39KbzVEUNkvqnDor).

- **[Create a Loyalty Program](https://help.salesforce.com/s/articleView?id=xcloud.create_a_loyalty_program.htm&release=264.0.0&type=5)**  
    Create a B2B or a B2C loyalty program to enhance the business value for loyal customers and channel partners.
- **[Create a Loyalty Tier Group](https://help.salesforce.com/s/articleView?id=xcloud.create_a_loyalty_tier_group.htm&release=264.0.0&type=5)**  
    Create a loyalty tier group for the hierarchical grouping of the tiers in your loyalty program.
- **[Create a Loyalty Tier](https://help.salesforce.com/s/articleView?id=xcloud.create_a_loyalty_tier.htm&release=264.0.0&type=5)**  
    Create a loyalty tier to categorize members based on their activities in the loyalty program.
- **[Create a Loyalty Program Currency](https://help.salesforce.com/s/articleView?id=xcloud.create_a_loyalty_program_currency.htm&release=264.0.0&type=5)**  
    Create qualifying or non-qualifying currencies associated with a program.
- **[Create a Benefit Type](https://help.salesforce.com/s/articleView?id=xcloud.create_a_loyalty_benefit_type.htm&release=264.0.0&type=5)**  
    Benefit Type groups benefits created under the benefit type.
- **[Add Benefits to the Benefit Type](https://help.salesforce.com/s/articleView?id=xcloud.create_a_loyalty_benefit.htm&release=264.0.0&type=5)**  
    Add benefits within the Benefit Type.
- **[Map Benefits to Actions](https://help.salesforce.com/s/articleView?id=xcloud.map_benefits_to_actions.htm&release=264.0.0&type=5)**  
    Associate benefits to Benefit Actions using **Map benefits to actions**. This action is optional.
- **[Add Benefits to a Tier](https://help.salesforce.com/s/articleView?id=xcloud.add_benefits_to_a_tier.htm&release=264.0.0&type=5)**  
    Add the benefits of your loyalty program to a tier.