Define Club Eligibility

After you create a club, add membership plans and configure eligibility criteria for customers to enroll.

Required Editions

Available in: Lightning Experience
Available in: Enterprise, Performance, Unlimited, and Developer Editions with Loyalty Management - Advanced

Membership Plans

Attract potential members by choosing the right plan and payment structure for your club.

Club membership plan that includes duration, payment models, and start and end dates.

OPTION WHAT PROGRAM MANAGER CAN DO
Duration Select the timeframe within which a customer must pay the club membership fees. For example, the timeframe can be monthly, quarterly, or annual.
Membership Fee Type Select the type of payment that a customer can do for club membership. For example, a customer can pay the membership fee by cash, or loyalty program points, or a combination of both.
Cash and Loyalty Program Currency Select the amount of cash and the loyalty program points that a customer can pay as membership fees.
Effective Start and End Date Select a date that falls between the start and end date time of the club.

Membership Criteria

Select the preconfigured customer group that is eligible for the club. Ensuring that the right group is selected helps you tailor the club's benefits and promotions. A member can join a club if they meet at least one of the defined criteria.

Club membership criteria that includes loyalty tiers, actionable lists, eligible segments and campaigns.

OPTION WHAT PROGRAM MANAGER CAN DO
Loyalty Tier If your club is linked to a loyalty program, for each tier group, you can select the loyalty tiers whose members are eligible for the club.
Eligible Segments Select the Data Cloud segments that consist of customers eligible for club membership. To configure this eligibility criteria, ensure that you have Data Cloud license.
Eligible Campaigns Select the campaigns that consist of customers eligible for club membership.
Actionable Lists Select the actionable lists that consist of customers eligible for club membership.

Add Benefits and Promotions

After you configure the eligibility criteria of the club, you can add the benefits that your club offers, and the promotions that are exclusive to your club members.