With member engagement attributes, you can track long-term member behavior. You can
create engagement attributes and track a member's progress in achieving the attribute's target.
Also, you can reward members for achieving the engagement attribute target.
Required Editions
| Available in: Lightning Experience |
| Available in: Enterprise, Performance, Unlimited,
and Developer Editions with Loyalty Management |
- Member Engagement Attributes Workflow
Before you create engagement attributes for your loyalty program, learn about the workflow for engagement attributes.
- Create Engagement Attributes
Create Loyalty Program Engagement Attribute records to define the attributes that you want to track for your members. When defining engagement attributes, decide the members' target for the attribute and when the members' progress is reset for the attribute.
- Update Members' Progress for Engagement Attributes
Use actions in loyalty program process rules to update members' progress and reward members for achieving their engagement attribute target. You can also get the details of the members' engagement attribute, and then use the details for other processes.
- Track Members' Progress for Engagement Attributes
You can track the progress of each member during the lifespan of an engagement attribute. Use Loyalty Program Member Attribute Value records to track members' progress for engagement attributes.
