--- schema_version: "1" id: 97c14378bb3267c1a26a80d5931dba85935cedd7dd7598c64e5dfd1847954b1c title: Prepare Your App’s Information for iOS collection: admin version: current locale: en-us portal_url: https://docs.salesforce.com/admin/current/en-us/xcloud/264-0-0/branded_apps_prepare_assets_commun_app_ios.md canonical_url: https://help.salesforce.com/s/articleView?id=xcloud.branded_apps_prepare_assets_commun_app_ios.htm&release=264.0.0&type=5 source_site: help.salesforce.com content_type: documentation content_hash: fa2fccab747dde4dd1eb2d112f93501f089dac11dd69921833746ba8fec42f6c description: Apply your company’s branding to assets for a Mobile Publisher for Experience Cloud iOS app. products: - Experiences - Mobile App - Cross Cloud release: "264" --- # Prepare Your App’s Information for iOS Apply your company’s branding to assets for a Mobile Publisher for Experience Cloud iOS app. To brand your Experience Cloud app for iOS, provide these elements for your Mobile Publisher project. - Image assets in PNG format. - Screenshots captured by the Publisher Playground App. Don’t use a mobile browser for screenshots because it can lead to your app being rejected by Apple. See [Playground App for iOS](https://help.salesforce.com/s/articleView?id=xcloud.branded_apps_playground_ios.htm&release=264.0.0&type=5 "There are some additional steps to get the app installed and set up for testing on iOS.") - Images and screenshots can’t include Alpha channels or transparencies. To remove the Alpha channel on a Mac device, use the Preview app to duplicate the image, deselect the Alpha option, and save the image. ![Important](https://sf-zdocs-cdn-prod.zoominsoftware.com/tdta-xcloud-branded_apps_exp_cloud-264-0-0-production-enus/cf85363c-215e-4784-bb6a-c5c83c4e7140/images/icon_important.png) Important Almost all Mobile Publisher apps were moved to the External Client App framework in the Summer '25 release. If your app is one of a few still using Connected Apps, [refer to the help documentation](https://help.salesforce.com/s/articleView?id=xcloud.connected_app_overview.htm&type=5&language=en_US) for any customizations you need to make.

Field	Description
Product Details
App Store Default Language	Choose the app listing language on App Store.
App Store Name	Must include the App Name. Choose a name that isn’t too similar to existing app names. Max 30 characters. Refer to App Store Help.
App Store Description	Description for your app’s listing on the App Store. The best descriptions are concise, informative, and highlight the main features of your app. Max 4,000 characters. If your app uses the Fully Managed distribution method, emojis aren’t supported in the App Store description.
App Name	App icon name on the device. This name is different from the App Store name. Max 30 characters. Refer to App Store Review Guidelines.
App Store Subtitle	Optional. One line summary of your app that displays under your app name throughout the App Store in iOS 11 and later. Max 30 characters.
App Store Promotional Text	Optional. Informs users know about current features. The text appears at the top of the app description in the App Store. Max 170 characters. If your app uses the Fully Managed distribution method, emojis aren’t supported in the App Store promotional text.
Privacy Policy URL	Valid URL with the privacy policy for your app. This URL appears in the App Store listing. URL must begin with https://.
App Store Support URL	Valid URL with support information for your app. This URL appears on the App Store listing. If you leave this field blank, it defaults to the standard Salesforce Support URL.
App Store Marketing URL	Valid URL with marketing information for your app. This URL appears on the App Store listing. If you leave this field blank, it defaults to the standard Salesforce Marketing URL.
Experience Builder Site Info
Production Site URL	URL of an active Lightning Experience Cloud site that you want to create a Mobile Publisher app from. You can create up to five iOS Mobile Publisher apps per org. Mobile Publisher for Experience Cloud doesn’t support redirecting a site’s custom domain to another custom domain. In the site’s settings, make sure that Redirect to custom domain is not selected.
Sandbox Site URL	Optional. URL of the sandbox. Use the sandbox for your testing or for Apple reviewers. For information about how to switch between the sandbox and production environments, see Switch Between Testing Modes in the Experience Cloud App.
Beta Tester Information
Email Addresses	Email addresses of beta testers, comma-separated. Your beta testers receive an email when the beta version of your app is ready to test. Max 50 email addresses.
Allowlist Custom URL Schemes
Add Custom URL Scheme	Click to add a custom URL scheme that allows deep linking from this app to the target app. You can add up to five deep links. Important If your app uses custom URI schemes to open external native apps (such as `kotak://`, `ibl://`, or `myapp://`), add each scheme here. Links that aren’t added fail with `ERR_UNKNOWN_URL_SCHEME` because the in-app WebView and browser can’t handle non-HTTP/HTTPS schemes.
URL Management
Note iOS and Android follow the same URL handling precedence model for login interception, in-app interception, and component events. For details, see Manage How URLs Open from Your App.
WebView URLs	Optional. Comma-separated list of URLs to open in the webview (in-app). Max 30 URLs.
In-App Browser URLs	Optional. Comma-separated list of URLs to open in the in-app browser. Max 30 URLs.
External Browser URLs	Optional. Comma-separated list of URLs to open in an external browser. Max 30 URLs.
In App Shared Cookie Browser URLs	Optional. Comma-separated list of URLs to open internally in a web browser that shares cookies with the main webview. Max 30 URLs.
App Header Color
Color	Background color for the header of the app. Color format is six HEX digits. Must start with #. See the Examples section for images.
App Loading Screen
Loading Screen Color	Background color for the loading screen that appears when the app launches. Color format is six HEX digits. Must start with #. See the Examples section for images.
Loading Screen Images: 690 x 840 pixels 460 x 560 pixels 230 x 280 pixels	Images for the loading screen that appears when the app launches. 32-bit transparent PNG. Use images with the same design at different sizes. See the Examples section for images.
Icons
App Store Icon: 1024 x 1024 pixels	Shows in your app’s listing in the App Store. It has the same design as your mobile device icons. Requirements: Flattened PNG format Square icon corners No transparency or alpha channel Minimum 72 DPI resolution RGB color space
Mobile Device Icons: 180 x 180 pixels 167 x 167 pixels 152 x 152 pixels 120 x 120 pixels 87 x 87 pixels 80 x 80 pixels 76 x 76 pixels 60 x 60 pixels 58 x 58 pixels 40 x 40 pixels 29 x 29 pixels 20 x 20 pixels	Shows on the mobile device. These icons have the same design as your App Store Icon. Requirements: Flattened PNG format Square icon corners No transparency or alpha channel Minimum 72 DPI resolution RGB color space
Salesforce External Client App
Name	Appears when your users log in to your app for the first time, in the Allow Access screen. Ideally, the name is the same as your App Store Name. Max 40 characters. English only. Refer to Salesforce Help: External Client Apps.
Icon: 128 x 128 pixels	Appears when your users log in to your app for the first time, in the Allow Access screen. Ideally, it has the same design as your Mobile Device Icons. The corners of the icon aren’t rounded automatically. Apply rounded corners to the icon manually. PNG format and max 100 KB.
App Store Screenshots
iPhone 6.7” Screenshots: 1290 x 2796 pixels	Use screenshots of your app’s user experience. Don't use screenshots of your logo or loading screen. Upload screenshots as they are, with no modifications. The rounded corners are automatically applied after the screenshots are upload. If you add text descriptions to your screenshots, keep text away from the corners to avoid cropping. Leave the home indicator in the screenshot, if it’s visible. Avoid placing screenshots within a hardware device image. The order of screenshots in the App Store listing reflects the order of the screenshots in the Mobile Publisher iOS Setup page. Requirements: 6.7 inch (17.01 cm) display screenshots Flattened PNG format No transparency or alpha channel Minimum 72 DPI resolution RGB color space Max five screenshots Refer to Submit your iOS apps to the App Store.
iPhone 6.5” Screenshots: 1242 x 2688 pixels	Use screenshots of your app’s user experience. Don’t use screenshots of your logo or loading screen. Upload screenshots as they are, with no modifications. The rounded corners are automatically applied after the screenshots are upload. If you add text descriptions to your screenshots, keep text away from the corners to avoid cropping. Leave the home indicator in the screenshot, if it’s visible. Avoid placing screenshots within a hardware device image. The order of screenshots in the App Store listing reflects the order of the screenshots in the Mobile Publisher iOS Setup page. Requirements: 6.5 inch (16.5 cm) display screenshots Flattened PNG format No transparency or alpha channel Minimum 72 DPI resolution RGB color space Max five screenshots Refer to Submit your iOS apps to the App Store.
iPhone 5.5” Screenshots: 1242 x 2208 pixels	Requirements: 5.5 inch (14 cm) display screenshots Flattened PNG format No transparency or alpha channel Minimum 72 DPI resolution RGB color space Max five screenshots
iPad Screenshots: Portrait: 2048 x 2732 pixels Landscape: 2732 x 2048 pixels	Requirements: 12.9 inch (33 cm) display screenshots Flattened PNG format No transparency or alpha channel Minimum 72 DPI resolution RGB color space Max five screenshots
iPad
iPad Opt In	Your app can run on iPad by default. Opting in ensures that your app properly scales to iPad screen sizes.
Country Availability
Available in all countries	Select the countries where you want your app to be available. Default is all countries. If the countries that you select include China, you must obtain an Internet Content Provider (ICP) Filing Number for your app. For more information, see the “Availability in China mainland” section of App information in App Store Connect Help.

Examples ![Header color](https://sf-zdocs-cdn-prod.zoominsoftware.com/tdta-xcloud-branded_apps_exp_cloud-264-0-0-production-enus/cf85363c-215e-4784-bb6a-c5c83c4e7140/branded_apps_exp_cloud/images/mys1_branded_apps_header_color.png)