---
schema_version: "1"
id: 11c54f03e1c0b18e778fa6e45c5e8e1eb0122accbe6db619a020c807350a21be
title: Create a Placeholder App with Privacy Questions and Age Ratings
collection: admin
version: current
locale: en-us
portal_url: https://docs.salesforce.com/admin/current/en-us/xcloud/264-0-0/branded_apps_gather_private_ios_empty_app.md
canonical_url: https://help.salesforce.com/s/articleView?id=xcloud.branded_apps_gather_private_ios_empty_app.htm&release=264.0.0&type=5
source_site: help.salesforce.com
content_type: documentation
content_hash: 0e1369d99f1c3ee1a1c975f0ff0c442e642549e95a1ff29326f8fb0031038eaa
description: Create a placeholder app in your App Store Connect account.
products:
  - Mobile App
  - Cross Cloud
release: "264"
---
# Create a Placeholder App with Privacy Questions and Age Ratings

Create a placeholder app in your App Store Connect account.

Now, let's create a placeholder app in your App Store Connect account. Complete these steps after logging into https://appstoreconnect.apple.com.

![Important](https://sf-zdocs-cdn-prod.zoominsoftware.com/tdta-xcloud-mysalesforce-264-0-0-production-enus/a39debb4-ddcf-4d21-ae97-ca8229316d3a/images/icon_important.png)

Important Apple has introduced new requirements for some content rights information, including more granular age ratings and new ratings questions. You must update your age ratings and answer the new questions by January 26, 2026, in order to continue submitting app updates. These requirements are also enforced for apps that are privately distributed.

1. Click **My Apps**.
2. Click **+**, then **New App**.
3. Set the platform to iOS, and fill out the required fields:
    1. Fill out the App Name (must match the name entered in the App Store Name field in the metadata form).
    2. Set the Primary Language to **English (U.S.)**.
    3. Select the value in the Store Identifier field presented in Mobile Publisher as the Bundle ID.
    4. Enter **Salesforce-MM-DD-YYYY** for the SKU.
        
        An example for **Salesforce-MM-DD-YYYY** is Salesforce-07-01-2020.
4. Select **Full Access** for the User Access.
5. Click **Create**.
6. Select the placeholder app you created.
7. In the sidebar, select **App Privacy**.
8. Click **Get Started**.
9. Specify if you or your third-party partners collect data from your app.
    
    For Experience Cloud app, see [App Privacy - Experience Cloud App](https://salesforce.quip.com/A6aqAGQP63cH) to learn about the baseline disclosures regarding your Experience Cloud Mobile Publisher iOS app.
    
    For Salesforce app, see [App Privacy - Salesforce App](https://salesforce.quip.com/4TPfAMx6ev0v) to learn about the baseline disclosures regarding your Salesforce Mobile Publisher iOS app.
10. In the Distribution tab, select the App Information section.
11. Select **Edit** next to **App Age Ratings** and answer all the seven steps listed. Generally, the default answer is No to most of the questions, but your app’s needs can be different. We recommend you pay special attention to the Capabilities and the Wellness or Medical sections.
12. Navigate to the TestFlight tab.
13. Select **Test Information**.
14. Navigate to Beta App Review Information.
15. In the Sign-In Information section, enter your test or demo user credentials.
    1. The test or demo user credentials must be able to log in to the sandbox Experience Cloud site URL you submitted.
        
        - If you’re providing user credentials for your production environment, enter “PRODUCTION” in the Review Notes field in App Store Connect.
        - If you’re providing user credentials for your sandbox environment, enter “SANDBOX” in the Review Notes field in App Store Connect.
    2. Disable two-factor authentication for this user. You can specify a range of IP addresses for this particular user. To specify the IP address range, clone the Salesforce user profile for the Apple Reviewer test user, and add the login IP range from 1.1.1.1 to 255.255.255.255 for that profile. Defining the IP range limits the change to only to this user without affecting other users.
        
        See [Restrict Login IP Ranges in Profiles](https://help.salesforce.com/articleView?id=platform.login_ip_ranges.htm&type=5&language=en_US) for more information on adding a range of IP addresses.
        
        With every Mobile Publisher for Experience Cloud app update, Apple attempts to log in to the app as part of the approval process. Make sure the user credentials are always valid to prevent delays in app delivery.
16. Click **Save**.