Mobile Publisher Best Practices for App Content Declarations

After you create a placeholder app, you complete Google Play’s required App Content declarations to publish your Android app. When you publish a Mobile Publisher Android app, follow best practices specific to Mobile Publisher for the Privacy policy, App access, Data safety, and Financial features declarations.

To find your app’s declarations in the Google Play console, scroll to the Policy and programs section in the left navigation pane. Then, click App content. Complete the declarations on the Needs attention tab.

Declaration: Privacy policy

Enter information about your app’s privacy policy. Make sure to link to your app’s privacy policy. Don’t enter the link to the Salesforce privacy policy.

Note Google requires that your app’s privacy policy contains specific information about your app and is linked from your app. See Set Up Your Android App for Google’s Privacy Policy Requirements.

Declaration: App access

Enter information about how Google reviewers can access your Mobile Publisher app, including your app’s log-in instructions and details. See Update Test User Credentials.

Declaration: Data safety

Enter information about how your app collects data. To learn about the baseline disclosures for your Mobile Publisher Android app, see the Google Data Safety reference for Mobile Publisher apps.

Note If your app doesn’t collect any data from your users, select Device or other IDs in the Data safety declaration, and use the Google Data Safety reference for Mobile Publisher apps to answer the questions.

For instructions on filling out the Data safety form, see Provide information for Google Play’s Data safety section in the Google Play Console Help.

Declaration: Financial features

If you created your Mobile Publisher Android app before August 2023, make sure to return to the Google Play console and complete your app’s Financial features declaration. See Complete and submit the declaration in the Google Play Console Help.

Important To publish your Android app on Google Play, make sure to also complete the declarations for Ads, Content rating, Target audience, News apps, COVID-19 contact tracing and status apps, and Government apps. See the Google Play Console Help.