---
schema_version: "1"
id: d55401fc225ad0b60fd40a37d0525c0b0934ca3cc92ed6f977d50240a3fe269c
title: Create a Mobile Publisher Project
collection: admin
version: current
locale: en-us
portal_url: https://docs.salesforce.com/admin/current/en-us/xcloud/264-0-0/branded_apps_create_project_commun.md
canonical_url: https://help.salesforce.com/s/articleView?id=xcloud.branded_apps_create_project_commun.htm&release=264.0.0&type=5
source_site: help.salesforce.com
content_type: documentation
content_hash: a54cfc59d236ed254d9c81c51e5ae331631860925ec76d5d431a78c90b406097
description: Create a Mobile Publisher project for an Experience Cloud app.
products:
  - Experiences
  - Mobile App
  - Cross Cloud
release: "264"
---
# Create a Mobile Publisher Project

Create a Mobile Publisher project for an Experience Cloud app.

### Required Editions

<table class="slds-table slds-table_bordered slds-max-medium-table_stacked slds-m-bottom_small edition"><colgroup><col></colgroup><tbody><tr class=""><td class="slds-cell-wrap" style="vertical-align:top;">Setup for Mobile Publisher available in: Lightning Experience</td></tr></tbody><colgroup><col></colgroup><tbody><tr class=""><td class="slds-cell-wrap" style="vertical-align:top;">Setup for Mobile Publisher available in: production only (not sandbox)</td></tr></tbody><colgroup><col></colgroup><tbody><tr class=""><td class="slds-cell-wrap" style="vertical-align:top;">Available in Lightning Experience in: <strong>Enterprise</strong>, <strong>Performance</strong>, and <strong>Unlimited</strong> Editions</td></tr></tbody></table>

<table class="slds-table slds-table_bordered slds-max-medium-table_stacked slds-m-bottom_small permission">
        <colgroup>
          <col style="width:50%">
          <col style="width:50%">
        </colgroup>
        <thead class="slds-text-title_caps ">
          <tr class="">
            <th scope="colgroup" class="slds-cell-wrap" colspan="2" style="text-align:center;vertical-align:top;" id="d14093e87">User Permissions
              Needed</th>
          </tr>
        </thead>
        <tbody>
          <tr class="">
            <td data-label="User Permissions Needed" class="slds-cell-wrap" style="vertical-align:top;" headers="d14093e87 ">To create and modify a Mobile Publisher project:</td>

            <td class="slds-cell-wrap" style="vertical-align:top;" headers="d14093e87 ">Manage mySalesforce Apps</td>

          </tr>
          <tr class="">
            <td data-label="User Permissions Needed" class="slds-cell-wrap" style="vertical-align:top;" headers="d14093e87 ">To create and modify a site:</td>

            <td class="slds-cell-wrap" style="vertical-align:top;" headers="d14093e87 ">Create and Set Up Experiences</td>

          </tr>
        </tbody>
      </table>

![Note](https://sf-zdocs-cdn-prod.zoominsoftware.com/tdta-xcloud-branded_apps_exp_cloud-264-0-0-production-enus/cf85363c-215e-4784-bb6a-c5c83c4e7140/images/icon_note.png)

Note Your organization must license Salesforce Mobile Publisher in order to use the feature. Contact your Salesforce sales rep for more information.

![Important](https://sf-zdocs-cdn-prod.zoominsoftware.com/tdta-xcloud-branded_apps_exp_cloud-264-0-0-production-enus/cf85363c-215e-4784-bb6a-c5c83c4e7140/images/icon_important.png)

Important

New Mobile Publisher for Experience Cloud apps created after the Summer '25 release use the new External Client Apps framework in place of the legacy Connected Apps framework. Mobile Publisher for Experience Cloud apps created before the Summer '25 release still use Connected Apps.

This page contains references to External Client Apps, Connected Apps, or both. Make sure you follow the guidance appropriate for your app.

1. From Setup, enter Mobile Publisher in the Quick Find box, then select **Mobile Publisher**.
    
    ![The Mobile Publisher landing page in Salesforce Setup](https://sf-zdocs-cdn-prod.zoominsoftware.com/tdta-xcloud-branded_apps_exp_cloud-264-0-0-production-enus/cf85363c-215e-4784-bb6a-c5c83c4e7140/branded_apps_exp_cloud/images/mys1_branded_apps_landing_page.png)
2. Click **Create New App**.
    
    The first time you access Mobile Publisher, the landing page is displayed. Subsequently, you're taken directly to the Setup page.
3. Choose **Experience Builder Site** and click **Next**.
    
    ![App Picker](https://sf-zdocs-cdn-prod.zoominsoftware.com/tdta-xcloud-branded_apps_exp_cloud-264-0-0-production-enus/cf85363c-215e-4784-bb6a-c5c83c4e7140/branded_apps_exp_cloud/images/branded_apps_picker_commun.png)
4. Enter a name for the Mobile Publisher project. You can’t edit the project name after you set it. (This name is for internal reference only; the name doesn’t display publicly in Google Play or the App Store.) Click **Next**.
    
    ![Project Name](https://sf-zdocs-cdn-prod.zoominsoftware.com/tdta-xcloud-branded_apps_exp_cloud-264-0-0-production-enus/cf85363c-215e-4784-bb6a-c5c83c4e7140/branded_apps_exp_cloud/images/branded_apps_project_name.png)
5. In the Setup page, click **Start** for the type of app you want to create (for example, iOS).
    
    ![Mobile Publisher for Experience Cloud project](https://sf-zdocs-cdn-prod.zoominsoftware.com/tdta-xcloud-branded_apps_exp_cloud-264-0-0-production-enus/cf85363c-215e-4784-bb6a-c5c83c4e7140/branded_apps_exp_cloud/images/mobile_publisher_landing_dreamhouse.png)
6. In the **Set Up the Mobile App** section, click **Start**.
    
    ![Setup UI in three steps for the DreamHouse sample app](https://sf-zdocs-cdn-prod.zoominsoftware.com/tdta-xcloud-branded_apps_exp_cloud-264-0-0-production-enus/cf85363c-215e-4784-bb6a-c5c83c4e7140/branded_apps_exp_cloud/images/mobile_publisher_dreamhouse_setup_ui.png)
    
    ![Note](https://sf-zdocs-cdn-prod.zoominsoftware.com/tdta-xcloud-branded_apps_exp_cloud-264-0-0-production-enus/cf85363c-215e-4784-bb6a-c5c83c4e7140/images/icon_note.png)
    
    Note The setup process for new Mobile Publisher for Experience Cloud apps made with the External Client Apps framework is divided into three sections: **Set Up the Mobile App**, **Set Up an External Client App**, and **Request the App Binary**. If you select the **Binary upload** or **Fully Managed** distribution methods when creating your app, you also see a fourth section, **Submit the App**.
7. In the resulting page, make note of the automatically generated Store Identifier. For iOS apps, this identifier is used to register your Salesforce bundle ID with your Apple developer account. For Android apps, this identifier is used as your Google Application ID.
    
    ![Store Identification](https://sf-zdocs-cdn-prod.zoominsoftware.com/tdta-xcloud-branded_apps_exp_cloud-264-0-0-production-enus/cf85363c-215e-4784-bb6a-c5c83c4e7140/branded_apps_exp_cloud/images/store_ID.png)
8. Complete the required information and click **Submit**. For more information about the app distribution choices, see [Set Up Distribution](https://help.salesforce.com/s/articleView?id=xcloud.branded_apps_exp_distribution_delegated.htm&release=264.0.0&type=5 "Your branded app is published via your developer account either publicly or privately.").
9. In the **[Set Up an External Client App](https://help.salesforce.com/s/articleView?id=xcloud.branded_apps_eca_create.htm&release=264.0.0&type=5 "Start setting up an external client app (ECA) for your mobile app after completing the Set Up the Mobile App step in Mobile Publisher. Don’t create your external client app in the External Client App manager (accessed through Setup). Create your ECA in Mobile Publisher instead.")** section, click **Start**. Complete the required information and deploy the external client app.
10. In the **Request the App Binary** section (which might be called **Request the Binary and Submit the App**, if you chose the **Binary upload** distribution type), click **Request Binary**.
    
    The submission goes to the Mobile Publisher team for review.
11. If you want to create an app for the other type of platform (for example, Android), repeat steps 6 -11.
12. Build your Mobile Publisher for Experience Cloud app.

#### See Also

- [Prepare Your App’s Information](https://help.salesforce.com/s/articleView?id=xcloud.branded_apps_prepare_assets_commun.htm&release=264.0.0&type=5 "Preparing your branded assets is an important part of the process of creating a Mobile Publisher for Experience Cloud app. Let’s discuss some of the branding details so you can get started with your Mobile Publisher project.")
- [Build a Mobile Publisher for Experience Cloud App](https://help.salesforce.com/s/articleView?id=xcloud.branded_apps_build_project_commun.htm&release=264.0.0&type=5 "Build a Mobile Publisher for Experience Cloud app by configuring these Experience Cloud features.")