---
schema_version: "1"
id: c49a85116abe726ba845f147b69a12b790bc0ec6b37f7e3727c8690539a27145
title: Manage Customer PII with Data Privacy Requests
collection: admin
version: current
locale: en-us
portal_url: https://docs.salesforce.com/admin/current/en-us/xcloud/264-0-0/backup_recover_data_privacy.md
canonical_url: https://help.salesforce.com/s/articleView?id=xcloud.backup_recover_data_privacy.htm&release=264.0.0&type=5
source_site: help.salesforce.com
content_type: documentation
content_hash: 19c9f22abba3fa49b71cc4070e1d8707397adb5383d630ecef44aa57bbe5f965
description: Data privacy requests help you protect a customer’s personal data throughout your backup history. Create requests in Backup & Recover Next to apply the required privacy protection to every backed-up instance of a record.
products:
  - Salesforce Platform
  - Cross Cloud
release: "264"
---
# Manage Customer PII with Data Privacy Requests

Data privacy requests help you protect a customer’s personal data throughout your backup history. Create requests in Backup & Recover Next to apply the required privacy protection to every backed-up instance of a record.

### Required Editions

<table class="slds-table slds-table_bordered slds-max-medium-table_stacked slds-m-bottom_small edition"><colgroup><col></colgroup><tbody><tr class=""><td class="slds-cell-wrap" style="vertical-align:top;">Available in: Lightning Experience</td></tr><tr class=""><td class="slds-cell-wrap" style="vertical-align:top;">Available in: <strong>Professional</strong>, <strong>Enterprise</strong>, <strong>Performance</strong>, and <strong>Unlimited</strong> Editions with the Backup &amp; Recover Data and Backup &amp; Recover Files add-on licenses</td></tr></tbody></table>

Data privacy includes the practices and safeguards that protect personally identifiable information (PII). Effective data privacy practices help your company comply with applicable regulations, reduce the risks associated with data breaches, and maintain customer trust.

When you protect or correct personal data in your org, you've addressed that instance and future instances. Handling the live record is only part of the process. Backups can contain more instances of the same record from different points in time. Addressing the record only in your live org leaves the historical instances unchanged in your backups.

Backup & Recover Next supports two types of data privacy requests:

- Right to be forgotten: Anonymizes the record data throughout your backup history.
- Right to rectification: Changes the record data throughout your backup history to match the corrected values.

You create one data privacy request for a record instead of finding and addressing each backed-up instance separately. This approach helps you apply your company’s data privacy policies consistently across live and backed-up data.

- **[Create Data Privacy Requests](https://help.salesforce.com/s/articleView?id=xcloud.backup_recover_create_privacy_request.htm&release=264.0.0&type=5)**  
    Create data privacy requests to anonymize or correct every backed-up instance of a customer record. Use Forget requests to anonymize personal data or Rectify requests to replace it with corrected values.