---
schema_version: "1"
id: f6ffe2f359b85564b01164cb7a04c599192efbbaf3f98856cd33da98ea7d9f82
title: Generate AI Relationship Research Insights
collection: admin
version: current
locale: en-us
portal_url: https://docs.salesforce.com/admin/current/en-us/xcloud/264-0-0/airr_generate_insights.md
canonical_url: https://help.salesforce.com/s/articleView?id=xcloud.airr_generate_insights.htm&release=264.0.0&type=5
source_site: help.salesforce.com
content_type: documentation
content_hash: 178b38576d2038135e28db898d3161f6755e59d3255939e640ed166a7eed87ba
description: Generate relationship insights for an Account, Contact, Lead, or Opportunity record to surface the top-ranked people and organizations connected to your record.
products:
  - Cross Cloud
release: "264"
---
# Generate AI Relationship Research Insights

Generate relationship insights for an Account, Contact, Lead, or Opportunity record to surface the top-ranked people and organizations connected to your record.

1. Open an Account, Contact, Lead, or Opportunity record. The AI Relationship Research component appears on the record page.
2. Click **Start Research**.
    
    Insight generation runs in the background. You receive an in-app notification when results are ready. When generation is complete, the relationship graph appears in the component.

To refresh insights at any time, select the refresh button in the component. This re-runs research across all configured data sources and updates the graph with the latest results.