---
schema_version: "1"
id: cd03d850179b83c7c049d84a88272b06c6dcdd4c1dccfd05aa80cc4869e22980
title: Contacting Customers in Apple Messages for Business
collection: admin
version: current
locale: en-us
portal_url: https://docs.salesforce.com/admin/current/en-us/service/264-0-0/messaging_apple_entry_points.md
canonical_url: https://help.salesforce.com/s/articleView?id=service.messaging_apple_entry_points.htm&release=264.0.0&type=5
source_site: help.salesforce.com
content_type: documentation
content_hash: c249fb2f5f56dcd33525c04831c79df85af241372b327204caef877fd5ab23a0
description: If you want customers to message you in Apple Messages for Business, it’s helpful to understand the ways that they can do so. To make it easy for your customers to contact you, take advantage of both native Apple and business-controlled entry points.
products:
  - Service Cloud
  - Digital Engagement
release: "264"
---
# Contacting Customers in Apple Messages for Business

If you want customers to message you in Apple Messages for Business, it’s helpful to understand the ways that they can do so. To make it easy for your customers to contact you, take advantage of both native Apple and business-controlled entry points.

### Required Editions

<table class="slds-table slds-table_bordered slds-max-medium-table_stacked slds-m-bottom_small edition">
      <colgroup>
        <col style="width:50%">
        <col style="width:50%">
      </colgroup>
      <tbody>
        <tr class="">
          <td class="slds-cell-wrap" colspan="2" style="vertical-align:top;"><a href="https://help.salesforce.com/s/articleView?id=service.messaging_editions.htm&amp;type=5&amp;language=en_US" target="_blank">View supported editions.</a></td>

        </tr>
        <tr class="">
          <td class="slds-cell-wrap" style="vertical-align:top;">
            <a name="messaging_apple_entry_points__d384e1177"><!-- --></a><span style="vertical-align:text-bottom;display:inline-block;"><img style="margin-bottom:0;" id="messaging_apple_entry_points__d384e1177" src="https://sf-zdocs-cdn-prod.zoominsoftware.com/tdta-service-support_channels-264-0-0-production-enus/f3c4b3d2-ff86-4f7c-9fe2-3d8b23d35109/resources-global/_corporate/images/checkmark.png" alt="Checkmark"></span>
            <strong>This article applies to:</strong>
          </td>

          <td class="slds-cell-wrap" style="vertical-align:top;">Enhanced Apple Messages for Business channels</td>

        </tr>
        <tr class="">
          <td class="slds-cell-wrap" style="vertical-align:top;">
            <span style="vertical-align:text-bottom;display:inline-block;"><img style="margin-bottom:0;" src="https://sf-zdocs-cdn-prod.zoominsoftware.com/tdta-service-support_channels-264-0-0-production-enus/f3c4b3d2-ff86-4f7c-9fe2-3d8b23d35109/resources-global/_corporate/images/crossmark.png" alt="X icon"></span>
            <strong>This article doesn’t apply to:</strong>
          </td>

          <td class="slds-cell-wrap" style="vertical-align:top;">Enhanced In-App Chat, Enhanced Web Chat v1, Enhanced Web Chat v2, Enhanced
            WhatsApp, Enhanced Facebook Messenger, Standard and Enhanced SMS, Enhanced LINE, and
            Bring Your Own Channel</td>

        </tr>
      </tbody>
    </table>

## What's an Entry Point?

An entry point is a way for customers to start a conversation with your business. Think of it as the digital equivalent of walking into a store and being greeted by a friendly staff member. When a customer uses an Apple Messages for Business entry point, it launches the Messages app on their device with the compose screen open.

Each entry point is powered by a URL that includes your Messages for Business ID. You can customize this URL by including [parameters](https://help.salesforce.com/s/articleView?id=service.messaging_apple_routing.htm&release=264.0.0&type=5 "Provide more efficient, personalized service by routing inquiries sent in Apple Messages based on their origin. For example, if your mobile app includes two buttons—”Get Tech Support” and “Get Help Changing Plans”—route customers to your support team if they click the first button, and to your sales team if they click the second button.") that route inquiries to a qualified service rep or queue.

## Native Apple Entry Points

Apple provides these built-in features to let customers contact you. They include:

- Place Card: A digital business card that appears when customers search for your business in Apple Maps.
- Business Card: Similar to the Place Card, but it can appear in other Apple apps such as Contacts.
- Message Suggest: Suggests your business as a contact when customers enter text in the Messages app or conduct a Google search.

## Business-Controlled Entry Points

You, as a business, can create and control other entry points to Apple Messages for Business. Here are some examples.

- In your business’s mobile app or website, provide a link that opens the Messages app.
- In your emails and social media profiles or posts, provide a link that opens the Messages app.
- Generate a QR code that opens the Messages app.
- Use Near Field Communication (NFC) tags that customers can tap with their devices to open the Messages app.

![Three mobile phones showing screens in a website, mobile, and email with Message Us links to Apple Messages](https://sf-zdocs-cdn-prod.zoominsoftware.com/tdta-service-support_channels-264-0-0-production-enus/f3c4b3d2-ff86-4f7c-9fe2-3d8b23d35109/support_channels/images/messaging/messaging_apple_entry_points.png)

This image shows Apple Messages for Business entry points in a mobile app, website, and email. These entry points include the Apple Messages icon and custom text, such as **Message Us**.

#### See Also

- [_Apple Documentation:_ Entry Points Overview](https://register.apple.com/resources/messages/messaging-documentation/message-with-customers#entry-points-overview)
- [Send a Message to a Customer](https://help.salesforce.com/s/articleView?id=service.messaging_agent_initiated_outbound.htm&release=264.0.0&type=5 "Proactively reach out to a customer by sending them a message in the channel of your choice. Business-initiated messaging is available in all messaging channels except Messaging for Web.")