---
schema_version: "1"
id: 4883fa0e9bb53879300ac818af4ef773c49ed15f58c4d0af92a73ae5832e60ef
title: Lead Conversion Field Mapping
collection: admin
version: current
locale: en-us
portal_url: https://docs.salesforce.com/admin/current/en-us/sales/264-0-0/lead_conversion_mapping.md
canonical_url: https://help.salesforce.com/s/articleView?id=sales.lead_conversion_mapping.htm&release=264.0.0&type=5
source_site: help.salesforce.com
content_type: documentation
content_hash: dfd5ead8fcb84d82aea6e5089b87ad197b8027b14e5a4be042d0465491475cc2
description: Learn how lead fields convert to contact, account, person account, and opportunity fields when you convert a lead.
products:
  - Sales Cloud
release: "264"
---
# Lead Conversion Field Mapping

Learn how lead fields convert to contact, account, person account, and opportunity fields when you convert a lead.

### Required Editions

<table class="slds-table slds-table_bordered slds-max-medium-table_stacked slds-m-bottom_small edition"><colgroup><col></colgroup><tbody><tr class=""><td class="slds-cell-wrap" style="vertical-align:top;">Available in: Salesforce Classic and Lightning Experience</td></tr><tr class=""><td class="slds-cell-wrap" style="vertical-align:top;">Available in: <strong>Starter</strong>, <strong>Essentials</strong>, <strong>Group</strong>, <strong>Professional</strong>, <strong>Enterprise</strong>, <strong>Performance</strong>, <strong>Unlimited</strong>, <strong>Pro Suite</strong>, and <strong>Developer</strong> Editions with Sales</td></tr></tbody></table>

When you convert lead records, standard lead fields map to contact, account, person account, and opportunity fields. If you use custom fields, your admin specifies the fields that they map to in your newly created records.

<table class="slds-table slds-table_bordered slds-max-medium-table_stacked slds-m-bottom_small ">
        <colgroup>
          <col style="width:19.593345656192238%">
          <col style="width:80.40665434380776%">
        </colgroup>
        <thead class="slds-text-title_caps ">
          <tr class="">
            <th scope="col" class="slds-cell-wrap" style="vertical-align:top;" id="d56877e91">Lead Field</th>
            <th scope="col" class="slds-cell-wrap" style="vertical-align:top;" id="d56877e94">Maps to this field</th>
          </tr>
        </thead>
        <tbody>
          <tr class="">
            <td data-label="Lead Field" class="slds-cell-wrap" style="vertical-align:top;" headers="d56877e91 ">
              <samp class="parmname">Address</samp>
            </td>

            <td data-label="Maps to this field" class="slds-cell-wrap" style="vertical-align:top;" headers="d56877e94 ">
              <p>Account: <samp class="parmname">Billing Address</samp></p>
              <p>Person Account: <samp class="parmname">Mailing
                  Address</samp> and <samp class="parmname">Billing Address</samp></p>
              <p style="margin-bottom:0;">Contact:
                <samp class="parmname">Mailing Address</samp>
              </p>
            </td>

          </tr>
          <tr class="">
            <td data-label="Lead Field" class="slds-cell-wrap" style="vertical-align:top;" headers="d56877e91 ">
              <samp class="parmname">Annual Revenue</samp>
            </td>

            <td data-label="Maps to this field" class="slds-cell-wrap" style="vertical-align:top;" headers="d56877e94 ">
              <p>Account: <samp class="parmname">Annual Revenue</samp></p>
              <p style="margin-bottom:0;">Person Account: <samp class="parmname">Annual
                  Revenue</samp></p>
            </td>

          </tr>
          <tr class="">
            <td data-label="Lead Field" class="slds-cell-wrap" style="vertical-align:top;" headers="d56877e91 ">
              <samp class="parmname">Campaign</samp>
            </td>

            <td data-label="Maps to this field" class="slds-cell-wrap" style="vertical-align:top;" headers="d56877e94 ">
              <p>Opportunity: <samp class="parmname">Primary Campaign Source</samp></p>
              <p style="margin-bottom:0;">This field shows the
                campaign associated with a lead before conversion. The campaign provides 100% of the amount
                revenue credit to the specified campaign. For leads associated with multiple campaigns,
                Salesforce adds the most recently associated campaign to the opportunity, even if the sales
                rep can’t access that campaign.</p>
            </td>

          </tr>
          <tr class="">
            <td data-label="Lead Field" class="slds-cell-wrap" style="vertical-align:top;" headers="d56877e91 ">
              <samp class="parmname">City</samp>
            </td>

            <td data-label="Maps to this field" class="slds-cell-wrap" style="vertical-align:top;" headers="d56877e94 ">
              <p>Account: <samp class="parmname">Billing City</samp></p>
              <p style="margin-bottom:0;">Person Account: <samp class="parmname">Mailing
                  City</samp> and <samp class="parmname">Billing City</samp></p>
            </td>

          </tr>
          <tr class="">
            <td data-label="Lead Field" class="slds-cell-wrap" style="vertical-align:top;" headers="d56877e91 ">
              <samp class="parmname">Company</samp>
            </td>

            <td data-label="Maps to this field" class="slds-cell-wrap" style="vertical-align:top;" headers="d56877e94 ">
              <p>Account: <samp class="parmname">Account Name</samp></p>
              <p>Contact:
                <samp class="parmname">Account</samp>
              </p>
              <p style="margin-bottom:0;">Opportunity: <samp class="parmname">Opportunity Name</samp> and
                <samp class="parmname">Account Name</samp>
              </p>
            </td>

          </tr>
          <tr class="">
            <td data-label="Lead Field" class="slds-cell-wrap" style="vertical-align:top;" headers="d56877e91 ">
              <samp class="parmname">Company Name (Local)</samp>
            </td>

            <td data-label="Maps to this field" class="slds-cell-wrap" style="vertical-align:top;" headers="d56877e94 ">Account: <samp class="parmname">Account Name (Local)</samp></td>

          </tr>
          <tr class="">
            <td data-label="Lead Field" class="slds-cell-wrap" style="vertical-align:top;" headers="d56877e91 ">
              <samp class="parmname">Country</samp>
            </td>

            <td data-label="Maps to this field" class="slds-cell-wrap" style="vertical-align:top;" headers="d56877e94 ">
              <p>Account: <samp class="parmname">Billing Country</samp></p>
              <p style="margin-bottom:0;">Person Account: <samp class="parmname">Mailing
                  Country</samp> and <samp class="parmname">Billing Country</samp></p>
            </td>

          </tr>
          <tr class="">
            <td data-label="Lead Field" class="slds-cell-wrap" style="vertical-align:top;" headers="d56877e91 ">
              <samp class="parmname">Country Code</samp>
            </td>

            <td data-label="Maps to this field" class="slds-cell-wrap" style="vertical-align:top;" headers="d56877e94 ">
              <p>Account: <samp class="parmname">Billing Country Code</samp></p>
              <p style="margin-bottom:0;">Person Account: <samp class="parmname">Mailing
                  Country Code</samp> and <samp class="parmname">Billing Country Code</samp></p>
            </td>

          </tr>
          <tr class="">
            <td data-label="Lead Field" class="slds-cell-wrap" style="vertical-align:top;" headers="d56877e91 ">
              <samp class="parmname">Description</samp>
            </td>

            <td data-label="Maps to this field" class="slds-cell-wrap" style="vertical-align:top;" headers="d56877e94 ">Contact: <samp class="parmname">Description</samp></td>

          </tr>
          <tr class="">
            <td data-label="Lead Field" class="slds-cell-wrap" style="vertical-align:top;" headers="d56877e91 ">
              <samp class="parmname">Do Not Call</samp>
            </td>

            <td data-label="Maps to this field" class="slds-cell-wrap" style="vertical-align:top;" headers="d56877e94 ">
              <p>Contact: <samp class="parmname">Do Not Call</samp></p>
              <p>This
                field isn’t updated for leads converted to existing contacts.</p>
              <p style="margin-bottom:0;">Person Account:
                <samp class="parmname">Do Not Call</samp>
              </p>
            </td>

          </tr>
          <tr class="">
            <td data-label="Lead Field" class="slds-cell-wrap" style="vertical-align:top;" headers="d56877e91 ">
              <samp class="parmname">Email</samp>
            </td>

            <td data-label="Maps to this field" class="slds-cell-wrap" style="vertical-align:top;" headers="d56877e94 ">
              <p>Contact: <samp class="parmname">Email</samp></p>
              <p style="margin-bottom:0;">Person Account:
                <samp class="parmname">Email</samp>
              </p>
            </td>

          </tr>
          <tr class="">
            <td data-label="Lead Field" class="slds-cell-wrap" style="vertical-align:top;" headers="d56877e91 ">
              <samp class="parmname">Email Opt Out</samp>
            </td>

            <td data-label="Maps to this field" class="slds-cell-wrap" style="vertical-align:top;" headers="d56877e94 ">
              <p>Contact: <samp class="parmname">Email Opt Out</samp></p>
              <p>This
                field isn’t updated for leads converted to existing contacts.</p>
              <p style="margin-bottom:0;">Person Account: <samp class="parmname">Email Opt Out</samp></p>
            </td>

          </tr>
          <tr class="">
            <td data-label="Lead Field" class="slds-cell-wrap" style="vertical-align:top;" headers="d56877e91 ">
              <samp class="parmname">Fax</samp>
            </td>

            <td data-label="Maps to this field" class="slds-cell-wrap" style="vertical-align:top;" headers="d56877e94 ">
              <p>Account: <samp class="parmname">Fax</samp></p>
              <p>Person Account:
                <samp class="parmname">Fax</samp>
              </p>
              <p style="margin-bottom:0;">Contact: <samp class="parmname">Fax</samp></p>
            </td>

          </tr>
          <tr class="">
            <td data-label="Lead Field" class="slds-cell-wrap" style="vertical-align:top;" headers="d56877e91 ">
              <samp class="parmname">Fax Opt Out</samp>
            </td>

            <td data-label="Maps to this field" class="slds-cell-wrap" style="vertical-align:top;" headers="d56877e94 ">
              <p>Contact: <samp class="parmname">Fax Opt Out</samp></p>
              <p style="margin-bottom:0;">Person Account: <samp class="parmname">Fax Opt
                  Out</samp></p>
            </td>

          </tr>
          <tr class="">
            <td data-label="Lead Field" class="slds-cell-wrap" style="vertical-align:top;" headers="d56877e91 ">
              <samp class="parmname">First Name</samp>
            </td>

            <td data-label="Maps to this field" class="slds-cell-wrap" style="vertical-align:top;" headers="d56877e94 ">
              <p>Contact: <samp class="parmname">First Name</samp></p>
              <p style="margin-bottom:0;">Person Account: <samp class="parmname">First
                  Name</samp></p>
            </td>

          </tr>
          <tr class="">
            <td data-label="Lead Field" class="slds-cell-wrap" style="vertical-align:top;" headers="d56877e91 ">
              <samp class="parmname">First Name (Local)</samp>
            </td>

            <td data-label="Maps to this field" class="slds-cell-wrap" style="vertical-align:top;" headers="d56877e94 ">
              <p>Contact: <samp class="parmname">First Name (Local)</samp></p>
              <p style="margin-bottom:0;">Person Account: <samp class="parmname">First
                  Name (Local)</samp></p>
            </td>

          </tr>
          <tr class="">
            <td data-label="Lead Field" class="slds-cell-wrap" style="vertical-align:top;" headers="d56877e91 ">
              <samp class="parmname">Industry</samp>
            </td>

            <td data-label="Maps to this field" class="slds-cell-wrap" style="vertical-align:top;" headers="d56877e94 ">
              <p>Account: <samp class="parmname">Industry</samp></p>
              <p style="margin-bottom:0;">Person Account:
                <samp class="parmname">Industry</samp>
              </p>
            </td>

          </tr>
          <tr class="">
            <td data-label="Lead Field" class="slds-cell-wrap" style="vertical-align:top;" headers="d56877e91 ">
              <samp class="parmname">Informal Name</samp>
            </td>

            <td data-label="Maps to this field" class="slds-cell-wrap" style="vertical-align:top;" headers="d56877e94 ">Person Account: <samp class="parmname">Informal Name</samp></td>

          </tr>
          <tr class="">
            <td data-label="Lead Field" class="slds-cell-wrap" style="vertical-align:top;" headers="d56877e91 ">
              <samp class="parmname">Last Name</samp>
            </td>

            <td data-label="Maps to this field" class="slds-cell-wrap" style="vertical-align:top;" headers="d56877e94 ">
              <p>Contact: <samp class="parmname">Last Name</samp></p>
              <p style="margin-bottom:0;">Person Account: <samp class="parmname">Last
                  Name</samp></p>
            </td>

          </tr>
          <tr class="">
            <td data-label="Lead Field" class="slds-cell-wrap" style="vertical-align:top;" headers="d56877e91 ">
              <samp class="parmname">Last Name (Local)</samp>
            </td>

            <td data-label="Maps to this field" class="slds-cell-wrap" style="vertical-align:top;" headers="d56877e94 ">
              <p>Contact: <samp class="parmname">Last Name (Local)</samp></p>
              <p style="margin-bottom:0;">Person Account: <samp class="parmname">Last Name
                  (Local)</samp></p>
            </td>

          </tr>
          <tr class="">
            <td data-label="Lead Field" class="slds-cell-wrap" style="vertical-align:top;" headers="d56877e91 ">
              <samp class="parmname">Latitude</samp>
            </td>

            <td data-label="Maps to this field" class="slds-cell-wrap" style="vertical-align:top;" headers="d56877e94 ">
              <p>Account: <samp class="parmname">Billing Latitude</samp></p>
              <p style="margin-bottom:0;">Person Account: <samp class="parmname">Mailing
                  Latitude</samp> and <samp class="parmname">Billing Latitude</samp></p>
            </td>

          </tr>
          <tr class="">
            <td data-label="Lead Field" class="slds-cell-wrap" style="vertical-align:top;" headers="d56877e91 ">
              <samp class="parmname">Lead Owner</samp>
            </td>

            <td data-label="Maps to this field" class="slds-cell-wrap" style="vertical-align:top;" headers="d56877e94 ">
              <p>Account: <samp class="parmname">Owner</samp></p>
              <p>Contact:
                <samp class="parmname">Owner</samp>
              </p>
              <p style="margin-bottom:0;">Opportunity: <samp class="parmname">Owner</samp></p>
            </td>

          </tr>
          <tr class="">
            <td data-label="Lead Field" class="slds-cell-wrap" style="vertical-align:top;" headers="d56877e91 ">
              <samp class="parmname">Lead Source</samp>
            </td>

            <td data-label="Maps to this field" class="slds-cell-wrap" style="vertical-align:top;" headers="d56877e94 ">
              <p>Account: <samp class="parmname">Account Source</samp></p>
              <p>Contact: <samp class="parmname">Lead
                  Source</samp></p>
              <p>Opportunity: <samp class="parmname">Lead Source</samp></p>
              <p style="margin-bottom:0;">Person
                Account: <samp class="parmname">Lead Source</samp></p>
            </td>

          </tr>
          <tr class="">
            <td data-label="Lead Field" class="slds-cell-wrap" style="vertical-align:top;" headers="d56877e91 ">
              <samp class="parmname">Longitude</samp>
            </td>

            <td data-label="Maps to this field" class="slds-cell-wrap" style="vertical-align:top;" headers="d56877e94 ">
              <p>Account: <samp class="parmname">Billing Longitude</samp></p>
              <p style="margin-bottom:0;">Person Account: <samp class="parmname">Mailing
                  Longitude</samp> and <samp class="parmname">Billing Longitude</samp></p>
            </td>

          </tr>
          <tr class="">
            <td data-label="Lead Field" class="slds-cell-wrap" style="vertical-align:top;" headers="d56877e91 ">
              <samp class="parmname">Middle Name</samp>
            </td>

            <td data-label="Maps to this field" class="slds-cell-wrap" style="vertical-align:top;" headers="d56877e94 ">Person Account: <samp class="parmname">Middle Name</samp></td>

          </tr>
          <tr class="">
            <td data-label="Lead Field" class="slds-cell-wrap" style="vertical-align:top;" headers="d56877e91 ">
              <samp class="parmname">Mobile</samp>
            </td>

            <td data-label="Maps to this field" class="slds-cell-wrap" style="vertical-align:top;" headers="d56877e94 ">
              <p>Contact: <samp class="parmname">Mobile</samp></p>
              <p style="margin-bottom:0;">Person Account:
                <samp class="parmname">Mobile</samp>
              </p>
            </td>

          </tr>
          <tr class="">
            <td data-label="Lead Field" class="slds-cell-wrap" style="vertical-align:top;" headers="d56877e91 ">
              <samp class="parmname">No. of Employees</samp>
            </td>

            <td data-label="Maps to this field" class="slds-cell-wrap" style="vertical-align:top;" headers="d56877e94 ">
              <p>Account: <samp class="parmname">Employees</samp></p>
              <p style="margin-bottom:0;">Person Account:
                <samp class="parmname">Employees</samp>
              </p>
            </td>

          </tr>
          <tr class="">
            <td data-label="Lead Field" class="slds-cell-wrap" style="vertical-align:top;" headers="d56877e91 ">
              <samp class="parmname">Partner Account</samp>
            </td>

            <td data-label="Maps to this field" class="slds-cell-wrap" style="vertical-align:top;" headers="d56877e94 ">
              <p>Opportunity: <samp class="parmname">Partner Account</samp></p>
              <p style="margin-bottom:0;">This field isn't updated
                for leads converted to existing opportunities. This field isn’t updated on new
                opportunities if Allow editing of the Partner Account field on opportunities and
                leads is turned on in Digital Experiences setup.</p>
            </td>

          </tr>
          <tr class="">
            <td data-label="Lead Field" class="slds-cell-wrap" style="vertical-align:top;" headers="d56877e91 ">
              <samp class="parmname">Phone</samp>
            </td>

            <td data-label="Maps to this field" class="slds-cell-wrap" style="vertical-align:top;" headers="d56877e94 ">
              <p>Account: <samp class="parmname">Phone</samp></p>
              <p>Person Account:
                <samp class="parmname">Phone</samp>
              </p>
              <p style="margin-bottom:0;">Contact: <samp class="parmname">Phone</samp></p>
            </td>

          </tr>
          <tr class="">
            <td data-label="Lead Field" class="slds-cell-wrap" style="vertical-align:top;" headers="d56877e91 ">
              <samp class="parmname">Postal Code</samp>
            </td>

            <td data-label="Maps to this field" class="slds-cell-wrap" style="vertical-align:top;" headers="d56877e94 ">
              <p>Account: <samp class="parmname">Billing Postal Code</samp></p>
              <p style="margin-bottom:0;">Person Account: <samp class="parmname">Mailing
                  Postal Code</samp> and <samp class="parmname">Billing Postal Code</samp></p>
            </td>

          </tr>
          <tr class="">
            <td data-label="Lead Field" class="slds-cell-wrap" style="vertical-align:top;" headers="d56877e91 ">
              <samp class="parmname">Rating</samp>
            </td>

            <td data-label="Maps to this field" class="slds-cell-wrap" style="vertical-align:top;" headers="d56877e94 ">
              <p>Account: <samp class="parmname">Rating</samp></p>
              <p style="margin-bottom:0;">Person Account:
                <samp class="parmname">Rating</samp>
              </p>
            </td>

          </tr>
          <tr class="">
            <td data-label="Lead Field" class="slds-cell-wrap" style="vertical-align:top;" headers="d56877e91 ">
              <samp class="parmname">Salutation</samp>
            </td>

            <td data-label="Maps to this field" class="slds-cell-wrap" style="vertical-align:top;" headers="d56877e94 ">Person Account: <samp class="parmname">Salutation</samp></td>

          </tr>
          <tr class="">
            <td data-label="Lead Field" class="slds-cell-wrap" style="vertical-align:top;" headers="d56877e91 ">
              <samp class="parmname">State</samp>
            </td>

            <td data-label="Maps to this field" class="slds-cell-wrap" style="vertical-align:top;" headers="d56877e94 ">
              <p>Account: <samp class="parmname">Billing State</samp></p>
              <p style="margin-bottom:0;">Person Account: <samp class="parmname">Mailing
                  State</samp> and <samp class="parmname">Billing State</samp></p>
            </td>

          </tr>
          <tr class="">
            <td data-label="Lead Field" class="slds-cell-wrap" style="vertical-align:top;" headers="d56877e91 ">
              <samp class="parmname">State Code</samp>
            </td>

            <td data-label="Maps to this field" class="slds-cell-wrap" style="vertical-align:top;" headers="d56877e94 ">
              <p>Account: <samp class="parmname">Billing State Code</samp></p>
              <p style="margin-bottom:0;">Person Account: <samp class="parmname">Mailing
                  State Code</samp> and <samp class="parmname">Billing State Code</samp></p>
            </td>

          </tr>
          <tr class="">
            <td data-label="Lead Field" class="slds-cell-wrap" style="vertical-align:top;" headers="d56877e91 ">
              <samp class="parmname">Street</samp>
            </td>

            <td data-label="Maps to this field" class="slds-cell-wrap" style="vertical-align:top;" headers="d56877e94 ">
              <p>Account: <samp class="parmname">Billing Street</samp></p>
              <p style="margin-bottom:0;">Person Account: <samp class="parmname">Mailing
                  Street</samp></p>
            </td>

          </tr>
          <tr class="">
            <td data-label="Lead Field" class="slds-cell-wrap" style="vertical-align:top;" headers="d56877e91 ">
              <samp class="parmname">Suffix</samp>
            </td>

            <td data-label="Maps to this field" class="slds-cell-wrap" style="vertical-align:top;" headers="d56877e94 ">Person Account: <samp class="parmname">Suffix</samp></td>

          </tr>
          <tr class="">
            <td data-label="Lead Field" class="slds-cell-wrap" style="vertical-align:top;" headers="d56877e91 ">
              <samp class="parmname">Title</samp>
            </td>

            <td data-label="Maps to this field" class="slds-cell-wrap" style="vertical-align:top;" headers="d56877e94 ">
              <p>Contact: <samp class="parmname">Title</samp></p>
              <p style="margin-bottom:0;">Person Account:
                <samp class="parmname">Title</samp>
              </p>
            </td>

          </tr>
          <tr class="">
            <td data-label="Lead Field" class="slds-cell-wrap" style="vertical-align:top;" headers="d56877e91 ">
              <samp class="parmname">Website</samp>
            </td>

            <td data-label="Maps to this field" class="slds-cell-wrap" style="vertical-align:top;" headers="d56877e94 ">
              <p>Account: <samp class="parmname">Website</samp></p>
              <p style="margin-bottom:0;">Person Account:
                <samp class="parmname">Website</samp>
              </p>
            </td>

          </tr>
        </tbody>
      </table>

## Opportunity Close Dates

During the lead conversion process, Salesforce automatically assigns close dates for the opportunities you create depending on the fiscal year settings in Salesforce.

 
| If the fiscal year in Salesforce is | Salesforce assigns close dates for opportunities to |
| --- | --- |
| Standard | The last day of the current fiscal quarter. |
| Custom | The last day of the current fiscal period. If a fiscal year hasn’t been defined for the current date, the close date is the end of the current calendar quarter. |

#### See Also

- [Define Your Fiscal Year](https://help.salesforce.com/s/articleView?id=xcloud.admin_about_cfy.htm&language=en_US)