---
schema_version: "1"
id: d98dedda13185607849a6e11d951b8c253d5eec4e2cc505c697319014d22620d
title: Individually Opting Out of Email
collection: admin
version: current
locale: en-us
portal_url: https://docs.salesforce.com/admin/current/en-us/sales/264-0-0/emailadmin_opting_out_individuals.md
canonical_url: https://help.salesforce.com/s/articleView?id=sales.emailadmin_opting_out_individuals.htm&release=264.0.0&type=5
source_site: help.salesforce.com
content_type: documentation
content_hash: b7550710ed219d4d9a78529cd63d7ac68dd912de33a3b004a2dc762beac3581d
description: You can set up Salesforce so individuals can choose whethr or not to receive emails from your company.
products:
  - Sales Cloud
  - Cross Cloud
  - Service Cloud Voice
release: "264"
---
# Individually Opting Out of Email

You can set up Salesforce so individuals can choose whethr or not to receive emails from your company.

### Required Editions

<table class="slds-table slds-table_bordered slds-max-medium-table_stacked slds-m-bottom_small edition"><colgroup><col></colgroup><tbody><tr class=""><td class="slds-cell-wrap" style="vertical-align:top;">Available in Lightning Experience and Salesforce Classic in: <strong>Essentials</strong>, <strong>Professional</strong>, <strong>Enterprise</strong>, <strong>Performance</strong>, <strong>Unlimited</strong>, and <strong>Developer</strong> Editions</td></tr></tbody></table>

<table class="slds-table slds-table_bordered slds-max-medium-table_stacked slds-m-bottom_small permission">
          <colgroup>
            <col style="width:50%">
            <col style="width:50%">
          </colgroup>
          <thead class="slds-text-title_caps ">
            <tr class="">
              <th scope="colgroup" class="slds-cell-wrap" colspan="2" style="text-align:center;vertical-align:top;" id="d150316e77">User Permissions Needed</th>
            </tr>
          </thead>
          <tbody>
            <tr class="">
              <td data-label="User Permissions Needed" class="slds-cell-wrap" style="vertical-align:top;" headers="d150316e77 ">To enable opting out of email:</td>

              <td class="slds-cell-wrap" style="vertical-align:top;" headers="d150316e77 ">Customize Application</td>

            </tr>
          </tbody>
        </table>

![Note](https://sf-zdocs-cdn-prod.zoominsoftware.com/tdta-sales-sales_productivity-264-0-0-production-enus/b2f6c36a-fa61-4a3c-9752-032ce1818a69/images/icon_note.png)

Note List emails aren’t sent to recipients with Email Opt Out selected or with Don’t Market, Don’t Process, or Forget this Individual selected in the data privacy record based on the Individual object. Customers with the Don’t Market preference can receive non-commercial emails, such as case emails, from reps who have the Send Non-Commercial Email permission.

## Allow Email Opt Out If Email Privacy Settings Aren’t Set Up

If your company hasn’t set up email privacy settings, complete these steps to allow opting out of email.

1. Add the Email Opt Out field to lead, contact, and person account page layouts.
2. Verify that users have access to the Email Opt Out field on the lead, contact, and person account objects. Without access to the field, reps don’t see any warning messages until they try to send the email to someone who has opted out.
3. For each record, select the **Email Opt Out** field to prevent that person from receiving commercial emails from Salesforce.

## Allow Email Opt Out with Email Privacy Settings

If your company has enabled Data Protection Privacy and selected the Make data protection details option, complete these steps to allow opting out of emails.

1. Confirm these things in Salesforce Setup.
    - The Individual field is on the contact, lead, and person account page layouts.
    - Users have access to the Email Opt Out field. Without access to the field, reps don’t see any warning messages until they try to send the email to someone who has opted out.
    - Enforce email privacy is selected in Email Deliverability settings.
2. Locate the Individual record for the contact, lead, or person account, and select the **Details** tab in the record.
3. Select **Don’t Market**, **Don’t Process**, or **Forget this Individual**.

![Note](https://sf-zdocs-cdn-prod.zoominsoftware.com/tdta-sales-sales_productivity-264-0-0-production-enus/b2f6c36a-fa61-4a3c-9752-032ce1818a69/images/icon_note.png)

Note The Email Opt Out selection in contacts, leads, and person account page layouts continues to work as it did.

#### See Also

- [Set Up Tracking and Storage of Certain Data Privacy Preferences](https://help.salesforce.com/s/articleView?id=platform.individuals_setup_data_privacy.htm&type=5&language=en_US)