---
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title: What’s the Difference Between Email Opt Out and Individual Email Privacy Settings?
collection: admin
version: current
locale: en-us
portal_url: https://docs.salesforce.com/admin/current/en-us/sales/264-0-0/emailadmin_opting_out_differences.md
canonical_url: https://help.salesforce.com/s/articleView?id=sales.emailadmin_opting_out_differences.htm&release=264.0.0&type=5
source_site: help.salesforce.com
content_type: documentation
content_hash: a662e07899f825801ccd545dc128d37b1103d795ef8d6231999563f3f5635feb
description: For leads, contacts, and person accounts, there are several email privacy preferences that affect whether that person can be sent an email.
products:
  - Sales Cloud
  - Cross Cloud
  - Service Cloud Voice
release: "264"
---
# What’s the Difference Between Email Opt Out and Individual Email Privacy Settings?

For leads, contacts, and person accounts, there are several email privacy preferences that affect whether that person can be sent an email.

### Required Editions

<table class="slds-table slds-table_bordered slds-max-medium-table_stacked slds-m-bottom_small edition"><colgroup><col></colgroup><tbody><tr class=""><td class="slds-cell-wrap" style="vertical-align:top;">Available in Lightning Experience and Salesforce Classic in: <strong>Essentials</strong>, <strong>Professional</strong>, <strong>Enterprise</strong>, <strong>Performance</strong>, <strong>Unlimited</strong>, and <strong>Developer</strong> Editions</td></tr></tbody></table>

Email Opt Out

Set this preference on the record detail page. This person can’t be sent any emails, unless the email sender is assigned the Send Non-Commercial Email permission. That permission applies only to sending email from Lightning Experience.

Don’t Market

Set this preference on the Individual record’s detail page. This person can receive non-commercial emails only. You need the Send Non-Commercial Emails user preference to send an email.

Forget this individual

Set this preference on the Individual record’s detail page. This person can’t receive any emails.

Don’t Process

Set this preference on the Individual record’s detail page. This person can’t receive any emails.

Don’t Track

Set this preference on the Individual record’s detail page. This person doesn’t want their interactions with emails tracked.