---
schema_version: "1"
id: f9e45a39e8cd735934040c16103663afcc6227a12c8c6041a2180780689975b4
title: Data Retention and Deletion
collection: admin
version: current
locale: en-us
portal_url: https://docs.salesforce.com/admin/current/en-us/sales/264-0-0/aac_data_retention.md
canonical_url: https://help.salesforce.com/s/articleView?id=sales.aac_data_retention.htm&release=264.0.0&type=5
source_site: help.salesforce.com
content_type: documentation
content_hash: 30e60c3661ce91aab56cb62dcbba7c441803ca6d244ad6d7ab5be8673a4e4bdb
description: Find out what data Einstein Activity Capture stores, how much is stored, and how long it’s retained.
products:
  - Sales Cloud
  - Cross Cloud
  - Service Cloud Voice
release: "264"
---
# Data Retention and Deletion

Find out what data Einstein Activity Capture stores, how much is stored, and how long it’s retained.

### Required Editions

<table class="slds-table slds-table_bordered slds-max-medium-table_stacked slds-m-bottom_small edition"><colgroup><col></colgroup><tbody><tr class=""><td class="slds-cell-wrap" style="vertical-align:top;">Available in: Lightning Experience</td></tr><tr class=""><td class="slds-cell-wrap" style="vertical-align:top;">Available with Einstein Activity Capture Standard in Sales in <strong>Starter</strong>, <strong>Pro Suite</strong>, <strong>Professional</strong>, and <strong>Enterprise</strong> Editions</td></tr><tr class=""><td class="slds-cell-wrap" style="vertical-align:top;">Available with <strong>Unlimited </strong>Edition, <strong>Einstein 1 Sales Edition</strong>, and <strong>Agentforce 1 Edition</strong></td></tr><tr class=""><td class="slds-cell-wrap" style="vertical-align:top;">Available with Einstein for Sales, which is included in <strong>Einstein 1 Sales Edition</strong> and available for an extra cost in <strong>Enterprise</strong> and <strong>Unlimited</strong> Editions</td></tr><tr class=""><td class="slds-cell-wrap" style="vertical-align:top;">Available with Sales Engagement, which is included with Sales in <strong>Performance</strong> and <strong>Unlimited</strong> Editions, and available for an extra cost in <strong>Professional</strong> and <strong>Enterprise</strong> Editions</td></tr><tr class=""><td class="slds-cell-wrap" style="vertical-align:top;">Available with Revenue Intelligence, which is available for an extra cost in <strong>Enterprise</strong> and <strong>Unlimited</strong> Editions</td></tr></tbody></table>

![Note](https://sf-zdocs-cdn-prod.zoominsoftware.com/tdta-sales-sales_productivity-264-0-0-production-enus/b2f6c36a-fa61-4a3c-9752-032ce1818a69/images/icon_note.png)

Note We’re reorganizing the Einstein Activity Capture documentation. We’re moving some information around, but we aren’t deleting anything.

Over time, Salesforce retains a defined amount of Einstein Activity Capture data, guided by the org’s data retention settings. Einstein Activity Capture can automatically capture email, meeting, and contact data from connected user mailboxes based on the configuration. The Activity Platform Hyperforce on AWS processes this data and syncs your data to store in your Salesforce main instance.

## Data Retention

The ​​Einstein Activity Capture data retention policy relies on when an activity gets added to Salesforce, not when it occurred. Synced emails and events become Salesforce records and follow your org’s data storage limits. Your admin manages data retention.

If Sync Email as Salesforce Activity isn’t enabled, the retention policy applies to emails and events for orgs. The data stored on Activity Platform Hyperforce doesn’t count towards your Salesforce data storage limits, but it’s subject to the data retention period.

Event data stored in the Activity Platform follows the retention policy.

<table class="slds-table slds-table_bordered slds-max-medium-table_stacked slds-m-bottom_small ">
        <colgroup>
          <col style="width:33.33333333333333%">
          <col style="width:33.33333333333333%">
          <col style="width:33.33333333333333%">
        </colgroup>
        <thead class="slds-text-title_caps ">
          <tr class="">
            <th scope="col" class="slds-cell-wrap" style="vertical-align:top;" id="d54997e152">License or environment</th>
            <th scope="col" class="slds-cell-wrap" style="vertical-align:top;" id="d54997e155">Past Data Captured When a Google™ or Microsoft® Account Is First
              Connected</th>
            <th scope="col" class="slds-cell-wrap" style="vertical-align:top;" id="d54997e158">Time Period Data is Stored and Available on the Activity Timeline</th>
          </tr>
        </thead>
        <tbody>
          <tr class="">
            <td data-label="License or environment" class="slds-cell-wrap" style="vertical-align:top;" headers="d54997e152 ">
              <ul>
                <li>Einstein for Sales</li>

                <li>Inbox</li>

                <li>Sales Engagement</li>

                <li>Revenue Intelligence</li>

              </ul>
            </td>

            <td data-label="Past Data Captured When a Google™ or Microsoft® Account Is First Connected" class="slds-cell-wrap" rowspan="3" style="vertical-align:top;" headers="d54997e155 ">
              <p>Emails: The default is 180 days, up to 50,000 emails. Admins can
                reduce the length of time in the configuration’s advanced settings.</p>
              <p style="margin-bottom:0;">Events: The
                default is 0 days. Events that end before the user connects an account aren’t
                synced or added to the activity timeline. Admins can increase the length of time
                to 180 days, up to 5,000 events, in the configuration’s advanced
                settings.</p>
            </td>

            <td data-label="Time Period Data is Stored and Available on the Activity Timeline" class="slds-cell-wrap" style="vertical-align:top;" headers="d54997e158 ">
              <p>The default is 24 months.</p>
              <p>The amount can range from 3 months to 5
                years.</p>
              <p style="margin-bottom:0;">To change the storage amount, contact Salesforce Customer
                Support.</p>
            </td>

          </tr>
          <tr class="">
            <td data-label="License or environment" class="slds-cell-wrap" style="vertical-align:top;" headers="d54997e152 ">Agentforce Sales (formerly Sales Cloud)</td>

            <td data-label="Time Period Data is Stored and Available on the Activity Timeline" class="slds-cell-wrap" style="vertical-align:top;" headers="d54997e158 ">
              <p>The default is 6 months.</p>
              <p>The amount can range from 3 to 6 months.</p>
              <p style="margin-bottom:0;">To
                change the storage amount, contact Salesforce Customer Support. </p>
            </td>

          </tr>
          <tr class="">
            <td data-label="License or environment" class="slds-cell-wrap" style="vertical-align:top;" headers="d54997e152 ">Sandbox</td>

            <td data-label="Time Period Data is Stored and Available on the Activity Timeline" class="slds-cell-wrap" style="vertical-align:top;" headers="d54997e158 ">
              <p>The default is 6 months</p>
              <p style="margin-bottom:0;">You can’t change the storage amount.</p>
            </td>

          </tr>
        </tbody>
      </table>

## Retention Period and Deletion

Activity Platform Hyperforce servers use notification subscriptions from the email service to capture new email messages and events. Data stored over time on Activity Platform Hyperforce ranges from 6 to 24 months, depending on the Salesforce license used to access Einstein Activity Capture. Admins can contact Salesforce Support to change the storage amount.

If your org only has Standard Einstein Activity Capture users (no paid licenses): The retention period is 6 months, which means that Salesforce deletes any activity older than 6 months from Activity Platform Hyperforce storage. The data is no longer available on the UI or in other functions. You can request Salesforce Support to adjust the retention within this range (minimum 3 months, maximum 6 for standard).

If your organization has at least 1 paid Einstein Activity Capture license (Sales Cloud Einstein, Inbox, Sales Engagement, or your edition is Performance/Unlimited): The retention period for all data on Activity Platform increases to 24 months by default. This retention period includes data from Standard Einstein Activity Capture users.

Salesforce admins can delete personal data from Salesforce email and events to comply with customer requests. Deleting activities removes them from Activity Platform Hyperforce servers and the activity timeline. Admins can delete activities based on an email address or username. If sensitive personal data is synced, ask your admin to delete it.

If your org has Einstein for Sales, Inbox, Sales Engagement, or Revenue Intelligence, the retention policy for that license applies to all Einstein Activity Capture users. After the retention period ends, Salesforce deletes activities older than that time frame. For example, a 24-month retention means that Salesforce removes activities older than 24 months. See [Delete Email and Events Logged by Einstein Activity Capture](https://help.salesforce.com/s/articleView?id=xcloud.aac_data_policy_delete_activity.htm&type=5&language=en_US).

To review storage and usage limits in Einstein Activity Capture, see [Data Storage and Usage](https://help.salesforce.com/s/articleView?id=sales.activity_capture_data_storage_and_usage.htm&release=264.0.0&type=5 "When a Google or Microsoft account connects, Einstein Activity Capture captures and stores an initial amount of historical data on Activity Platform Hyperforce infrastructure.").

## De-identified Data

Salesforce keeps de-identified data derived from activities for up to 2 years and uses it with machine learning models and third-party data enrichment. The data retention policy doesn’t apply to de-identified data. To opt out of the global data model, see [Manage Salesforce Access to Customer Data](https://help.salesforce.com/s/articleView?id=ai.generative_ai_consent_optout.htm&type=5&language=en_US).

#### See Also

- [Data Storage and Usage](https://help.salesforce.com/s/articleView?id=sales.activity_capture_data_storage_and_usage.htm&release=264.0.0&type=5 "When a Google or Microsoft account connects, Einstein Activity Capture captures and stores an initial amount of historical data on Activity Platform Hyperforce infrastructure.")
- [Einstein Activity Capture](https://help.salesforce.com/s/articleView?id=sales.einstein_sales_aac.htm&release=264.0.0&type=5 "Eliminate manual data entry and transform a list of engagements into action. Einstein Activity Capture syncs your Microsoft or Google account with Salesforce, linking email and calendar activities to the relevant contacts, leads, and opportunities. Einstein Activity Capture gives your team and AI agents the critical context needed to make their next move.")
- [Einstein Activity Capture Security](https://help.salesforce.com/s/articleView?id=sales.activity_capture_security_overview.htm&release=264.0.0&type=5 "To protect your data and remain compliant, review the security features of Einstein Activity Capture. Security features include access and authentication, network access configuration, Exchange Web Services and Microsoft Graph API usage, data flow, storage, encryption, privacy, and retention policies.")
- [Guidelines for Using Sync Email as Salesforce Activity](https://help.salesforce.com/s/articleView?id=sales.eac_email_activity.htm&release=264.0.0&type=5 "When Sync Email as Salesforce Activity is enabled, Einstein Activity Capture captures and stores email data as Salesforce records. It gets associated with a relevant user, contact, or lead record and a related account or opportunity. You can use the email data in reports, workflows, and triggers and access the data through APIs. There’s also more privacy options for email capture and customizable flows for matching your email to other records.")