Help partners find and enroll in vendor campaigns that meet their eligibility criteria. Channel marketing managers can make campaigns available to partners based on partner tiers, account attributes, or funding budgets. Enrollment creates a child campaign with inherited marketing assets, where partner reps can add leads and save customized asset drafts.
Where: This change applies to Lightning Experience and Experience Cloud in Enterprise, Performance, Unlimited, and Agentforce 1 Sales editions.
How: Select Salesforce Go from the gear menu, enable the feature and assign the required permission set groups to internal users and partner profiles. In Experience Builder, add the Campaign Marketplace component to your Experience Cloud site pages. Channel marketing managers can then create partner-facing campaigns and define eligibility criteria so that partners can find campaigns, enroll, and work with the resulting child campaigns.