---
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id: 2fb008af6b63b78b7f7ea309f731d0c47d21370e2646dbc2d2f9063212ba0e43
title: Reuse Agentic Content Blocks in Email, SMS, MMS, and RCS
collection: admin
version: current
locale: en-us
portal_url: https://docs.salesforce.com/admin/current/en-us/release-notes/264-0-0/rn_mktg_reuse_agentic_content_blocks.md
canonical_url: https://help.salesforce.com/s/articleView?id=release-notes.rn_mktg_reuse_agentic_content_blocks.htm&release=264.0.0&type=5
source_site: help.salesforce.com
content_type: documentation
content_hash: 2e670649d41b66c5c2b9845105080807764e38ff110ee779fbdfaa6a57ba79c3
description: Give your marketers a multi-channel content block that they can create, save, and publish once, then add to their agentic content for email, SMS, MMS, and RCS channels. Keep shared text and media in one place instead of maintaining separate email and landing page blocks. When marketers edit the parent agentic content block, it automatically updates across all messages that use it.
products:
  - Cross Cloud
release: "264"
---
# Reuse Agentic Content Blocks in Email, SMS, MMS, and RCS

Give your marketers a multi-channel content block that they can create, save, and publish once, then add to their agentic content for email, SMS, MMS, and RCS channels. Keep shared text and media in one place instead of maintaining separate email and landing page blocks. When marketers edit the parent agentic content block, it automatically updates across all messages that use it.

**Where:** This change applies to Salesforce Enterprise and Unlimited editions with:

- Marketing Cloud Next Growth and Advanced editions with the Salesforce Foundations add-on
- Marketing Cloud Account Engagement Growth, Plus, Advanced, or Premium editions with the Salesforce Foundations add-on
- Any Marketing Cloud Engagement+ edition with the Salesforce Foundations add-on