---
schema_version: "1"
id: e618b552b192947a3f001be6e772530730109542a5ea595f02694e2fd0cf8c2c
title: Explore New AI Capabilities
collection: admin
version: current
locale: en-us
portal_url: https://docs.salesforce.com/admin/current/en-us/release-notes/262-0-0/rn_mce_parent_einstein_analytics.md
canonical_url: https://help.salesforce.com/s/articleView?id=release-notes.rn_mce_parent_einstein_analytics.htm&release=262.0.0&type=5
source_site: help.salesforce.com
content_type: documentation
content_hash: c28a774ca8dea3f0c3d5c8a2d50cde45449fd457b71dcd78cfb3543b7d051800
description: Expand your AI options by integrating your LLM with the Model Context Protocol (MCP) server.
products:
  - Cross Cloud
release: "262"
---
# Explore New AI Capabilities

Expand your AI options by integrating your LLM with the Model Context Protocol (MCP) server.

**Where:** This change applies to all Marketing Cloud Engagement editions with API access.

## Connect AI Assistants to the Model Context Protocol (MCP) Server

Integrate any MCP-compatible AI app with Marketing Cloud Engagement to manage marketing operations by using natural language. This hosted server enables you to use core API capabilities as tools that AI assistants can call to automate manual tasks and navigate the platform efficiently.

SEE ALSO | [MCP Server for Marketing Cloud Engagement](https://developer.salesforce.com/docs/marketing/mce-mcp/overview)