---
schema_version: "1"
id: 0126c349939ceb3c362b87dc9a25bf3696868fd6042a681ab574504b0ec8fd93
title: Marketing Intelligence
collection: admin
version: current
locale: en-us
portal_url: https://docs.salesforce.com/admin/current/en-us/release-notes/262-0-0/rn_mc_mi_marketing_intelligence.md
canonical_url: https://help.salesforce.com/s/articleView?id=release-notes.rn_mc_mi_marketing_intelligence.htm&release=262.0.0&type=5
source_site: help.salesforce.com
content_type: documentation
content_hash: f16de692fa581e46484a1effdccd54c91a64223b82a4136a33685aea5662ba1a
description: Marketing Intelligence now delivers more control and visibility in Summer '26 by unifying all your marketing data in a single framework. Gain AI-powered analysis and proactive recommendations with Agentforce, track customer journeys with enhanced dashboards, and unify attribution across channels to align marketing goals with predictive analytics. These updates provide a complete, integrated view of performance to help you optimize campaigns and measure ROI more efficiently.
products:
  - Cross Cloud
release: "262"
---
# Marketing Intelligence

Marketing Intelligence now delivers more control and visibility in Summer '26 by unifying all your marketing data in a single framework. Gain AI-powered analysis and proactive recommendations with Agentforce, track customer journeys with enhanced dashboards, and unify attribution across channels to align marketing goals with predictive analytics. These updates provide a complete, integrated view of performance to help you optimize campaigns and measure ROI more efficiently.

- **[Unify Your Marketing Data for Complete Performance Visibility](https://help.salesforce.com/s/articleView?id=release-notes.rn_mc_mi_umi.htm&release=262.0.0&type=5)**  
    Bring paid media, owned channels, and CRM insights together in a single intelligence framework. Analyze attribution models, track pipeline impact, and understand how marketing drives revenue without manual data stitching.
- **[Unlock Deeper Insights with Improved Data Management](https://help.salesforce.com/s/articleView?id=release-notes.rn_mc_mi_data_management.htm&release=262.0.0&type=5)**  
    Gain greater control, visibility, and efficiency across your marketing data with streamlined connections, automated pipelines, and deeper insights into data quality and customer journeys.
- **[Act on Marketing Insights Faster with Agentforce](https://help.salesforce.com/s/articleView?id=release-notes.rn_mc_mi_agentforce.htm&release=262.0.0&type=5)**  
    Use AI-powered analytics and proactive alerts to monitor campaign performance and optimize results in your daily workflow. Ask data questions with Tableau Next Analytics, track pacing with Tableau Next Inspector, and optimize paid media directly in Slack across channels like LinkedIn and Snapchat.
- **[Explore Customer Journeys and Performance with Smarter Dashboards](https://help.salesforce.com/s/articleView?id=release-notes.rn_mc_mi_dashboards.htm&release=262.0.0&type=5)**  
    Visualize how customers move across channels, identify high-performing paths to conversion, and enhance dashboards with AI-generated campaign summaries that update automatically with your filters.