Gain deeper insights into customer feedback with sentiment analysis in Data 360 to analyze text, such as reviews, surveys, emails, and chat transcripts. Uncover how customers feel about your brand, products, and experiences. This feature is now generally available and includes some changes since the beta release.
Where: This change applies to Lightning Experience in Enterprise, Performance, Unlimited, and Developer editions.
When: This functionality is available starting in May 2026.
Why: Identify sentiment trends and monitor changes over time. Evaluate model performance with built-in metrics, and act on insights to improve engagement, retention, and customer experiences.
How: From the AI Models tab in Data 360, select Classify to use the default pre-trained sentiment model. To use the activated model’s outputs in Salesforce, go to the Integrations tab of the model details, and then configure a predict job, flow, or batch data transform. Apply sentiment analysis in reporting and queries.
