Create a Prospecting Agent to do the research for you and generate the best available prospects. Use Salesforce report data to influence prospecting, and integrate with ZoomInfo to draw on more directories. Assign suggested prospects to sales reps so they can take action faster.
Where: This change applies to Lightning Experience in Enterprise, Performance, and Unlimited editions with Foundations and the Agentforce for Sales or Agentforce for an Industry add-on license. Requires each user to have the Agentforce for Sales or Agentforce for an Industry add-on to access the actions.
When: Agentforce Prospecting is available on March 30, 2026.
How: On any account page, assign the account to a Prospecting Agent.
On the prospect dashboard, review the generated prospects.