---
schema_version: "1"
id: 574cb0ae5539d8d7512dfb381412e2d88a0c04ff3f203f819ea233004b349e2f
title: Use Customized Web Data Streams to Capture Engagement Data in Data 360 for Salesforce Personalization
collection: admin
version: current
locale: en-us
portal_url: https://docs.salesforce.com/admin/current/en-us/release-notes/260-0-0/rn_persnl_web_data_streams.md
canonical_url: https://help.salesforce.com/s/articleView?id=release-notes.rn_persnl_web_data_streams.htm&release=260&type=5
source_site: help.salesforce.com
content_type: documentation
content_hash: fe9ed392ab8cec40f26ca182efeec6e02725922273abf36590b7c4ad6c6dfa92
description: We’ve improved the Marketing Cloud Personalization metadata transfer tool to include custom web data streams. Use these streams to more efficiently transfer your current Marketing Cloud Personalization behavioral events, identity, and contact point email data to Data 360 for use by Salesforce Personalization. To help facilitate metadata transfer, we’ve included a new profile engagement metadata transfer data kit (Persnl <dataset_name> Prfl Engmt Metadata Transfer) in the .zip file generated by the metadata transfer tool.
products:
  - Cross Cloud Packages Solutions
release: "260"
---
# Use Customized Web Data Streams to Capture Engagement Data in Data 360 for Salesforce Personalization

We’ve improved the Marketing Cloud Personalization metadata transfer tool to include custom web data streams. Use these streams to more efficiently transfer your current Marketing Cloud Personalization behavioral events, identity, and contact point email data to Data 360 for use by Salesforce Personalization. To help facilitate metadata transfer, we’ve included a new profile engagement metadata transfer data kit (Persnl <dataset\_name> Prfl Engmt Metadata Transfer) in the .zip file generated by the metadata transfer tool.

**Where:** This change applies to Lightning Experience in Professional, Enterprise, Unlimited, and Developer editions with the Salesforce Personalization add-on.

#### See Also

- [_Salesforce Help_: Transferring Marketing Cloud Personalization Metadata](https://help.salesforce.com/s/articleView?id=mktg.mc_pers_mcn_for_pers_metadata_transfer.htm&language=en_US)