---
schema_version: "1"
id: 22d4d48d2fb04912f0a01069ce4d27fe19bb61b532bf39ceb0130f58fcd21d94
title: Extend Your Marketing with New SMS Enhancements
collection: admin
version: current
locale: en-us
portal_url: https://docs.salesforce.com/admin/current/en-us/release-notes/260-0-0/rn_mktg_sms.md
canonical_url: https://help.salesforce.com/s/articleView?id=release-notes.rn_mktg_sms.htm&release=260&type=5
source_site: help.salesforce.com
content_type: documentation
content_hash: fee11fdbe6765e33ec6fa41b1b82b56fe463ad3ac599f98a0c0a65b8ab843c73
description: Use UTM links to track the performance of your SMS campaigns and simplify how you acquire short codes for the United States and Canada.
products:
  - Cross Cloud Packages Solutions
release: "260"
---
# Extend Your Marketing with New SMS Enhancements

Use UTM links to track the performance of your SMS campaigns and simplify how you acquire short codes for the United States and Canada.

**Where:** These changes apply to Salesforce Enterprise and Unlimited editions with Marketing Cloud Next Growth or Advanced edition and an add-on for Salesforce Message Credits for SMS.

## Enhance SMS Tracking with UTM Links

Now, create and use UTM links to track the performance of your SMS campaigns and identify which SMS messages drive the most traffic and conversions. Build personalized URLs with standard UTM and custom parameters while creating your SMS messages. This new enhancement reduces manual errors, helping you make data-driven decisions to enhance your SMS campaign strategies.

## Procure Short Codes for the United States and Canada

You can now request short codes for the United States and Canada directly in Marketing Cloud Setup. This automated enhancement significantly reduces turnaround time and provides full visibility into the short code procurement lifecycle.

SEE ALSO | _Salesforce Help_: [Request a Code for the United States and Canada](https://help.salesforce.com/s/articleView?id=mktg.um_channel_sms_10dlc_request.htm&type=5&language=en_US)

#### See Also

- [Create and Manage an SMS Message](https://help.salesforce.com/s/articleView?id=mktg.mktg_content_sms_create.htm&language=en_US)
- [Understand UTM Parameters](https://help.salesforce.com/s/articleView?id=mktg.mktg_content_sms_utm_parameters.htm&language=en_US)