---
schema_version: "1"
id: 310e433966ff6b7329864f6a0701999ce76f006d8ed6d40b2a338016e6b1ace4
title: Monitor the Match Count for Your Activations to Advertising Platforms
collection: admin
version: current
locale: en-us
portal_url: https://docs.salesforce.com/admin/current/en-us/release-notes/260-0-0/rn_cdp_2026_spring_ad_audience_match_count.md
canonical_url: https://help.salesforce.com/s/articleView?id=release-notes.rn_cdp_2026_spring_ad_audience_match_count.htm&release=260&type=5
source_site: help.salesforce.com
content_type: documentation
content_hash: fbe8df01bdaddb17f6d2c83e0620c6bdb93a925ecda5c46183ca7a4ccac2308e
description: Monitor the reach of your advertising efforts by viewing the match count for your activations. Match count identifies the number of users from your segment found in the advertising platform. This enhancement applies only to audience segments activated to advertising platforms included with the Ad Audience license. Use this metric to make sure that you're targeting the expected number of users.
products:
  - Cross Cloud Packages Solutions
release: "260"
---
# Monitor the Match Count for Your Activations to Advertising Platforms

Monitor the reach of your advertising efforts by viewing the match count for your activations. Match count identifies the number of users from your segment found in the advertising platform. This enhancement applies only to audience segments activated to advertising platforms included with the Ad Audience license. Use this metric to make sure that you're targeting the expected number of users.

**Where:** This change applies to Lightning Experience in Data 360 in Developer, Enterprise, Performance, and Unlimited editions with an Ad Audiences license.

**When:** This functionality is available starting in February 2026.