---
schema_version: "1"
id: 570e0063b6dcd50be15736e6679e638cd1b300a77497a2bfb03629df816279c6
title: Salesforce Connector for Enterprise Customers
collection: admin
version: current
locale: en-us
portal_url: https://docs.salesforce.com/admin/current/en-us/mktg/264-0-0/pardot_enterprise_sync.md
canonical_url: https://help.salesforce.com/s/articleView?id=mktg.pardot_enterprise_sync.htm&release=264.0.0&type=5
source_site: help.salesforce.com
content_type: documentation
content_hash: 4e88b9ac3aa901d724cdb70aa6c1d60cc0066ca12653bbd99792467b3bf8911b
description: Connect Account Engagement with Salesforce to sync information between prospects, contacts, leads, and other objects. If you have millions of prospects in your database, use these tips to ensure the best performance.
products:
  - Marketing
  - Marketing Cloud Account Engagement
release: "264"
---
# Salesforce Connector for Enterprise Customers

Connect Account Engagement with Salesforce to sync information between prospects, contacts, leads, and other objects. If you have millions of prospects in your database, use these tips to ensure the best performance.

### Required Editions

<table class="slds-table slds-table_bordered slds-max-medium-table_stacked slds-m-bottom_small edition"><colgroup><col></colgroup><tbody><tr class=""><td class="slds-cell-wrap" style="vertical-align:top;">Available in: <span>All Account Engagement Editions</span></td></tr></tbody></table>

## System Resources

The amount of system resources that are used by the Salesforce connector is related to how often information changes in either system. The number of prospects in your database can also affect system resources during a sync. Another factor to consider is data skew, which affects performance, because sometimes when a mapped object changes, all of its related records are synced.

## Best Practices for Connecting to Salesforce

By using the Salesforce connector wisely, business units with millions of prospects can have the best possible performance.

Reduce Data Skew

Where possible, reduce data skew in your Salesforce object model. To reduce data skew and improve performance, create multiple business units instead of a single generic one.

Limit Object Relationships

When information is synced from a Salesforce object, it can sync all the related objects. In general, try to have fewer than 30 objects related to each Salesforce object that you sync.

Map Required Information Only

When setting up the Salesforce connector, map only the information that you need.

#### See Also

- [Data Skew and Account Engagement](https://help.salesforce.com/s/articleView?id=mktg.pardot_sf_connector_data_skew.htm&release=264.0.0&type=5 "When a record is associated with too many other records, it’s possible to experience issues from data skew. Data skew can cause many systemic problems, such as slow processing times, syncing issues, and interruptions to activity tracking.")