---
schema_version: "1"
id: 51139cb1ca009047f10148e6423d066841b266dacbbbcc8c0d53ee2045fe8431
title: The Einstein Behavior Scoring Dashboard
collection: admin
version: current
locale: en-us
portal_url: https://docs.salesforce.com/admin/current/en-us/mktg/264-0-0/pardot_einstein_behavior_scoring_dashboard.md
canonical_url: https://help.salesforce.com/s/articleView?id=mktg.pardot_einstein_behavior_scoring_dashboard.htm&release=264.0.0&type=5
source_site: help.salesforce.com
content_type: documentation
content_hash: 67c9f328feb7c04fa4763b7adf3ca0298a21498b6f2dc72b3d83c941a96d39c5
description: A dashboard is available to show how each type of engagement activity impacts your Einstein Behavior Scoring model. This optional dashboard can be turned on during setup for the B2B Marketing Analytics app. After you add Behavior Scoring components to your pages, head over to Analytics Studio to add the dashboard and see how Einstein calculates the scores.
products:
  - Marketing
  - Marketing Cloud Account Engagement
release: "264"
---
# The Einstein Behavior Scoring Dashboard

A dashboard is available to show how each type of engagement activity impacts your Einstein Behavior Scoring model. This optional dashboard can be turned on during setup for the B2B Marketing Analytics app. After you add Behavior Scoring components to your pages, head over to Analytics Studio to add the dashboard and see how Einstein calculates the scores.

### Required Editions

<table class="slds-table slds-table_bordered slds-max-medium-table_stacked slds-m-bottom_small edition"><colgroup><col></colgroup><tbody><tr class=""><td class="slds-cell-wrap" style="vertical-align:top;">Available in: Lightning Experience in <span>Account Engagement <strong>Advanced</strong> and <strong>Premium</strong> Editions</span> with Salesforce <strong>Enterprise</strong>, <strong>Performance,</strong> and <strong>Unlimited</strong> Editions</td></tr></tbody></table>

![Important](https://sf-zdocs-cdn-prod.zoominsoftware.com/tdta-mktg-pardot-264-0-0-production-enus/5fef4d4f-9a34-45c6-8cd3-e3200b9eeba8/images/icon_important.png)

Important To use the Einstein Behavior Scoring dashboard, you need access to B2B Marketing Analytics. Make sure that you have the B2B Marketing Analytics license and permission set. Enable Einstein Behavior Scoring in Marketing Setup, and then create or reconfigure a B2B Marketing Analytics app in Analytics Studio.

#### See Also

- [Einstein Behavior Scoring Dashboard for B2B Marketing Analytics](https://help.salesforce.com/s/articleView?id=mktg.pardot_b2bma_einstein_behavior_scoring_dashboard.htm&release=264.0.0&type=5 "The Einstein Behavior Scoring dashboard provides a look into how Einstein uses engagement data to create its model. You can learn which engagement activities impact opportunities the most. Select an activity to learn more about which individual assets perform best.")