---
schema_version: "1"
id: a17a9a1858bca8f024075de1f552d6c66fc7ddadea6e30748ab0f3123383737c
title: Custom Object Syncing with Salesforce
collection: admin
version: current
locale: en-us
portal_url: https://docs.salesforce.com/admin/current/en-us/mktg/264-0-0/pardot_custom_object_parent.md
canonical_url: https://help.salesforce.com/s/articleView?id=mktg.pardot_custom_object_parent.htm&release=264.0.0&type=5
source_site: help.salesforce.com
content_type: documentation
content_hash: 9161836c4a3d1cf775a12eff642277f6618e6cab0da7933a6cd5f15a29b25540
description: You can run automations around custom Salesforce objects that are related to a prospect record through a prospect ID. To tie a custom Salesforce object to a prospect ID, link the object to a contact, lead, or account record.
products:
  - Marketing
  - Marketing Cloud Account Engagement
release: "264"
---
# Custom Object Syncing with Salesforce

You can run automations around custom Salesforce objects that are related to a prospect record through a prospect ID. To tie a custom Salesforce object to a prospect ID, link the object to a contact, lead, or account record.

### Required Editions

<table class="slds-table slds-table_bordered slds-max-medium-table_stacked slds-m-bottom_small edition"><colgroup><col></colgroup><tbody><tr class=""><td class="slds-cell-wrap" style="vertical-align:top;">Available in: <span>Account Engagement <strong>Advanced</strong> Edition</span> and <span>Available for an additional cost in: Account Engagement <strong>Plus</strong> Edition</span></td></tr></tbody></table>

- **[Considerations for Syncing Custom Objects](https://help.salesforce.com/s/articleView?id=mktg.pardot_custom_objects_considerations.htm&release=264.0.0&type=5)**  
    When syncing custom objects between Salesforce and Account Engagement, keep these considerations in mind.
- **[Create a Custom Object in Account Engagement](https://help.salesforce.com/s/articleView?id=mktg.pardot_custom_object_create.htm&release=264.0.0&type=5)**  
    You can create custom objects in Account Engagement to sync with Salesforce custom objects. Before you create a custom object, it must exist in Salesforce.
- **[Automate with Custom Objects](https://help.salesforce.com/s/articleView?id=mktg.pardot_custom_object_automate.htm&release=264.0.0&type=5)**  
    As with other objects in Account Engagement, you can use custom objects in automation rules. Because an automation matches prospects, a custom object automation rule matches prospects related to a custom object. Custom objects aren’t available as criteria in automation rule groups.