---
schema_version: "1"
id: 44a4abaad66eef7586c565f70e741348d1d9e4b46a26b8568f2987dfa85619e9
title: Wistia Prospect Activities
collection: admin
version: current
locale: en-us
portal_url: https://docs.salesforce.com/admin/current/en-us/mktg/264-0-0/pardot_connectors_wistia_activities.md
canonical_url: https://help.salesforce.com/s/articleView?id=mktg.pardot_connectors_wistia_activities.htm&release=264.0.0&type=5
source_site: help.salesforce.com
content_type: documentation
content_hash: d2cfa44481df7c470847bdacf3aa72279a1d070204f95d4eb2b3b9cbc66944a3
description: Video plays are recorded when prospects watch a Wistia video embedded on a page with your Account Engagement tracking code. You can view plays and video heatmaps from a prospect record.
products:
  - Marketing
  - Marketing Cloud Account Engagement
release: "264"
---
# Wistia Prospect Activities

Video plays are recorded when prospects watch a Wistia video embedded on a page with your Account Engagement tracking code. You can view plays and video heatmaps from a prospect record.

When a prospect watches more than 75% of a video, it’s called out as a separate activity on the prospect’s record.

Heatmaps show details about the prospect’s interaction with a specific video. A color-coded timeline represents how the viewer interacted with the video.

- White indicates that a portion of the video wasn’t watched.
- Green tells you that the viewer watched that part exactly once.
- Yellow, orange, light red, and dark red show you that the viewer watched that part of the video two, three, four, or five times, respectively.

The total percentage of the video that the viewer watched (parts watched multiple times are counted only once) appears next to the heatmap. For more information, see [Wistia’s Analytics article](http://wistia.com/doc/embedded-video-analytics#heatmaps).