---
schema_version: "1"
id: 576f49770f17265679c000b9c451ce6046827155fd5cdb50e395065c13d5ca30
title: Create and Upgrade B2B Marketing Analytics Apps
collection: admin
version: current
locale: en-us
portal_url: https://docs.salesforce.com/admin/current/en-us/mktg/264-0-0/pardot_b2bma_make_changes.md
canonical_url: https://help.salesforce.com/s/articleView?id=mktg.pardot_b2bma_make_changes.htm&release=264.0.0&type=5
source_site: help.salesforce.com
content_type: documentation
content_hash: 4b48d6a2c5e5deb067213c34aefb1cb1b71cba91ecd642ad44b319f0f929ce8d
description: To explore dashboards and lenses, create an app with the B2B Marketing Analytics template. As feature updates become available to B2B Marketing Analytics, you must upgrade your apps. You can also change an app’s settings at any time by reconfiguring it.
products:
  - Marketing
  - Marketing Cloud Account Engagement
release: "264"
---
# Create and Upgrade B2B Marketing Analytics Apps

To explore dashboards and lenses, create an app with the B2B Marketing Analytics template. As feature updates become available to B2B Marketing Analytics, you must upgrade your apps. You can also change an app’s settings at any time by reconfiguring it.

### Required Editions

<table class="slds-table slds-table_bordered slds-max-medium-table_stacked slds-m-bottom_small edition"><colgroup><col></colgroup><tbody><tr class=""><td class="slds-cell-wrap" style="vertical-align:top;">Available in: <span>Account Engagement <strong>Plus</strong>, <strong>Advanced</strong>, and <strong>Premium</strong> Editions</span> with Salesforce <strong>Enterprise</strong> Edition or higher</td></tr><tr class=""><td class="slds-cell-wrap" style="vertical-align:top;"><span>Available for an extra cost in legacy Account Engagement <strong>Pro</strong> and <strong>Ultimate</strong> Editions</span> with Salesforce <strong>Enterprise</strong> Edition or higher</td></tr></tbody></table>

- **[Create a B2B Marketing Analytics App](https://help.salesforce.com/s/articleView?id=mktg.pardot_b2bma_pardot_setup.htm&release=264.0.0&type=5)**  
    To create a B2B Marketing Analytics app in your org, navigate to Analytics Studio and answer the setup questions.
- **[Reconfigure B2B Marketing Analytics](https://help.salesforce.com/s/articleView?id=mktg.pardot_b2bma_reconfigure_app.htm&release=264.0.0&type=5)**  
    If you make a mistake during setup or have new business needs, you can change the configuration of your B2B Marketing Analytics app at any time.
- **[Upgrade a B2B Marketing Analytics Template](https://help.salesforce.com/s/articleView?id=mktg.pardot_b2bma_upgrade_template.htm&release=264.0.0&type=5)**  
    Each time Salesforce releases new datasets and improvements to the B2B Marketing Analytics template, each user must update their B2B Marketing Analytics app. When an upgrade is available, a link to upgrade appears in the app header.