---
schema_version: "1"
id: d89905e7225ce22c660157e4270cd3c7c2b08cb3003843601745b4ce7b40abe2
title: Automation Rules
collection: admin
version: current
locale: en-us
portal_url: https://docs.salesforce.com/admin/current/en-us/mktg/264-0-0/pardot_automation_rules_overview.md
canonical_url: https://help.salesforce.com/s/articleView?id=mktg.pardot_automation_rules_overview.htm&release=264.0.0&type=5
source_site: help.salesforce.com
content_type: documentation
content_hash: e3ebeac64604d473934d8496b88db88ed6b940531d46c803cf399b656ee77d7f
description: Automation rules are repeatable, criteria-based rules that find matching prospects and apply actions to them.
products:
  - Marketing
  - Marketing Cloud Account Engagement
release: "264"
---
# Automation Rules

Automation rules are repeatable, criteria-based rules that find matching prospects and apply actions to them.

### Required Editions

<table class="slds-table slds-table_bordered slds-max-medium-table_stacked slds-m-bottom_small edition"><colgroup><col></colgroup><tbody><tr class=""><td class="slds-cell-wrap" style="vertical-align:top;">Available in: <span>All Account Engagement Editions</span></td></tr></tbody></table>

- **[Create an Automation Rule](https://help.salesforce.com/s/articleView?id=mktg.pardot_automation_rule_create.htm&release=264.0.0&type=5)**  
    Create an automation rule to perform criteria-based actions on prospects.
- **[Automation Rule Criteria](https://help.salesforce.com/s/articleView?id=mktg.pardot_automation_rule_criteria_reference.htm&release=264.0.0&type=5)**  
    Automation rules use criteria to filter matching prospects to apply actions to. The criteria are available in the first dropdown in the Rules section of your automation rule.
- **[Automation Rule Actions](https://help.salesforce.com/s/articleView?id=mktg.pardot_automation_rule_action_reference.htm&release=264.0.0&type=5)**  
    Automation rules filter prospects by criteria and then apply an action to matching prospects. The actions are available in the first dropdown in the Actions section of your automation rule.
- **[Automation Rule Examples](https://help.salesforce.com/s/articleView?id=mktg.pardot_automation_rule_examples.htm&release=264.0.0&type=5)**  
    Automation rules perform actions based on criteria. Here are some examples of common automation rule use cases.