---
schema_version: "1"
id: 8d108390307f00a9797ae342102d5359e64c32a82a50ce42015e111d001a2bb2
title: Configure Required Email Settings
collection: admin
version: current
locale: en-us
portal_url: https://docs.salesforce.com/admin/current/en-us/mktg/264-0-0/mktg_admin_setup_email_verify_sender.md
canonical_url: https://help.salesforce.com/s/articleView?id=mktg.mktg_admin_setup_email_verify_sender.htm&release=264.0.0&type=5
source_site: help.salesforce.com
content_type: documentation
content_hash: a1fe00142a66929d822fb1aa317684cf4946d04fd38a0e164730c63820ab01ad
description: To send emails, you must authenticate a domain for sending, verify at least one sender email address, and provide a physical address to include in your email. In some cases, such as upgrading from Starter or Pro Suite, you can transfer email sending capabilities to Marketing Cloud Next.
products:
  - Marketing
release: "264"
---
# Configure Required Email Settings

To send emails, you must authenticate a domain for sending, verify at least one sender email address, and provide a physical address to include in your email. In some cases, such as upgrading from Starter or Pro Suite, you can transfer email sending capabilities to Marketing Cloud Next.

### Required Editions

[View supported editions](https://help.salesforce.com/s/articleView?id=mktg.mktg_editions.htm&release=264.0.0&type=5 "Marketing Cloud Next is available in Growth and Advanced editions, and requires Salesforce Enterprise or Unlimited editions. Some features are limited by edition or purchased add-on. All functionality is available in Lightning Experience only.").

<table class="slds-table slds-table_bordered slds-max-medium-table_stacked slds-m-bottom_small permission">
        <colgroup>
          <col style="width:50%">
          <col style="width:50%">
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        <thead class="slds-text-title_caps ">
          <tr class="">
            <th scope="colgroup" class="slds-cell-wrap" colspan="2" style="vertical-align:top;" id="d28105e50">User permissions needed</th>
          </tr>
        </thead>
        <tbody>
          <tr class="">
            <td data-label="User permissions needed" class="slds-cell-wrap" style="vertical-align:top;" headers="d28105e50 ">To modify organization-wide addresses:</td>

            <td class="slds-cell-wrap" style="vertical-align:top;" headers="d28105e50 ">
              <p>Modify All Data </p>
              <p>OR</p>
              <p style="margin-bottom:0;">Marketing Cloud Admin permission set</p>
            </td>

          </tr>
        </tbody>
      </table>

We recommend using a subdomain of your root domain for marketing sends. This best practice improves the deliverability of your sends and protects the reputation of your domain. Make sure that your subdomain has an inbox available to receive the authentication verification email for the subdomain.

1. Work with your IT administrator to [configure DKIM settings](https://help.salesforce.com/s/articleView?id=mktg.um_channel_email_domain.htm&type=5&language=en_US) that add a recognized digital signature to your emails and can improve your deliverability.
    
    ![Note](https://sf-zdocs-cdn-prod.zoominsoftware.com/tdta-mktg-mktg_all-264-0-0-production-enus/e92be4e1-4bef-47a5-a11d-95f4ea1f7d7a/images/icon_note.png)
    
    Note In some cases, such as upgrading from Starter or Pro Suite, the email authenticated domains page guides you through the process of transferring your sending activities to Marketing Cloud Next. Before you complete the transfer, [pause your active campaigns](https://help.salesforce.com/s/articleView?id=mktg.mktg_flow_pause.htm&release=264.0.0&type=5 "To make changes or fix issues with an active flow, pause the flow first."). After you complete the transfer, resume the paused campaigns that you want to continue.
2. Verify an email address for the From field.
    
    Verified sender email addresses are listed in the From field selector of an email campaign. Marketers can select the email address that they want to use for each email that they create. See [Authenticate a From Address for Unified Messaging](https://help.salesforce.com/s/articleView?id=mktg.um_channel_email_from_address.htm&language=en_US).
3. Add or update the physical address inserted by the Physical Address merge tag.
    
    To maintain regulatory compliance, all marketing and transactional emails must include a physical address.
    
    1. From Setup, in the Quick Find box, enter Company, and then select **Company Information**.
    2. In the Organization Detail section, review or edit the Address details.
    3. Save your changes.

A complete physical address, including an alphanumeric value in the State field, must be included in every marketing email that you send. If your business address doesn't use a state, region, or province name, insert a placeholder. For orgs that use a region picklist, add a placeholder to the picklist first, and then select the placeholder from the dropdown menu.

#### See Also

- [_Knowledge Article:_ DNS Configuration Tips for Marketing Cloud](https://help.salesforce.com/s/articleView?id=001533984&type=1&language=en_US)