---
schema_version: "1"
id: c89966db686e192c19258bba37c9738a84be55455539f3b75df24a18d5474b71
title: Customize the Analytics Page
collection: admin
version: current
locale: en-us
portal_url: https://docs.salesforce.com/admin/current/en-us/mktg/264-0-0/mktg_admin_analytics_customize.md
canonical_url: https://help.salesforce.com/s/articleView?id=mktg.mktg_admin_analytics_customize.htm&release=264.0.0&type=5
source_site: help.salesforce.com
content_type: documentation
content_hash: be727385927df49b7e67bfcc9fd1df8c3a8c7c34e71d437ac92a0f617779da5d
description: To help users find and interact with Marketing Cloud Next reports and dashboards, create collections and filters.
products:
  - Marketing
release: "264"
---
# Customize the Analytics Page

To help users find and interact with Marketing Cloud Next reports and dashboards, create collections and filters.

### Required Editions

[View supported editions](https://help.salesforce.com/s/articleView?id=mktg.mktg_editions.htm&release=264.0.0&type=5 "Marketing Cloud Next is available in Growth and Advanced editions, and requires Salesforce Enterprise or Unlimited editions. Some features are limited by edition or purchased add-on. All functionality is available in Lightning Experience only.").

<table class="slds-table slds-table_bordered slds-max-medium-table_stacked slds-m-bottom_small permission">
        <colgroup>
          <col style="width:50%">
          <col style="width:50%">
        </colgroup>
        <thead class="slds-text-title_caps ">
          <tr class="">
            <th scope="colgroup" class="slds-cell-wrap" colspan="2" style="text-align:center;vertical-align:top;" id="d52236e50">User Permissions Needed</th>
          </tr>
        </thead>
        <tbody>
          <tr class="">
            <td data-label="User Permissions Needed" class="slds-cell-wrap" style="vertical-align:top;" headers="d52236e50 ">To customize the Analytics tab:</td>

            <td class="slds-cell-wrap" style="vertical-align:top;" headers="d52236e50 ">
              <p>Marketing Cloud Admin permission set</p>
              <p>OR</p>
              <p style="margin-bottom:0;">Marketing Cloud Manager permission
                set</p>
            </td>

          </tr>
        </tbody>
      </table>

1. To simplify how users find reports and dashboards, create a collection on the Analytics tab.
    1. In Marketing Cloud Next, open the Analytics tab.
    2. In the Collections widget, click **+**, and give the collection a name.
    3. Search and select the reports and dashboards to include in the collection.
2. To further customize the dashboards, add filters.
    1. From the Analytics tab, open a dashboard, and then click **\+ Filter** in the toolbar.
    2. Select a field to filter, and give the filter a name.
    3. Add filter values as needed. When you finish, click **Apply**.
    4. To save the filter, click **Add**, and then save the dashboard.